Publications

November 2015 (Revised February 2016)
Case

Allianz Turkey: Focus on the Customer (A)

By: W. Earl Sasser and Gamze Yucaoglu

At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost... View Details

Keywords: Service Excellence; Customer Experience; Customer Service; Emerging Market; Customer Focus; Net Promoter Score; Customer Relationship Management; Competition; Leading Change; Service Operations; Emerging Markets; Customer Satisfaction; Insurance Industry; Turkey

August 1999 (Revised October 1999)
Case

RCA Records: The Digital Revolution

By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis

In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details

Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Music Industry; Entertainment and Recreation Industry; United States

Find at Harvard

Web

Strategy Explained - Institute For Strategy And Competitiveness

Strategically Competing to be the Best vs. Competing to be Unique Strategy starts with thinking the right way about competition. Many managers compete to be “the best”—but this is View Details

02 Sep 2011
Working Paper Summaries

First-Party Content, Commitment and Coordination in Two-Sided Markets

Keywords: by Andrei Hagiu & Daniel Spulber

10 Apr 2018
First Look

First Look at New Research, April 10, 2018

Whillans, and Frances Chen Abstract—The transition to university is a major life change wherein young adults' primary support system shifts from the family to peers. Can social integration (operationalized... View Details

Keywords: Sean Silverthorne

25 Apr 2017
First Look

First Look at New Research, April 25

industry also grew as the means out of poverty for many women who worked as sales consultants and in salons. Winning beauty contests became the equivalent to winning View Details

Keywords: Sean Silverthorne

22 Mar 2024
Research & Ideas

Open Source Software: The $9 Trillion Resource Companies Take for Granted

vulnerable, a realization that is slowly making its way into upper management as firms consider hiring employees to spend at least part View Details

Keywords: by Rachel Layne; Computer; Information Technology; Technology

25 Jun 2009
Working Paper Summaries

Why Do Countries Adopt International Financial Reporting Standards?

Keywords: by Karthik Ramanna & Ewa Sletten; Accounting

13 Aug 2024
Blog Post

Leading With Curiosity: Mayowa Kuyoro (MBA 2015)

Mayowa Kuyoro (MBA 2015) grew up in Nigeria and currently lives and works there. Nigeria is her home. Yet, an important part of her story resides outside of the Continent, and it has shaped her View Details

Keywords: All Industries

22 Sep 2021
Blog Post

Meet LASO: The HBS Latino Student Organization

encourage more Latino prospective students to apply. Thirdly, a new initiative, LASO Scholars, is our way of giving back to the Latinx community by pairing HBS students with... View Details

08 Jan 2007
What Do You Think?

Neuro Economics: Science or Science Fiction?

a slow but surer approach to understanding human behavior." Others welcomed the possibility that this work may bring together economists, management theorists, and medical researchers. View Details

Keywords: by Jim Heskett

December 2011 (Revised April 2013)
Case

Brasil Foods

By: David E. Bell and Natalie Kindred

In mid-2011, the management of Brasil Foods, a leading Brazilian branded foods producer and protein exporter, is evaluating strategies for international and domestic growth. The team has just received approval from Brazil's antitrust authorities to complete the merger... View Details

Keywords: Global Strategy; Growth and Development Strategy; Competitive Advantage; Agriculture and Agribusiness Industry; Brazil

Program

The HR-Executive Suite Connection

management to engage fully in every aspect of senior leadership discussions. As you analyze the core business challenges and opportunities that arise in typical executive... View Details

March 2013 (Revised October 2013)
Supplement

Growing Integrated Services at Jones Lang LaSalle (2008) (C)

By: Ranjay Gulati and Luciana Silvestri

This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2005 and 2008. Having dismantled its long-standing service-line-oriented structure, JLL created two interdependent groups: Accounts and Markets. Accounts housed... View Details

Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America

Research Summary

Self-environment relationship and its effect on decisions under risk and uncertainty

My research seek to better understand the main cognitive and social abilities that guide our judgments, and the ways they interact with aspects of the situation to shape humans' decisions. It is currently comprised of three related... View Details

Teaching Interest

Business Opportunties in Climate Adaptation

By: John D. Macomber

This is a Short Intensive Program or SIP at Harvard Business School. It’s an optional student offering prior to the formal start of the Spring semester the following week. SIPs tend to cover new material on current topics, to be less formal than the HBS Case Study... View Details

Keywords: Resilience; Climate Risk; Climate Impact; Fire Protection; Insurance Risk Exposure; Hedge Fund; Public Health; Public Health Measures; Climate Change; Adaptation; Infrastructure; Real Estate Industry; Transportation Industry; Insurance Industry; United States; Africa; Latin America

Web

Value-Based Health Care - Institute For Strategy And Competitiveness

University of Texas, Austin The Value Institute for Health and Care is a joint endeavor of Dell Medical School and McCombs School for Business at University View Details

September 2019 (Revised July 2021)
Case

Gap, Inc., 2019

By: John R. Wells and Benjamin Weinstock

In 2000, The Gap, Inc. (Gap) was the world’s largest player in specialty fashion retailing, and companies such as Inditex of Spain, H&M of Sweden, and Fast Retailing of Japan were less than a quarter of Gap’s size. But after two decades of growth, Gap’s progress... View Details

Keywords: Strategic Change; Fashion; Multinational; Brands; Fast Fashion; Competition; Multinational Firms and Management; Performance Improvement; Management Teams; Brands and Branding; Change Management; Strategy; Retail Industry; Fashion Industry; Apparel and Accessories Industry; Sweden; Spain; United States