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  • All HBS Web  (2,643)
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  • 07 Oct 2014
  • First Look

First Look: October 7

research; Giusti worried if charging for some of its functions would be at odds with its mission and historical practices. She worked with her executive team to examine potential sources of revenue and to decide if this was the right... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2004
  • Research & Ideas

IBM Finds Profit in Diversity

were short, only six months (the groups are still active today), and their mission was clear: to explore the issues, opportunities, and strategies affecting their constituencies and customers. Once this work was done, it fell to the... View Details
Keywords: by David A. Thomas
  • January 2023
  • Case

Thomas Buberl: Refounding AXA

By: Hubert Joly, Mihir Desai and Amram Migdal
In 2022, AXA and its CEO Thomas Buberl faced new types of challenges, including systemic risks such as climate change, geopolitical instability, public health crises, and social tensions caused by economic risks. AXA was one of the world’s largest insurers. Since... View Details
Keywords: Change; Change Management; Transformation; Transition; Trends; Environmental Management; Climate Change; Ethics; Values and Beliefs; Finance; Insurance; Management; Management Succession; Risk Management; Organizations; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Planning; Strategic Planning; Risk and Uncertainty; Society; Human Needs; Social Issues; Strategy; Adaptation; Business Strategy; Corporate Strategy; Insurance Industry; Europe; France; Paris
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Joly, Hubert, Mihir Desai, and Amram Migdal. "Thomas Buberl: Refounding AXA." Harvard Business School Case 523-059, January 2023.
  • April 2025 (Revised June 2025)
  • Case

Governing Sustainability in a Shifting Context (A)

By: Lynn S. Paine and Will Hurwitz
In early 2025, boards of directors had to rethink corporate responsibility and sustainability efforts amid rapidly-shifting social, legal, regulatory, and economic forces. While just a few years earlier, calls to address racial justice and climate change reached into... View Details
Keywords: Climate Change; Corporate Governance; Diversity; Leadership; Business or Company Management; Mission and Purpose; Social Media; Race; Environmental Sustainability; Governing Rules, Regulations, and Reforms; Governing and Advisory Boards; Lawfulness; Lawsuits and Litigation; Measurement and Metrics; Corporate Social Responsibility and Impact; Business and Shareholder Relations; Social Issues; Retail Industry; Food and Beverage Industry; Banking Industry; United States
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Paine, Lynn S., and Will Hurwitz. "Governing Sustainability in a Shifting Context (A)." Harvard Business School Case 325-121, April 2025. (Revised June 2025.)
  • 01 Jul 2019
  • What Do You Think?

Are Super Stretch Goals Only for the Very Young?

with the results of their study of companies capable of achieving success over long periods. These visionary companies, when compared with their comparison counterparts, employed BHAGS (“Big Hairy Audacious Goals”). As they put it, “Like the moon View Details
Keywords: by James Heskett
  • 04 Mar 2002
  • Research & Ideas

Don’t Lose Money With Customers

series of articles and HBS Working Papers, he explores the process of how firms in business-to-business markets manage customer relationships. As a frame of reference, Narayandas explains that modern marketing occurs at three distinct levels. Companies craft their... View Details
Keywords: by Peter K. Jacobs
  • July 2023
  • Case

Schuberg Philis: From Success to Significance

By: Thomas J. DeLong and Daniela Beyersdorfer
The founders of Dutch professional services firm Schuberg Philis, and the new leadership team entrusted with the day-to-day management, must set the path forward in 2019. The company has grown into a €70 million revenue strong IT provider with top ranks in the... View Details
Keywords: Management Succession; Growth Management; Change Management; Transformation; Mission and Purpose; Leadership; Leading Change; Information Technology Industry; Consulting Industry; Europe; Netherlands
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DeLong, Thomas J., and Daniela Beyersdorfer. "Schuberg Philis: From Success to Significance." Harvard Business School Case 424-012, July 2023.
  • July 2020
  • Supplement

Sesame Workshop (B): Celebrating 50 Years of Helping Kids Grow Smarter, Stronger, and Kinder

By: Rosabeth Moss Kanter and Joyce J. Kim
In 2019, Sesame Workshop celebrated its 50th anniversary while on a winning streak of social impact, innovation, and peak media and financial results. Over the past four years, CEO Jeff Dunn and his turnaround team exhibited values-driven leadership, instituted... View Details
Keywords: Social Impact; Children; Media; Television Entertainment; Education; Innovation and Invention; Change Management; Leadership; Mission and Purpose; Organizational Culture; Education Industry; Media and Broadcasting Industry
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Kanter, Rosabeth Moss, and Joyce J. Kim. "Sesame Workshop (B): Celebrating 50 Years of Helping Kids Grow Smarter, Stronger, and Kinder." Harvard Business School Supplement 321-015, July 2020.
  • 20 Jan 2017
  • Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

odds. The people I study — from the explorer Ernest Shackleton to Abraham Lincoln to the environmentalist Rachel Carson — all have a great deal of deftness, meaning they understand the precept: “In this particular situation, what do I need to do to move my View Details
Keywords: by Christina Pazzanese
  • 03 Feb 2016
  • Research & Ideas

