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      • October 1988
      • Case

      National Pork Producers Council: ""Pork--The Other White Meat"" Campaign

      By: Stephen A. Greyser
      Keywords: Advertising Campaigns; Food; Food and Beverage Industry
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      Greyser, Stephen A. National Pork Producers Council: ""Pork--The Other White Meat"" Campaign. Harvard Business School Case 589-055, October 1988.
      • June 1988 (Revised December 1989)
      • Case

      Cumberland National Corp.

      By: Dwight B. Crane
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      Crane, Dwight B. "Cumberland National Corp." Harvard Business School Case 288-064, June 1988. (Revised December 1989.)
      • May 1988 (Revised June 2023)
      • Case

      National Cranberry Cooperative, 1996

      By: Roy D. Shapiro
      Describes the continuous flow process used to process cranberries into juice and/or sauce. Requires student to analyze process flows to determine where the bottlenecks are and to decide how, and whether, to expand capacity. Original version written by J.G. Miller and... View Details
      Keywords: Logistics; Performance Capacity; Performance Improvement; Supply Chain; Mathematical Methods; Cost vs Benefits; Production
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      Shapiro, Roy D. "National Cranberry Cooperative, 1996." Harvard Business School Case 688-122, May 1988. (Revised June 2023.)
      • May 1988
      • Background Note

      Roles and Relationships of Business and Government

      By: George C. Lodge
      Synthesizes a wide range of literature and experience concerning comparative government-business relations, focusing especially on Japan, Europe, and the United States with some references to Brazil and Mexico. Designed for discussion in two consecutive class sessions.... View Details
      Keywords: Economic Systems; Framework; Government and Politics; Mission and Purpose; Organizational Structure; Business and Government Relations; Mathematical Methods; System; Japan; Europe; Mexico; United States; Brazil
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      Lodge, George C. "Roles and Relationships of Business and Government." Harvard Business School Background Note 388-159, May 1988.
      • November 1987 (Revised March 1988)
      • Case

      Searching for Trade Remedies: The U.S. Machine Tool Industry--1983

      By: David B. Yoffie
      In 1983 the National Machine Tools Builder Association was predicting a declining market for the United States and rising imports. Machine tool manufacturers had to decide if they should ask the U.S. government for help, and if they did, which administrative channels... View Details
      Keywords: Economic Slowdown and Stagnation; Machinery and Machining; Government and Politics; Law; Production; Business and Government Relations; Competition; Manufacturing Industry; Japan; Germany; United States
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      Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983." Harvard Business School Case 388-071, November 1987. (Revised March 1988.)
      • August 1987 (Revised October 1987)
      • Supplement

      Semiconductor Industry Association and the Trade Dispute with Japan, The: National Semiconductor Profile, Supplement

      By: David B. Yoffie
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      Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: National Semiconductor Profile, Supplement." Harvard Business School Supplement 388-021, August 1987. (Revised October 1987.)
      • February 1987
      • Case

      PBS National Advertising Plan

      By: Stephen A. Greyser
      Keywords: Advertising; Media; Media and Broadcasting Industry
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      Greyser, Stephen A. "PBS National Advertising Plan." Harvard Business School Case 587-152, February 1987.
      • 1987
      • Book

      Ideology and National Competitiveness : An Analysis of Nine Countries

      By: George C. Lodge and Ezra F. Vogel
      Keywords: Competition; Government and Politics; Theory
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      Lodge, George C., and Ezra F. Vogel. Ideology and National Competitiveness : An Analysis of Nine Countries. Boston: Harvard Business School Press, 1987.
      • January 1987 (Revised March 1987)
      • Case

      MCI Communications Corp.: National Accounts Program

      By: Frank V. Cespedes
      Keywords: Telecommunications Industry
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      Cespedes, Frank V. "MCI Communications Corp.: National Accounts Program." Harvard Business School Case 587-116, January 1987. (Revised March 1987.)
      • July 1986 (Revised November 1989)
      • Case

      Chassis Components Division of National Motors (A)

      By: Robert H. Hayes
      Keywords: Auto Industry
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      Hayes, Robert H. "Chassis Components Division of National Motors (A)." Harvard Business School Case 687-006, July 1986. (Revised November 1989.)
      • July 1986 (Revised October 1989)
      • Supplement

