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  • All HBS Web  (12,526)
    • People  (20)
    • News  (1,708)
    • Research  (9,336)
    • Events  (26)
    • Multimedia  (52)
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  • April 1993 (Revised June 1993)
  • Case

Bayerische Motoren Werke AG (BMW)

By: Robert J. Dolan
In 1992, BMW attempts to revive its position in the United States market. In 1991, unit sales had fallen to 53,000 from 88,000 in 1987. The new CEO of North America considers a multifaceted plan to turn around the situation. View Details
Keywords: Product Positioning; Marketing Strategy; Multinational Firms and Management; Market Entry and Exit; Sales; Manufacturing Industry; Manufacturing Industry; Germany; North America
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Dolan, Robert J. "Bayerische Motoren Werke AG (BMW)." Harvard Business School Case 593-082, April 1993. (Revised June 1993.)
  • September 2011
  • Supplement

Narayana Hrudayalaya Heart Hospital

By: Tarun Khanna and Tanya Bijlani
Narayana Hrudayalaya (NH) is one of the world's busiest heart hospitals, where surgeons perform 30-35 complex cardiac surgeries daily. With an average cost of $1,800 per surgery, the hospital treats patients at affordable prices, and does not turn away even the poorest... View Details
Keywords: Buildings and Facilities; Experience and Expertise; Cost Management; Insurance; Health Care and Treatment; Resource Allocation; Time Management; Emerging Markets; Infrastructure; Cooperative Ownership; Quality; Social Enterprise; Health Industry; Karnataka
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Khanna, Tarun, and Tanya Bijlani. "Narayana Hrudayalaya Heart Hospital." Harvard Business School Multimedia/Video Supplement 712-802, September 2011.
  • 27 Oct 2015
  • Blog Post

Alumni: Where Are They Now? Featuring Claire Friedman...

important assets. Since I've moved out west, I've been able to interact with alums at all levels and functions at some of the most influential entertainment companies in the world. Now that I'm taking on a COO role, I'm also overseeing... View Details
Keywords: Entertainment / Media / Sports
  • May 2021
  • Teaching Plan

Gera Developments: Leadership at a Crossroads

By: Christina R. Wing and John Masko
Teaching Plan for HBS Case No. 621-018. For decades, Gera Developments (Gera) was a boutique family-owned real estate development firm in Pune, India. But since 2000, managing director Rohit Gera had turned the company into a dynamic innovator in housing solutions for... View Details
Keywords: Buildings and Facilities; Business Growth and Maturation; Construction; Geographic Location; Global Strategy; Globalized Firms and Management; Housing; Leadership Style; Management Succession; Organizational Change and Adaptation; Organizational Culture; Family Ownership; Family and Family Relationships; Urban Development; Customization and Personalization; Real Estate Industry; Maharashtra; India; San Francisco
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Wing, Christina R., and John Masko. "Gera Developments: Leadership at a Crossroads." Harvard Business School Teaching Plan 621-109, May 2021.
  • 09 Sep 2013
  • Lessons from the Classroom

Teaching Climate Change to Skeptics

A few years ago, Joseph B. Lassiter traveled to San Francisco, Houston, and New York to hold discussions with Harvard alumni on the topic of business and the environment. Each time, he surveyed the audience about the touchy subject of climate change and how society... View Details
Keywords: by Carmen Nobel
  • March 2018
  • Teaching Note

Augmedix

By: Frank V. Cespedes
Teaching Note for HBS No. 817-048. Augmedix provides a service that live-streams video of patient appointments to a remote scribe, freeing up significant physician time from electronic medical record data-entry tasks. The venture is confronting decisions in areas such... View Details
Keywords: Entrepreneurship; Sales; Management; Marketing Strategy; Growth and Development Strategy; Technology Adoption; Customers; Segmentation; Health Industry; Health Industry; United States
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Cespedes, Frank V. "Augmedix." Harvard Business School Teaching Note 818-117, March 2018.
  • 17 Sep 2013
  • First Look

First Look: September 17

outperform peer firms based on six-digit Global Industry Classification Standard (GICS) groupings in explaining cross-sectional variations in base firms' stock returns, valuation multiples, forecasted View Details
Keywords: Sean Silverthorne
  • 09 Jun 2003
  • Research & Ideas

Around the World of Entrepreneurial Ventures

doesn't have a global perspective on access to resources. Its customers include Wal-Mart, Kmart, and Target; it has 60 percent market share in the U.S. But, like many Korean... View Details
Keywords: by Martha Lagace
  • November 2011
  • Case

Comfort Class Transport: Does Customer Service Need an Overhaul?

