Publications

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August 2016 (Revised August 2017)
Case

AnswerDash (Abridged)

By: Elie Ofek and Jeffrey D. Shulman

It is 2014 and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details

Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry

June 2016 (Revised August 2017)
Case

AnswerDash

By: Elie Ofek and Jeffrey D. Shulman

It is 2014, and AnswerDash, a startup backed by venture capital, has not seen the widespread adoption of their online self-service customer support solution that they were expecting based on early success in helping clients save and generate substantial amounts of... View Details

Keywords: Pricing; Economic Value Estimation; Price Metrics; Organizational Selling; Innovation Adoption; Business To Business; Marketing; Customer Lifetime Value; Venture Capital; Customer Relationship Management; Price; Marketing Strategy; Entrepreneurship; Technology Adoption; Business Startups; Sales; Innovation and Invention; Product Marketing; Financial Services Industry

2024
Dictionary Entry

Jerry R. Green (1946-)

By: Eddie Dekel, John Geanakoplos and Scott Duke Kominers

Jerry Green has a deep and long-standing connection to Harvard University, and in particular with its Economics Department. This paper begins by reviewing his intellectual background, and then turns to exploring how he has influenced scholars through his wide-ranging... View Details

Keywords: Economics; Microeconomics; Theory; History; Game Theory; Decision Choices and Conditions; Education Industry; North America; United States; Cambridge; Massachusetts; Boston

September 2006 (Revised March 2007)
Case

QuickBase

By: Clayton M. Christensen and Mark Szigety

Describes the challenge that engineers and marketing executives at Intuit Corp. faced when finding markets and applications for their QuickBase product. The breakthrough occurred when they abandoned their conventional modes of market segmentation, and instead strove to... View Details

Keywords: Applications and Software; Engineering; Product Marketing; Segmentation; Jobs and Positions; Consumer Behavior; Information Technology Industry

16 Sep 2015
News

Built for Speed

Kentucky, a set of structures so large they are typically measured in acres—900, all told—not square feet and have their own zip code. But big can be a downside for GE’s makers. Kevin Nolan, VP of View Details

Keywords: Dan Morrell; Machinery Manufacturing; Manufacturing

01 Apr 2001
News

William Fung: E-Commerce and Efficiency

Ask fund managers covering the Hong Kong market about smart technology plays in these days of crashing dot-coms and you’re likely to hear one company name repeated often. Li & Fung has become the firm to... View Details

Keywords: Alejandro Reyes; Clothing and Clothing Accessories Stores; Retail Trade

03 May 2022
News

Q&A With Harvard Business School Professor Linda A. Hill

05 Feb 2020
News

Under Armour Dumped Its App, and Consumers Feel the Heartbreak

October 2006 (Revised April 2008)
Case

Ben Walter

By: Andre F. Perold and David S. Scharfstein

Ben Walter is thinking of purchasing Butler Lumber and needs to decide how he would run the business and how much to pay for it. View Details

Keywords: Mergers and Acquisitions; Decision Choices and Conditions; Investment; Valuation

May 2000 (Revised July 2000)
Case

U.S. Export-Import Bank and the Three Gorges Dam (A), The

By: George C. Lodge and Cate Reavis

Describes the dilemma Martin Kamarck faced as president of the Export-Import Bank in whether to provide U.S. companies financing for China's Three Gorges Dam project. View Details

Keywords: Decision Choices and Conditions; Risk and Uncertainty; Financing and Loans; International Finance; Construction Industry; Energy Industry; China; United States

Profile

Cathy Zhou

Why was earning your MBA at HBS important to you? I went to HBS because I wanted to be at a place that would push me to think big -- about what drives me professionally and personally, about the type of business leader I wanted to be, and... View Details

Keywords: Technology

31 Jul 2014
News

A Scholarly Crowd Explores Crowdsourcing

2024
Working Paper

The New Digital Divide

By: Mayana Pereira, Shane Greenstein, Raffaella Sadun, Prasanna Tambe, Lucia Ronchi Darre, Tammy Glazer, Allen Kim, Rahul Dodhia and Juan Lavista Ferres

We build and analyze new metrics of digital usage that leverage telemetry data collected by Microsoft during operating system updates across forty million Windows devices in U.S. households. These measures of US household digital usage are much more comprehensive than... View Details

Keywords: Mathematical Methods; Measurement and Metrics; Geographic Location; Behavior; Technology Adoption; Demographics

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2011
Working Paper

Quantity vs. Quality: Exclusion by Platforms with Network Effects

By: Andrei Hagiu

This paper provides a simple model of platforms with direct network effects, in which users value not just the quantity (i.e., number) of other users who join, but also their average quality in some dimension. A monopoly platform is more likely to exclude low-quality... View Details

Keywords: Multi-sided Platforms; Exclusion; Quality And Quantity; Cost; Governing Rules, Regulations, and Reforms; Network Effects; Market Participation; Digital Platforms; Monopoly; Quality; Motivation and Incentives; Strategy

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June 2009 (Revised April 2019)
Case

Crosley

By: Tom Nicholas and David Chen

In October 1941, a top secret envoy from the U.S. military was sent to Crosley Corporation in Cincinnati, Ohio to request their assistance to construct a weapon that would drastically strengthen the defenses of U.S. troops: the proximity fuze. Such a fuze would allow... View Details

Keywords: Information Technology; History; Production; National Security; Organizational Structure; Corporate Strategy; Research and Development; Product Development; Business and Government Relations; Creativity; Innovation and Invention; Ohio

2023
Article

Moral Escalation: Contested Category Emergence and Its Consequences in the Toy Industry

By: Ryann Noe

Preexisting research has outlined the cognitive, competitive, and economic barriers to market category emergence. Yet scholars have paid scant attention to the processes and consequences of moral resistance to nascent categories. Through a longitudinal, qualitative... View Details

Keywords: Moral Sensibility; Market Entry and Exit; Product Positioning; Technology Industry; Technology Industry

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01 Dec 2008
News

Alumni Books

I’m Building a Billion-Dollar Business in China by Jack Perkowski (MBA ’73) (Crown Business) Perkowski went to China in the early 1990s and built ASIMCO Technologies from the ground up to become a major player in the country’s... View Details

Keywords: Securities, Commodities, and Other Financial Investments; Finance; Food Services and Drinking Places; Hospitality; Transportation Equipment Manufacturing; Manufacturing

01 Apr 2001
News

Student Conferences Tackle Business Issues

academics for an exploration of new economy themes ranging from getting back to sustainable business models to the emerging wireless landscape. “Over the past year, we have seen a flight to quality in the View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

September 2013
Case

Advanced Leadership Pathways: David Weinstein and Write the World

By: Rosabeth Moss Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins

David Weinstein, a lawyer and former Chief Administrative Officer of mutual fund giant Fidelity Investments, launched Write the World, a proprietary online platform that included a writing curriculum, essay prompts in distinct subject matter, and access to expert... View Details

Keywords: Digital Platforms; Internet and the Web; Expansion; Social Entrepreneurship; Education; Business Startups; Philanthropy and Charitable Giving