      Chassis Components Division of National Motors (B)

      By: Robert H. Hayes
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      Hayes, Robert H. "Chassis Components Division of National Motors (B)." Harvard Business School Supplement 687-007, July 1986. (Revised October 1989.)
      • May 1986
      • Supplement

      General Mills, Inc.: Yoplait Custard-Style Yogurt (B)

      By: John A. Quelch
      Yoplait's director of new product development is finalizing plans for the national introduction of custard-style Yoplait. Based on the results of a mini-market test and a BASES laboratory test market. View Details
      Keywords: Food; Product Launch; Product Development; Product Marketing; Food and Beverage Industry; United States
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      Quelch, John A. "General Mills, Inc.: Yoplait Custard-Style Yogurt (B)." Harvard Business School Supplement 586-088, May 1986.
      • April 1986
      • Case

      National Space Technologies Ltd. (A)

      By: Michael Y. Yoshino
      Keywords: Technology
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      Yoshino, Michael Y. "National Space Technologies Ltd. (A)." Harvard Business School Case 386-180, April 1986.
      • April 1986
      • Case

      National Space Technologies Ltd. (B)

      By: Michael Y. Yoshino
      Keywords: Technology
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      Yoshino, Michael Y. "National Space Technologies Ltd. (B)." Harvard Business School Case 386-185, April 1986.
      • 1986
      • Chapter

      Investing in the Defense Workforce: The Debt and Structure of Military Pensions

      By: Dutch Leonard
      Keywords: Human Capital; Compensation and Benefits; Borrowing and Debt; Sovereign Finance; National Security
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      Leonard, Dutch. "Investing in the Defense Workforce: The Debt and Structure of Military Pensions." In Public Sector Payrolls, edited by David A. Wise. Chicago: University of Chicago Press, 1986.
      • May 1985
      • Case

      Cole National Corp. (C): Consumer Products Division

      By: Frank V. Cespedes
      Keywords: Consumer Products Industry
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      Cespedes, Frank V. "Cole National Corp. (C): Consumer Products Division." Harvard Business School Case 585-173, May 1985.
      • May 1985 (Revised January 1986)
      • Case

      Cole National Corp. (D): Field Sales Organization

      By: Frank V. Cespedes
      Keywords: Sales; Marketing Strategy
      Citation
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      Cespedes, Frank V. "Cole National Corp. (D): Field Sales Organization." Harvard Business School Case 585-174, May 1985. (Revised January 1986.)
      • April 1985
      • Background Note

      Roles and Responsibilities of the Country Manager: MNC Operations from the National Organization's Perspective

      By: Christopher A. Bartlett
      Keywords: Managerial Roles; Multinational Firms and Management
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      Bartlett, Christopher A. "Roles and Responsibilities of the Country Manager: MNC Operations from the National Organization's Perspective." Harvard Business School Background Note 385-326, April 1985.
      • January 1985 (Revised March 2003)
      • Case

      Conex do Brasil

      By: Christopher A. Bartlett and John Young
      Describes interactions between Brazilian local, Latin American regional, and USA headquarters staff during the three years after establishing a manufacturing subsidiary in Sao Paulo. In a highly protected national environment, a market entry plan is developed to meet... View Details
      Keywords: Cross-Cultural and Cross-Border Issues; Resignation and Termination; Goals and Objectives; Market Entry and Exit; Operations; Performance Expectations; Opportunities; Corporate Strategy; Latin America; United States; Brazil
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      Bartlett, Christopher A., and John Young. "Conex do Brasil." Harvard Business School Case 385-257, January 1985. (Revised March 2003.)
      • January 1985 (Revised June 1993)
      • Case

      Turner Construction Co.

      By: Frank V. Cespedes
      In June, 1984, a vice president at Turner Construction Co. must decide whether to approve a construction project being considered by one of Turner's territorial offices and how to manage that territory general manager's apparent reluctance to pursue another account... View Details
      Keywords: Organizational Structure; Projects; Market Entry and Exit; Integration; Contracts; Marketing Strategy; Sales; Business or Company Management; Business Offices; Geographic Location; Construction Industry
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      Cespedes, Frank V. "Turner Construction Co." Harvard Business School Case 585-031, January 1985. (Revised June 1993.)
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