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(1,583)
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- Research (826)
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- Faculty Publications (213)
- Web
The Art of "Posting" - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: The Art of “Posting” National Markets Advertising View Details
- 08 Apr 2014
- First Look
First Look: April 8
current users of core products is introduced: "brand immigrants" who claim to be part of the in-group of core users of the brand and "brand tourists" who do not claim any membership status to the brand community. A... View Details
Keywords: Sean Silverthorne
- 01 Dec 2014
- News
Taking Tailoring High Tech
width and lining options. But instead of measuring tapes, there’s Molly, a 3D scanner that creates a mathematical model of the shopper’s body. The more than 200,000 measurements collected in just seven seconds are translated into patterns... View Details
- 01 Mar 2013
- News
Alumni News | Bookshelf
products were that easy. It's not, as is made abundantly clear by authors Scott Anthony (MBA 2001) and David Duncan, a Harvard PhD, both of management consultancy Innosight. Their point: Success over time requires continual innovation,... View Details
- 10 Jun 2021
- Blog Post
Managing Sustainable Advantage with Key ESG Cofounders, Anne-Marie Schoonbeek and Heleen van Poecke
targets and manage improvements in the same way as you would with financial performance,” said van Poecke. Schoonbeek and van Poecke pulled from their professional and academic experience to build a software offering that enables companies to not only View Details
- Fast Answer
India - Industry specific research
style="color:black">Mining and Metals Manufacturing Joint Plant Committee A government sponsored entity that View Details
- 11 Sep 2015
- Blog Post
What is the JD/MBA Program at HBS?
Tian: Both schools feature amazing, enthusiastic peers and top-notch teaching. Both of the first year curricula take place in U-shaped classrooms where a 80-90 student section attends most of its classes together, allowing everyone to... View Details
- Web
Diversity on Teams: Our Own Harvest - Race, Gender & Equity
interviewing, vetting, and onboarding candidates, when and how do we collect insight/feedback so we can improve upon our methods? How does an environment become conducive to a range of human experiences in an increasingly complex world?... View Details
- Web
Lessons in Economics | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- 13 Jun 2017
- Blog Post
Benefits of the MS/MBA: Engineering Sciences Program
Before matriculating at HBS, Damjan Korac (MBA 2017) had a plan to combine his interest in technology and management. Damjan interned as a product manager at Microsoft after his junior year at Princeton, and as a senior was accepted into... View Details
- Web
Natalie Margulies | MBA
Research Formative experience at the intersection of technology and business I spent the past two summers working as a data scientist on Facebook’s Product Foundation Data team. My time at Facebook showed me the immense power of data... View Details
- 01 Feb 1997
- News
New Releases
Competing in the Age of Digital Convergence Edited by David B. Yoffie (Harvard Business School Press) In an introduction to this new collection of essays, David Yoffie, the School's Max and Doris Starr Professor of Business... View Details
- Web
Site Credits | Baker Library | Bloomberg Center | Harvard Business School
Library Imaging Services A-V Production Northern Light Productions Printing Kirkwood Printing Lenders to the Exhibition Calumet Regional Archives, Indiana University Northwest University of North Carolina at... View Details
- 03 Mar 2003
- Research & Ideas
The Basics of Consumer Marketing in Asia
of BBK's products return questionnaires, enabling the company to collect some data. Mikitani said that in Japan, he and his partner probably visited 1,000 stores to get ten to sign up to use his site.... View Details
Keywords: by Julie Jette
- Profile
Brighton Mudzingwa
to be part of a sustainable economic system." But, Brighton says, "By the time I left the country in 2003, it was effectively unraveling. Agriculture was the backbone of our country. But a controversial land-distribution exercise spiraled out of control,... View Details
Keywords: Financial Services
- 19 May 2020
- News
Exploring the Economics of a Pandemic; Alumni Forums Draw Closer Online
$140 million. Rogers offered three other specific tips for keeping a business afloat at this time. “Focus on generating new revenue through new products or services, get expenses under control, and load your balance sheet with cash so... View Details
Keywords: Margie Kelley
- 01 Jun 2012
- News
Jump-Start
Investing in HBS Giving Through HBS Giving Together From Fellowship Recipient to ‘The Most Influential Business Thinker On Earth’ FAQ Completing its second year, the School’s Minimum Viable Product Award (MVP) program attracted... View Details
- 01 Apr 2000
- News
New Exhibit Highlights Turning Point for American Business
automobiles, and airlines," says Curator Laura Linard, director of historical collections at Baker Library. The period also corresponds to the rise of graduate business schools, including HBS (founded in 1908), which were established to... View Details
Keywords: Nancy O. Perry
Rob Gierkink
their customer data collection and digital marketing capabilities through enhancing their existing point-of-sale assets. Index was sold to Strip in April of 2018. Previously Rob was Chairman and CEO of Datalogix which he founded in 2007.... View Details
- Web
The General Shoe Company, 1921 | Baker Library
Professor of Business Administration Above quote from “Celebrating General Shoe Company, the Inaugural HBS Case,” 2019. (1) Clinton P. Biddle, ca. 1923. HBS Archives Photograph Collection (olvwork399917). The Bureau of Business Research,... View Details