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Show Results For
- All HBS Web
(38,414)
- People (99)
- News (12,609)
- Research (17,616)
- Events (217)
- Multimedia (1,757)
- Faculty Publications (14,820)
- 06 Aug 2024
- Cold Call Podcast
How EdTech Firm Coursera Is Incorporating GenAI into Its Products and Services
- January 2010 (Revised May 2012)
- Case
TopCoder (A): Developing Software through Crowdsourcing
By: Karim R. Lakhani, David A. Garvin and Eric Lonstein
TopCoder's crowdsourcing-based business model, in which software is developed through online tournaments, is presented. The case highlights how TopCoder has created a unique two-sided innovation platform consisting of a global community of over 225,000 developers who... View Details
Keywords: Business Model; Innovation and Invention; Two-Sided Platforms; Motivation and Incentives; Social and Collaborative Networks; Competition; Software; Technology Industry
Lakhani, Karim R., David A. Garvin, and Eric Lonstein. "TopCoder (A): Developing Software through Crowdsourcing." Harvard Business School Case 610-032, January 2010. (Revised May 2012.)
- 05 Jan 2024
- Blog Post
Meet The HBS African American Student Union
Founded in 1968 by 5 Black students at Harvard Business School, the African American Student Union (AASU) is a community for all Black students at HBS inclusive of all backgrounds, familial situations, View Details
- July 2003
- Article
Community, Joining, and Specialization in Open Source Software Innovation: A Case Study
By: Georg von Krogh, Sebastian Spaeth and Karim R. Lakhani
Keywords: Civil Society or Community; Applications and Software; Information; Information Technology Industry
von Krogh, Georg, Sebastian Spaeth, and Karim R. Lakhani. "Community, Joining, and Specialization in Open Source Software Innovation: A Case Study." Research Policy 32, no. 7 (July 2003): 1217–1241.
- 2018
- Chapter
New Prospects for Organizational Democracy?: How the Joint Pursuit of Social and Financial Goals Challenges Traditional Organizational Designs
By: Julie Battilana, Michael Fuerstein and Michael Lee
For an extended period during the first half of the 20th century, industrial democracy was a vibrant movement, with ideological and organizational ties to a thriving unionism. In 2015, however, things look different. While there are instances of democracy in the... View Details
Battilana, Julie, Michael Fuerstein, and Michael Lee. "New Prospects for Organizational Democracy? How the Joint Pursuit of Social and Financial Goals Challenges Traditional Organizational Designs." In Capitalism Beyond Mutuality? Perspectives Integrating Philosophy and Social Science, edited by Subramanian Rangan, 256–288. Oxford, UK: Oxford University Press, 2018.
- 08 Sep 2016
- Working Paper Summaries
A Model of Credit Market Sentiment
- 01 Mar 2006
- News
Entrepreneur's Notebook with Paul Conforti and Kim Moore (both MBA '97)
Names: Paul Conforti and Kim Moore (both MBA ’97) Company: Finale Dessert Company (established 1998) Locations: Park Plaza, Boston & Harvard Square, Cambridge Web: www.finaledesserts.com With vision, fortitude, View Details
- January 2014
- Supplement
J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old
By: Elie Ofek, Jill Avery and Jose B. Alvarez
In his August 2012 earnings call, CEO Ron Johnson urged investors to be patient and stay the course with the revised JC Penney marketing strategy despite mounting negative financial indicators. The heart of the strategy was the "Fair and Square" approach to pricing.... View Details
Ofek, Elie, Jill Avery, and Jose B. Alvarez. "J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old." Harvard Business School Supplement 514-085, January 2014.
- May 1982 (Revised February 1983)
- Case
Ford Motor Co. (B): The Automobile Crisis and Ford's Political Strategy--1980
Keywords: Strategy; Crisis Management; Government and Politics; Business and Government Relations; Auto Industry; United States
Salter, Malcolm S. "Ford Motor Co. (B): The Automobile Crisis and Ford's Political Strategy--1980." Harvard Business School Case 382-162, May 1982. (Revised February 1983.)
- 2025
- Book
After the Idea: What It Really Takes to Create and Scale a Startup
By: Julia Austin
A lot of entrepreneurs are great at the idea part but do not anticipate the details required to actually run and scale a new venture. Drawing on my experience at renowned startups like Akamai Technologies, VMware, and DigitalOcean and the hundreds of founders and... View Details
Keywords: Entrepreneurship; Business Startups; Business Plan; Growth and Development Strategy; Business or Company Management
Austin, Julia. After the Idea: What It Really Takes to Create and Scale a Startup. Basic Venture, 2025.
- January 2011
- Supplement
Global Diversity and Inclusion at Royal Dutch Shell (B): The Impact of Restructuring
By: Sandra J. Sucher and Daniela Beyersdorfer
The (B) case describes the actions taken by Royal Dutch Shell's CEO and his management team to maintain their commitment to diversity and inclusion (D&I), as introduced in the (A) case, during a major restructuring of the whole organization. View Details
Sucher, Sandra J., and Daniela Beyersdorfer. "Global Diversity and Inclusion at Royal Dutch Shell (B): The Impact of Restructuring." Harvard Business School Supplement 611-051, January 2011.
- May 2022
- Case
Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among... View Details
Keywords: Marketing; Brands and Branding; Marketing Strategy; Digital Marketing; Social Marketing; Marketing Communications; Product Positioning; Food and Beverage Industry; Food and Beverage Industry; United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
- Web
Rare Disease Day – Small Numbers, Big Challenges… and Big Opportunities - Blog: Health Supplement
rare diseases. In a time when inclusive care and new technologies are at the forefront of the healthcare industry, the rare disease population cannot yet again be overlooked. About the author: Gabby Choi (MBA 2017) is a seasoned startup... View Details
- January 1999
- Exercise
Seneca Systems (B): General and Confidential Instructions for R. Thompson, Vice President, Marketing
Seneca is a three-party negotiation-mediation simulation. The context is a product failure crisis in a manufacturing company with highly autonomous units. The heads of two divisions are in a dispute over who has responsibility for failures in a key product. The head of... View Details
Watkins, Michael D. "Seneca Systems (B): General and Confidential Instructions for R. Thompson, Vice President, Marketing." Harvard Business School Exercise 899-172, January 1999.
- April 1993 (Revised May 1994)
- Case
General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (A)
By: F. Warren McFarlan and Katherine Seger
Designed to generate discussion on the issues of outsourcing from the perspective of a firm thinking about turning over its IS activities to a third-party vendor. View Details
Keywords: Management Systems; Management Style; Information Technology; Job Cuts and Outsourcing; Business Strategy; Economic Systems; Business or Company Management; Organizational Change and Adaptation; Business Processes; Employment; Emerging Markets; Activity Based Costing and Management; Information Technology Industry; Consulting Industry
McFarlan, F. Warren, and Katherine Seger. "General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (A)." Harvard Business School Case 193-144, April 1993. (Revised May 1994.)