By: Michael J Roberts and Paul E. Morrison
The general manager of a chauffeured limousine transport company is concerned about underperformance at the company's customer service call center. The eight-person call center handles almost all customer interaction including discussing company services with... View Details
Keywords: Capacity Utilization; Supply & Demand; Operations Management; Customer Service; Management; Demand and Consumers; Service Operations; Order Taking and Fulfillment; Performance Capacity; Customer Satisfaction; Transportation Industry
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Roberts, Michael J., and Paul E. Morrison. "Comfort Class Transport: Does Customer Service Need an Overhaul?" Harvard Business School Brief Case 114-374, November 2011.
  • May 1986 (Revised August 1987)
  • Supplement

Gillette Co.: Dry Idea Advertising (A), Video Introduction

Provides an overview of video contents and three attachments: 1) chart discussed at meeting shown in video, 2) historical Dry Idea copy strategies, and 3) graphic comparison of Dry Idea share trends and airing history. View Details
Keywords: Advertising; Consumer Products Industry
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (A), Video Introduction." Harvard Business School Supplement 586-145, May 1986. (Revised August 1987.)
  • 23 Sep 2008
  • First Look

First Look: September 23, 2008

presided over the development of the empirical social sciences to address questions of labor regulation and control within manufacturing industries. Next, we look at the creation of the Carnegie Tech Graduate School of View Details
Keywords: Martha Lagace
  • February 2011
  • Case

ABICI

By: Mukti Khaire, Elena Corsi and Elisa Farri
The co-founder of an Italian, design based bicycle manufacturer evaluates if reducing costs by outsourcing would impact its brand. The company was founded in 2005 in Italy by three friends and in its first five years, it had enjoyed steady growth and built a strong... View Details
Keywords: Trade; Entrepreneurship; Profit; Job Cuts and Outsourcing; Brands and Branding; Product Design; Product Development; Production; Bicycle Industry; Bicycle Industry; Italy
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Khaire, Mukti, Elena Corsi, and Elisa Farri. "ABICI." Harvard Business School Case 811-085, February 2011.
  • 02 Sep 2013
  • Research & Ideas

The Curse of Double-Digit Growth

Double-digit long-term growth might justify bragging rights for any country. But a turbocharged GDP comes at a price, says Eric D. Werker, an associate professor in the Business, Government and International Economy unit at Harvard... View Details
Keywords: by Kim Girard
  • December 1998
  • Case

Retail Financial Services in 1998: First Union

By: Stephen P. Bradley and Takia Mahmood
Provides an overview of First Union's current strategy for retail financial services. Retail Financial Services in 1998 should be given to all students as background material. The class should then be split into groups, with each group receiving one of the following... View Details
Keywords: Investment Funds; Management Analysis, Tools, and Techniques; Industry Structures; Competition; Competitive Strategy; Financial Services Industry
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Bradley, Stephen P., and Takia Mahmood. "Retail Financial Services in 1998: First Union." Harvard Business School Case 799-054, December 1998.
  • 03 Mar 2008
  • First Look

First Look: March 4, 2008

of the recommended measures and sent the bill to the Governor for his signature. The life insurance industry objected, however, claiming that some of the new rules would reduce consumer choice View Details
Keywords: Martha Lagace
  • April 2001 (Revised April 2002)
  • Case

Liz Claiborne China

By: Joseph L. Bower, Sonja Ellingson Hout and Fred Young
A new country manager builds the Shanghai office of Liz Claiborne into a powerful sourcing organization using local talent. She explains the nuts and bolts of transforming the office. View Details
Keywords: Business Subsidiaries; Transformation; Selection and Staffing; Leadership; Managerial Roles; Market Entry and Exit; Fashion Industry; China
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Bower, Joseph L., Sonja Ellingson Hout, and Fred Young. "Liz Claiborne China." Harvard Business School Case 301-098, April 2001. (Revised April 2002.)
  • Profile

Aline Camargo

& career path? One of my main goals coming to HBS was to identify a career that combines my passion for music and my business skills. During the MBA program, I took Entrepreneurship and Strategic View Details
Keywords: Consumer Products; Retail; Entertainment / Media
  • 19 Aug 2019
  • Blog Post

Investing in Breakthrough Technologies to Lead the Energy Transition

According to the World Economic Forum, climate change and insufficient investing are two of the top ten global challenges we currently face. Although there have been many recent technological advances in the... View Details
Keywords: Manufacturing; Technology
  • March 1996 (Revised January 2002)
  • Case

CIBA Vision: The Daily Disposable Lens Project (A)

By: Gary P. Pisano
Examines CIBA Vision's decision on whether to launch a major new R&D initiative to develop a low-cost, daily disposable contact lens, and how to organize such a project should it proceed. One group of executives favors setting up a small, autonomous project team... View Details
Keywords: Product Development; Operations; Research and Development; Decision Making; Production; Strategy; Management; Organizational Design; Globalization; Medical Devices and Supplies Industry
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Pisano, Gary P. "CIBA Vision: The Daily Disposable Lens Project (A)." Harvard Business School Case 696-100, March 1996. (Revised January 2002.)
  • 03 May 2011
  • First Look

First Look: May 3

leadership, SBI had been losing market share for over two decades to private and foreign banks. Analysts and industry observers had predicted... View Details
Keywords: Sean Silverthorne
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