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Show Results For
- All HBS Web
(1,495)
- People (10)
- News (412)
- Research (853)
- Events (6)
- Multimedia (15)
- Faculty Publications (483)
- 01 Mar 2004
- News
He Loves New York
New York magazine lacks in profit and prospects, it makes up for in the social cachet it can bestow on the owner in the media and cultural capital of the United States,” opined the New York Times (December... View Details
- 27 May 2014
- First Look
First Look: May 27
Publications August 2013 Princeton University Press A Social Strategy: How We Profit from Social Media By: Piskorski, Mikołaj Jan Abstract—Almost no one had heard of View Details
Keywords: Sean Silverthorne
- Fast Answer
Research Tools
the web. Researchers can save and store their visualizations under a personal profile, share them via social media or embed them on a site or blog. View Details
- Web
Tony Tasset Arrow Sculpture 2015 | About
the series “takes aim at the stock market, the art market, fashion magazine hot lists, the thumbs up and thumbs down of social media postings. . . . Normally this trending is all so abstract, so flat, so... View Details
- 01 Jun 2000
- News
Students and Business Leaders Look to Africa's Future
featured speakers. Panel discussions focused on topics such as information technology, financial services, agribusiness, media and communication, infrastructure development, and social enterprise. View Details
- 25 Aug 2022
- News
On Purpose
Illustration by Nhung Lê Illustration by Nhung Lê When Jenny Cohen (MBA 1997), a longtime Disney exec, made the leap to executive VP of corporate social responsibility in early 2021, her first task was an especially existential one: “I... View Details
- October 31, 2023
- Article
Research: Can a More Detailed LinkedIn Profile Boost Your Salary?
By: Boris Groysberg and Eric Lin
Our digital presence impacts how others perceive us. A simple résumé and a list of references no longer captures the essence of our professional capabilities. In this article, the authors explain how the intentional management of our online personas can have a positive... View Details
Groysberg, Boris, and Eric Lin. "Research: Can a More Detailed LinkedIn Profile Boost Your Salary?" Harvard Business Review (website) (October 31, 2023).
- 05 Aug 2015
- News
Mobilizing the Public to Fight Bribery
“You meet people from very different backgrounds. It actually does broaden your horizon and gives you free time to think about all the interactions you’re having, all the ideas.” During his first year at HBS, Motte-Munoz noticed articles in the View Details
- 01 Dec 2009
- News
Online Entrepreneur
growth of social media as an important business tool, “Communispace offers the only social-networking model with a proven track record of providing real business value and competitive advantage to... View Details
- 31 Mar 2022
- News
A Community Hunger Solution with Global Ambitions
occur often enough to reach as many mouths as possible. He designed the organization like a startup, built to scale, with chapters of “Robins” around the world who team up with restaurants and other organizations in their local cities and communities. Marketing is... View Details
- 01 Sep 2010
- News
Webinars Offer Career Advice
Looking for sound advice on how to use social media for career advancement, or how to get on a corporate board? These are two of nine topics covered by the fall lineup of a yearlong Webinar series presented... View Details
- Web
Online Digital Marketing Strategy Course | HBS Online
acquire and retain customers through paid, owned, and earned media Gain frameworks and tools you can apply to your organization’s digital marketing strategy Develop approaches for attribution, budget allocation, and calculating customer... View Details
- May–June 2024
- Article
What Makes a Successful Celebrity Brand?
Celebrities have shifted from endorsing established brands to being influencers for established brands to drawing on their influence to create brands themselves. The authors examine what it takes to make celebrity brands work. View Details
Keywords: Celebrities; Celebrity Endorsement; Celebrity Management; Celebrity; Direct To Consumer Marketing; DTC; Influencer Marketing; Influencers; Influencer Advertising; Influencer; Brands and Branding; Product Marketing; Power and Influence; Advertising; Social Media; Consumer Products Industry; United States
Israeli, Ayelet, Jill Avery, Leonard A. Schlesinger, and Matt Higgins. "What Makes a Successful Celebrity Brand?" Harvard Business Review 102, no. 3 (May–June 2024): 50–55.
- 10 Aug 2015
- News
Giving Kids Tech Tools to Make an Impact
digital media leaders and experts. “It’s about inspiring youth to see themselves as makers instead of as users, and to create with technology to make a positive impact,” she says. A serial entrepreneur who most recently founded ROKO Labs,... View Details
- Web
Isaac Robinson | MBA
Social Choice Functions/Voting Rules, Multi-agent systems, Fairness and Privacy in AI, Digital Governance, Media and Technology Formative experience at the intersection of technology and business: My first... View Details
- 22 Feb 2019
- News
Empowering a New Generation of Business Leaders
into an increasingly innovative media company, with an emphasis on original programming, reality television, sports, music, and news. Conde has also implemented an aggressive multiplatform digital strategy to reach tech-savvy consumers... View Details
- 06 Dec 2021
- News
Action Plan: Whole Sale
of Black-owned and sustainable brands the company stocks, highlighting those changes on TikTok and Clubhouse, the new audio-focused social media platform. “Beauty...has the ability to articulate a brand... View Details
- 09 Jan 2015
- News
Alumni Notch 12 Spots on Forbes’ ‘30 Under 30’ Lists
2011) – Shoptiques Finance http://www.forbes.com/30under30/#/finance Brij Khurana (MBA 2011) – PIMCO Robert Klaber (MBA 2012) – Parnassus Investments Eli Nagler (MBA 2012) – Blackstone Group Social Entrepreneurs... View Details
Keywords: Finance
- 08 Sep 2020
- Sharpening Your Skills
Capitalism Works Better When I Can See What You're Doing
sales. Knowing What Your Boss Earns Can Make You Work Harder Learning what your co-worker earns can make you less productive, but knowing your manager's paycheck can motivate you to work harder. The Surprising Benefits of OversharingIn a View Details
Keywords: by Sean Silverthorne