The State of Customer Service Leadership

importance of an organization’s mission to attract and retain the fewer, better employees required to deliver value to customers in a cost-effective manner. Aisner: The role of the frontline employee is at the heart of the service profit... View Details
Keywords: by Jim Aisner; Retail
  • 18 Apr 2019
  • Research & Ideas

Open Innovation Contestants Build AI-Based Cancer Tool

peer-reviewed and practitioner journals. Dr. Guinan is one of our co-directors at LISH and she is a professor in radiation oncology at HMS and the Dana-Farber Cancer Institute. Part of the lab’s mission is to address problems with... View Details
Keywords: by Martha Lagace; Health; Medical Devices & Supplies
  • 20 Mar 2018
  • First Look

First Look at New Research and Ideas, March 20, 2018

app targeted at millennial customers that would include a novel proxy voting feature that allowed clients to vote on shareholder resolutions with a simple swipe. With this technological addition, OpenInvest was well on its way towards realizing its View Details
Keywords: Sean Silverthorne
  • 26 Mar 2007
  • Research & Ideas

Learning from Failed Political Leadership

is diverted from their primary mission to perform police work. (d) Minimize the perceived danger that we present to other countries through continuous consultations and through self-imposed limitations on our ambitions. (e) Master the... View Details
Keywords: by Martha Lagace
  • September 2019
  • Case

Dementia Discovery Fund

By: Richard G. Hamermesh, Kathy Giusti and Sarah Gulick
The case is set in March 2019, and tells the story of the founding of the Dementia Discovery Fund (DDF). The idea for the fund began in 2015, when then-Prime Minister David Cameron spoke about the importance of making breakthroughs in dementia research, and pledged... View Details
Keywords: Venture Capital; Investment Funds; Mission and Purpose; Recruitment; Health Care and Treatment; Pharmaceutical Industry; Financial Services Industry; Boston; Massachusetts; London; England
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Hamermesh, Richard G., Kathy Giusti, and Sarah Gulick. "Dementia Discovery Fund." Harvard Business School Case 820-045, September 2019.
  • March 2007 (Revised April 2007)
  • Case

Fujifilm: A Second Foundation

Fujifilm was the second largest manufacturer of photographic film in the world when digital imaging began to substitute for its core business. In contrast to some photography incumbents, such as Polaroid, Fuji had a relatively successful transition to digital imaging.... View Details
Keywords: Growth and Development Strategy; Transition; Mission and Purpose; Globalized Markets and Industries; Opportunities; Electronics Industry; Technology Industry
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Gavetti, Giovanni M., Mary Tripsas, and Yaichi Aoshima. "Fujifilm: A Second Foundation." Harvard Business School Case 807-137, March 2007. (Revised April 2007.)
  • 02 Jul 2015
  • Op-Ed

The Future of the Greek Economy

future for Europe will remain an unaccomplished mission if the political vision and the courage to move to a closer fiscal union cannot be found. When all is said and done, however, Europe needs more Europe. — Dante Roscini Dante Roscini,... View Details
Keywords: by Laura Alfaro, Dante Roscini & George Serafeim; Banking
  • 25 Jul 2006
  • First Look

First Look: July 25, 2006

and other government entities to detect and deter such attacks. Explores why complex organizations with multiple missions develop seams and become vulnerable to threats that cut across those seams. Fuels a discussion of whether and how... View Details
Keywords: Sean Silverthorne
  • 07 Apr 2003
  • Research & Ideas

How the U.S. Army Develops Leaders

filled with peacekeeping, nation building, and a whole range of what we call "operations other than war." Not surprisingly, such confusion over roles and missions at the institutional level resulted in serious identity... View Details
Keywords: by Martha Lagace
  • 26 Jul 2016
  • First Look

July 26, 2016

Moody’s downgrading the bank’s debt due to rising nonperforming assets. She embarks on a mission to improve the bank’s risk taking and management abilities, ensure uniform customer experience, and encourage greater collaboration among... View Details
Keywords: Sean Silverthorne
  • 12 Feb 2013
  • First Look

First Look: Feb. 12

curriculums-theory creep, mission creep, doing well by doing good, and the quest for enlightenment-are teaching students to be uncompetitive in today's global markets. If this hypothesis is true, I argue that business school curriculums... View Details
Keywords: Sean Silverthorne
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