Publications

February 2023
Case

Ransomware Attack at Springhill Medical Center

By: Suraj Srinivasan and Li-Kuan (Jason) Ni

In July, 2019, Springhill Medical Center (“SMC”) in Mobile, Alabama, fell prey to a malicious ransomware attack that crippled the hospital’s internal network systems and public-facing web page. While the hospital rushed to securely restore the network, medical... View Details

February 2007 (Revised June 2009)
Case

Edelnor (A)

By: Jordan I. Siegel

Fernando del Sol, president of F. S. Inversiones in Chile, had just bought himself a headache as a New Year's present. On December 31, 2001, he purchased a Chilean electricity generation and transmission company called Edelnor that was in danger of becoming insolvent... View Details

Keywords: Restructuring; Insolvency and Bankruptcy; Investment; Courts and Trials; Business Strategy; Energy Industry; Chile

December 2014 (Revised July 2021)
Case

Discovery Limited

By: Michael E. Porter, Mark R. Kramer and Aldo Sesia

Discovery Ltd. is a South Africa-based insurance company. Started in the early 1990s, Discovery used behavioral economics and data collection to innovate in the health care insurance industry. Its founder Adrian Gore believed that the company's products needed to not... View Details

Keywords: Shared Value; Health Care; Financial Services; Strategy; Value Creation; Health Care and Treatment; Insurance; Growth and Development Strategy; Financial Services Industry; Health Industry; Insurance Industry; South Africa

Web

Faculty & Research - Global

What was the best expansion strategy for them? Was every part of their model portable to other countries? See all research Global Colloquium for participant-centered learning For senior faculty at top business schools in emerging... View Details

2021
Article

Fundraising for Stigmatized Groups: A Text Message Donation Experiment

By: Katerina Linos, Laura Jakli and Melissa Carlson

As government welfare programming contracts and NGOs increasingly assume core aid functions, they must address a long-standing challenge—that people in need often belong to stigmatized groups. To study other-regarding behavior, we fielded an experiment through a... View Details

Keywords: Demographics; Philanthropy and Charitable Giving; Communication Strategy; Civil Society or Community; Non-Governmental Organizations; Welfare; Greece

Research Summary

Leveraging Knowledge for Performance

Morten Hansen is involved in research which examines how knowledge residing in different units in a company can be leveraged to improve performance in a specific unit. He has conducted several large studies of the use of knowledge in creating competitive performance,... View Details

August 2024 (Revised February 2025)
Case

Novo Nordisk Foundation

By: Debora L. Spar and Julia M. Comeau

In 2024, Novo Nordisk A/S was one of the most profitable firms in the world, thanks largely to just two GLP-1-based drugs, Ozempic and Wegovy. Unusually, this incredibly profitable firm was controlled not by individual private shareholders, but by a non-profit... View Details

Keywords: Pharmaceutical Companies; Diabetes; Obesity; Foundation; Non-profit Management; Profit; Corporate Governance; Business or Company Management; Corporate Social Responsibility and Impact; Expansion; Philanthropy and Charitable Giving; Nonprofit Organizations; Pharmaceutical Industry; Denmark; Europe

11 Jan 2022
News

Feeling Seen: What to Say When Your Employees Are Not OK

March 1996 (Revised February 1999)
Case

Vistakon: 1 Day Acuvue Disposable Contact Lenses

By: Alvin J. Silk, Bruce Issacson and Marie Bell

Vistakon, an independent and entrepreneurial subsidiary of Johnson & Johnson, pioneered the production and marketing of disposable contact lenses with the 1987 launch of Acuvue, the first disposable extended-wear lens--a soft contact lens that patients wear for a... View Details

Keywords: Advertising Campaigns; Business Subsidiaries; Business Startups; Corporate Entrepreneurship; Price; Risk Management; Marketing; Product Positioning; Production; Performance Effectiveness; Consumer Products Industry; United States

February 2025
Case

Luca de Meo at Renault Group (A) (Abridged)

By: Emily Truelove, Linda A. Hill and Lydia Begag

When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details

Web

Technology & Innovation - Faculty & Research

instrument that will both disrupt traditional business models and potentially preserve them. The early works of William Abernathy on roadblocks to innovation and Richard Rosenbloom on technology View Details

TeachingInterests

Competing with Social Networks

MBA EC 1217

Career Focus

Competing with Social Networks is a Strategy class targeted at students considering careers in high technology, entertainment, social media or consumer packaged goods. It will be useful... View Details

Teaching Interest

Field Course: Social Innovation Lab

By: Brian L. Trelstad

Co-taugh with Prof. John Kim

This course provides students an opportunity to use the discipline of entrepreneurial... View Details

Keywords: Innovation and Invention; Social Enterprise

Web

Entrepreneurial Management Curriculum - Faculty & Research

2026 Q4 1.5 Entrepreneurship and Global Capitalism (also listed under General Management and Business, Government & the International Economy) Geoffrey Jones Fall 2025 Q1Q2 3.0... View Details

Article

L'autodiscipline en guise de régulation. La stratégie patronale à l'heure de la surchauffe économique en Suisse autour de 1960

By: Sabine Pitteloud

Die Strategie der Unternehmensverbände zur Bekämpfung der konjunkturellen «Überhitzung» um 1960 Sabine Pitteloud interessiert sich für den Versuch, privatwirtschaftliche Antworten auf die Teuerung der 1960er-Jahre zu finden. Arbeitgeber und Gewerkschaften waren sich... View Details

Keywords: Inflation; Regulation; Business ＆ Government Relations; Inflation and Deflation; Governing Rules, Regulations, and Reforms; Business and Government Relations; Labor Unions; Switzerland

Read Now

25 Jun 2020
Blog Post

Harvard Business School Class of 2021 Student Profiles

world and the business problems they were solving.” After the Chamber, she accepted a consulting position with Deloitte in Washington DC where she “worked in the strategy and... View Details

03 Jan 2023
Book

Confront Workplace Inequity in 2023: Dig Deep, Build Bridges, Take Collective Action

that really differentiate the most effective leaders,” says Opie. Exposing inequities in the workplace Opie uses many of the strategies in the book as a consultant to corporations struggling with racial and... View Details

Keywords: by Pamela Reynolds

May–June 2020
Article

The New-Market Conundrum

By: Rory McDonald and Kathleen M. Eisenhardt

Brand-new markets are like the wormholes of science fiction, where the usual rules of time and space do not apply. When a market has just been born, the forces of competition there are constantly in flux, it’s unclear who your customers really are, and conventional... View Details

Keywords: New Markets; Markets; Business Model; Strategy; Framework; Innovation and Invention; Value Creation