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Show Results For
- All HBS Web
(4,380)
- People (4)
- News (1,308)
- Research (1,921)
- Events (49)
- Multimedia (112)
- Faculty Publications (1,265)
- 26 Mar 2020
- News
Coronavirus Is Widening the Corporate Digital Divide
- January 2017
- Case
Flatiron School
By: Thomas Eisenmann and Halah AlQahtani
In late 2016, the founders of Flatiron School, a startup offering 12-week coding bootcamps, are formulating their growth strategy. Their new online-only program has matched the excellent job placement results for their in-person bootcamps. Should Flatiron shift... View Details
Keywords: Scaling Start-ups; Growth Strategy; Entrepreneurship; Distribution Channels; Growth and Development Strategy; Internet and the Web; Business Startups; Diversification; Expansion; Education Industry; United States
Eisenmann, Thomas, and Halah AlQahtani. "Flatiron School." Harvard Business School Case 817-114, January 2017.
- August 2013 (Revised September 2015)
- Case
Coursera
By: Ramon Casadesus-Masanell and Hyunjin Kim
By providing free and open-access online courses at a large scale, Massive Open Online Course (MOOC) platforms seek to innovate the business models of the traditional higher education industry. In a little over a year, Coursera had grown at a rapid rate to emerge as a... View Details
Keywords: Business Models; Strategy; Competition; Business Model; Internet and the Web; Higher Education; Competitive Advantage; Education Industry
Casadesus-Masanell, Ramon, and Hyunjin Kim. "Coursera." Harvard Business School Case 714-412, August 2013. (Revised September 2015.)
- 23 Jan 2020
- News
Digital Transformation’s Emerging Effect on Customer Expectations
- 2016
- Working Paper
Reviews, Reputation, and Revenue: The Case of Yelp.com
By: Michael Luca
Do online consumer reviews affect restaurant demand? I investigate this question using a novel dataset combining reviews from the website Yelp.com and restaurant data from the Washington State Department of Revenue. Because Yelp prominently displays a restaurant's... View Details
Keywords: Revenue; Network Effects; Reputation; Social and Collaborative Networks; Food and Beverage Industry; Service Industry; Washington (state, US)
Luca, Michael. "Reviews, Reputation, and Revenue: The Case of Yelp.com." Harvard Business School Working Paper, No. 12-016, September 2011. (Revised March 2016.)
- Link
Summary Video
- 03 Dec 2014
- News
Why malls across America are dying
Ta-Wei Huang
Ta-Wei (David) Huang is a PhD candidate in Quantitative Marketing at Harvard Business School. His research integrates causal inference and machine learning to address methodological challenges and unintended consequences in targeting, personalization, and online... View Details
- September 2000 (Revised July 2001)
- Case
Chapters.ca
By: Michael J. Roberts, Rajiv Lal and Walter J. Salmon
Describes the challenges facing the online site associated with Canada's largest bricks-and-mortar bookseller. Presents a variety of lenses for examining the economic model of the online versus traditional book-selling business, and asks students to identify the... View Details
Keywords: Marketing Strategy; Internet and the Web; Business Model; Entrepreneurship; Product Marketing; Business Strategy; Technological Innovation; Canada
Roberts, Michael J., Rajiv Lal, and Walter J. Salmon. "Chapters.ca." Harvard Business School Case 801-158, September 2000. (Revised July 2001.)
- January 2022
- Case
Bee-ing Better at Bombas
By: Elizabeth A. Keenan, Youngme Moon and John Masko
David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had... View Details
Keywords: Social Entrepreneurship; Values and Beliefs; Brands and Branding; Marketing Strategy; Digital Marketing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Quality; Business and Stakeholder Relations; Human Needs; Poverty; Growth and Development Strategy; Apparel and Accessories Industry; New York (city, NY)
Keenan, Elizabeth A., Youngme Moon, and John Masko. "Bee-ing Better at Bombas." Harvard Business School Case 522-038, January 2022.
- February 2001
- Case
BarnesandNoble.com (B)
By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman
At the end of 1998, Jonathan Bulkeley, the newly-named CEO of barnesandnoble.com, is faced with a challenge. As the second leading online bookseller behind Amazon.com, barnesandnoble.com must build its market share. With Forrester Research predicting that the online... View Details
Rayport, Jeffrey F., Dickson Louie, and William A. Sahlman. "BarnesandNoble.com (B)." Harvard Business School Case 901-023, February 2001.
- September 2011 (Revised March 2014)
- Case
Airbnb
By: Joseph B. Lassiter III and Evan W. Richardson
Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, the three founders of Airbnb, an online private accommodation rental market, stared at each other across the kitchen table in their San Francisco apartment. It was March of 2009. A single sheet of paper sat on the table... View Details
- February 2011 (Revised December 2012)
- Case
Porsche: The Cayenne Launch
By: John Deighton, Jill Avery and Jeffrey Fear
Can an online discussion forum supply insight into the evolution of brand meaning? In 2003 Porsche launched a sport utility vehicle, dividing Porsche purists from newcomers to the brand. Vocal members of online and offline Porsche communities ridiculed the Cayenne SUV... View Details
Keywords: Knowledge Sharing; Knowledge Use and Leverage; Risk Management; Brands and Branding; Product Launch; Product Positioning; Social and Collaborative Networks; Auto Industry
Deighton, John, Jill Avery, and Jeffrey Fear. "Porsche: The Cayenne Launch." Harvard Business School Case 511-068, February 2011. (Revised December 2012.) (request a courtesy copy.)
- 03 Jul 2008
- What Do You Think?
Are Followers About to Get Their Due?
Summing Up Are leadership and followership joined at the hip? It seems impossible to separate the two. They are reflective of one another. These are two of the predominant opinions expressed in one way or another by respondents to this month's column. Phil Clark... View Details
Keywords: by Jim Heskett
- Oct 03 2018
- Tout
HBS Interactive Map
Jeff Fossett
Jeff Fossett is a doctoral student in the Technology and Operations Management Unit at Harvard Business School. He is interested in economic and policy questions related to technology platforms and online marketplaces. Previously, Jeff was a member of the Data Science... View Details
Keywords: information technology industry
- 24 Mar 2021
- News
Inflation Is Harder to Measure After a Year of Pandemic Spending
- February 2001 (Revised June 2001)
- Case
eSurg (B): Second Round Financing
By: Jay O. Light and Anthony Massaro
An embryonic online medical supplies firm must negotiate a second-round funding. View Details
Keywords: Business Startups; Negotiation; Venture Capital; Financing and Loans; Internet; Medical Devices and Supplies Industry
Light, Jay O., and Anthony Massaro. "eSurg (B): Second Round Financing." Harvard Business School Case 201-051, February 2001. (Revised June 2001.)