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- All HBS Web
(2,669)
- People (1)
- News (541)
- Research (1,782)
- Events (1)
- Multimedia (6)
- Faculty Publications (751)
- 21 Nov 2022
- Research & Ideas
Buy Now, Pay Later: How Retail's Hot Feature Hurts Low-Income Shoppers
with Gen Z shoppers in their teens and 20s. The payment method made up $97 billion—or 2.1 percent—of total US e-commerce sales in 2020, a figure that is expected to double by 2024. BNPL is so lucrative, merchants are paying fintech... View Details
- 07 Jun 2016
- First Look
June 7, 2016
Automated Text Analysis By: Mankad, Shawn, Hyunjeong "Spring" Han, Joel Goh, and Srinagesh Gavirneni Abstract—Customer reviews submitted at Internet travel portals are an important yet underexplored new resource in obtaining feedback on View Details
Keywords: Sean Silverthorne
- 09 Sep 2008
- First Look
First Look: September 9, 2008
customers in new product development) and developing a reputation for environmentally friendly behavior. What is the role of operations management in this context? Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/... View Details
Keywords: Sean Silverthorne
- 07 Jul 2021
- Book
Good News for Disgraced Companies: You Can Regain Trust
smarts—“competence alone is never enough” to ensure trust, Sucher says. The other three elements need to be considered. Motive: Customers are intent on understanding a company’s motive: why they do what they do, and whose interests they... View Details
Keywords: by Lane Lambert
- 01 Dec 2023
- News
The Imposter Among Us
Edited by Jen McFarland Flint; Illustrations by Peter Arkle It was their rst day at Harvard and like the rest of his cohort, Edgar Wallner (PMD 22, 1971) will never forget meeting Robert Gaines-Cooper. Frankly, it would have been difficult to miss the Englishman, who... View Details
- 27 Feb 2024
- Research & Ideas
Why Companies Should Share Their DEI Data (Even When It’s Unflattering)
Companies struggling with diversity, equity, and inclusion might be tempted to hide their workforce data. Why shine a light on a company’s limited progress—or worse, risk a public-relations headache? It turns out, all news is good news when it comes to letting View Details
Keywords: by Shalene Gupta
- 09 Dec 2002
- Research & Ideas
Unilever—A Case Study
that the two companies should at all times pay dividends of equivalent value in sterling and guilders. There were two head offices—in London and Rotterdam—and two chairmen. Until 1996 the "chief executive" role was performed by... View Details
- Web
MBA Experience - Leadership
examines the legal, ethical, and economic responsibilities of corporate leaders. It also teaches students about management and governance systems leaders can use to promote responsible conduct by companies and their employees, and shows how personal View Details
- August 2001
- Case
Charmed Technology
By: Youngme E. Moon
Charmed Technology, a California start-up known primarily for its high-profile fashion shows featuring "wearable" computers, has just released its first product. The "CharmIT" is being billed as the world's first affordable, wearable computer for consumers. The key... View Details
Keywords: Entrepreneurship; Resignation and Termination; Technological Innovation; Marketing Strategy; Product Development; Luxury; Information Infrastructure; Value Creation; Computer Industry; Fashion Industry
Moon, Youngme E. "Charmed Technology." Harvard Business School Case 502-012, August 2001.
- 12 Oct 1999
- Research & Ideas
It Came in the First Ships: Capitalism in America
one long entrepreneurial adventure. Even down to the present day, more Americans have probably made fortunes from the appreciation of real estate values than from any other source. But land is only the starting place for the epochal drama... View Details
Keywords: by Thomas K. McCraw
- May 1999
- Background Note
Note on Behavioral Pricing
The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's... View Details
Keywords: Customer Satisfaction; Decisions; Fairness; Price; Marketing Strategy; Behavior; Perspective; Public Opinion
Gourville, John T. "Note on Behavioral Pricing." Harvard Business School Background Note 599-114, May 1999.
- 08 Jun 2010
- First Look
First Look: June 8
extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards. Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into... View Details
Keywords: Martha Lagace
- Web
Entrepreneurial Management - Faculty & Research
the Economic Origins of Concerns Over Women’s Chastity By: Anke Becker July 2025 | Article | Review of Economic Studies This paper studies the origins and function of customs and norms that intend to keep women from being promiscuous.... View Details
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- Web
Impact Investments
[3] Meanwhile, the year 2019 marked the highest recorded issuance of global green bonds and green loans, totaling $257.7 billion, an increase of 51% on the previous year. [4] Despite recent interest around impact investing, many questions... View Details
- Web
Online Business Courses & Certifications | HBS Online
Wheeler Master negotiation techniques to secure maximum value for yourself and your organization. 8 weeks, 4-5 hrs/week Pay by September 11 $1,850 Certificate New Transforming Customer Experiences Professor... View Details
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
according to the organization’s long-term values and goals. Surprisingly, we find that the intervention drove even higher effort on performance associated with pre-existing monetary incentives, but, on average, did not affect nonfinancial... View Details
Keywords: Dina Gerdeman
- May 2019 (Revised September 2019)
- Case
Mobike and ofo: Dancing with Titans (A)
By: Shikhar Ghosh and Haibo Zhao
This case address pacing issues – how fast does a company need to scale? It also examines the role of investors in determining company strategy and exit.
Mobike and ofo were two dominant players in China’s emerging dockless bike-sharing market, that allowed users... View Details
Mobike and ofo were two dominant players in China’s emerging dockless bike-sharing market, that allowed users... View Details
Keywords: Information Technology; Venture Capital; Financing and Loans; Competition; Value Creation; Governance; Economics; Business Startups; Strategy; Business Exit or Shutdown; Entrepreneurship; Infrastructure; Transportation; Bicycle Transportation; China
Ghosh, Shikhar, and Haibo Zhao. "Mobike and ofo: Dancing with Titans (A)." Harvard Business School Case 819-135, May 2019. (Revised September 2019.)
- July 2023
- Case
Crocs: Using Community-Centric Marketing to Make Ugly Iconic
By: Ayelet Israeli and Anne V. Wilson
In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details
Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Apparel and Accessories Industry; United States
Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Case 524-006, July 2023.
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
patients, and 12% of total Medicare spending are associated with physician beliefs unsupported by clinical evidence. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=49218 Stock Price Synchronicity and Material... View Details
Keywords: Carmen Nobel