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      • Faculty Publications  (1,031)

      Customer Focused OrganizationRemove Customer Focused Organization →

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      • July 1994
      • Background Note

      Note on Retail Organizations

      By: David E. Bell
      Describes a typical organizational structure for retailers and discusses duties of various individuals such as buyer, category manager, etc. View Details
      Keywords: Customers; Managerial Roles; Organizational Structure; Retail Industry
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      Bell, David E. "Note on Retail Organizations." Harvard Business School Background Note 595-009, July 1994.
      • June 1994 (Revised October 1999)
      • Background Note

      Beer Game, The: Board Version

      By: Janice H. Hammond
      The beer game is an exercise that demonstrates supply channel dynamics. Simulates the flow of material and information in a simplified channel of beer production and distribution, focusing on the linkages among a beer manufacturer, its distributors, a wholesaler, and a... View Details
      Keywords: Cost Management; Information; Distribution Channels; Production; Supply Chain Management; Problems and Challenges
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      Hammond, Janice H. "Beer Game, The: Board Version." Harvard Business School Background Note 694-104, June 1994. (Revised October 1999.)
      • June 1994
      • Background Note

      Scope and Challenge of Business-to-Business Marketing

      By: V. Kasturi Rangan
      Identifies six key linkages that distinguish business-to-business marketing; three with respect to the external environment (i.e., derived demand, complex buying process, and concentrated customer base) and three with respect to the internal organization (emphasis on... View Details
      Keywords: Marketing; Customers; Demand and Consumers; Organizational Structure; Order Taking and Fulfillment; Technology
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      Rangan, V. Kasturi. "Scope and Challenge of Business-to-Business Marketing." Harvard Business School Background Note 594-125, June 1994.
      • May 1994 (Revised October 1994)
      • Case

      Motorola Corp.: The View from the CEO Office

      By: Shoshana Zuboff and Janis Lee Gogan
      Motorola, a leader in semiconductors and telecommunications, embarked on an ambitious program of renewal beginning in the early 1980s, leading to dramatic improvements in the company's quality, cycle time, and growth. Much of this progress was attributed to a major... View Details
      Keywords: Competency and Skills; Leading Change; Management Analysis, Tools, and Techniques; Managerial Roles; Organizational Change and Adaptation; Organizational Structure; Corporate Strategy; Telecommunications Industry
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      Zuboff, Shoshana, and Janis Lee Gogan. "Motorola Corp.: The View from the CEO Office." Harvard Business School Case 494-140, May 1994. (Revised October 1994.)
      • May 1994 (Revised August 1994)
      • Case

      Motorola-Elma

      By: Shoshana Zuboff and Janis Lee Gogan
      Motorola's old automative electronics plant in Arcade, outside Buffalo, New York, faced the prospect of closure in the mid-1980s, but leading customers persuaded Motorola to give the plant a second chance. The new plant manager, Dennis Fiehn, recognized that existing... View Details
      Keywords: Factories, Labs, and Plants; Business Exit or Shutdown; Customers; Leading Change; Management Analysis, Tools, and Techniques; Organizational Structure; Competitive Strategy; Expansion; Telecommunications Industry; New York (state, US)
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      Zuboff, Shoshana, and Janis Lee Gogan. "Motorola-Elma." Harvard Business School Case 494-136, May 1994. (Revised August 1994.)
      • May 1994
      • Background Note

      Reorienting Channels of Distribution

      By: V. Kasturi Rangan
      Traditionally, distribution channels have been viewed as vertical marketing systems where responsibility was transferred from one layer to the next, like passing a baton in a relay race. Distribution channels in the future are likely to look more like horizontal... View Details
      Keywords: Distribution Channels; Customers; Supply and Industry; Alliances; Performance Efficiency; Performance Effectiveness; Change; Distribution Industry
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      Rangan, V. Kasturi. "Reorienting Channels of Distribution." Harvard Business School Background Note 594-118, May 1994.
      • March 1994 (Revised December 1998)
      • Background Note

      Managing Your Career

      By: Linda A. Hill
      Designed to serve as background reading for the "Managing Your Career" module of the second-year MBA elective Power and Influence. Describes the way in which managers learn and develop through on-the-job experience. Outlines a model for launching a "success syndrome"... View Details
      Keywords: Personal Development and Career
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      Hill, Linda A. "Managing Your Career." Harvard Business School Background Note 494-082, March 1994. (Revised December 1998.)
      • January 1994 (Revised February 2001)
      • Case

      PepsiCo's Restaurants

      By: Cynthia A. Montgomery
      In 1992 PepsiCo is considering two opportunities to expand its restaurant business, Carts of Colorado, a $7 million manufacturer and merchandiser of mobile food carts, and California Pizza Kitchen, a $60 million chain in the casual dining segment. The discussion... View Details
      Keywords: Management Systems; Organizational Structure; Opportunities; Business Strategy; Expansion; Food and Beverage Industry
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      Montgomery, Cynthia A. "PepsiCo's Restaurants." Harvard Business School Case 794-078, January 1994. (Revised February 2001.)
      • December 1993 (Revised November 1995)
      • Case

      Wetherill Associates, Inc.

      By: Lynn S. Paine
      Top managers of Wetherill Associates, Inc., a small, privately held distributor of electrical parts to the automotive aftermarket, are considering whether to modify the company's compensation system for its salesforce. The management wants a compensation system that... View Details
      Keywords: Ethics; Business or Company Management; Organizational Structure; Compensation and Benefits; Salesforce Management
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      Paine, Lynn S. "Wetherill Associates, Inc." Harvard Business School Case 394-113, December 1993. (Revised November 1995.)
      • December 1993 (Revised November 2009)
      • Case

      Manville Corporation Fiber Glass Group (A)

      By: Lynn S. Paine and Sarah Gant
      Manville Corp.'s senior managers must decide how to respond to a new scientific study suggesting that fiberglass, the source of 75% of the company's profits, may be another asbestos and must act under conditions of great uncertainty. In particular, when should a... View Details
      Keywords: Communication Strategy; Decision Choices and Conditions; Ethics; Health Disorders; Risk Management; Marketing Communications; Product; Corporate Social Responsibility and Impact; Safety; Consumer Products Industry; Industrial Products Industry
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      Paine, Lynn S., and Sarah Gant. "Manville Corporation Fiber Glass Group (A)." Harvard Business School Case 394-117, December 1993. (Revised November 2009.)
      • October 1993 (Revised April 1994)
      • Case

      Jack Welch: General Electric's Revolutionary

      By: Joseph L. Bower and Jay Dial
      Describes the work of Jack Welch as CEO of General Electric from 1981 to 1992, focusing particularly on his transformation of the company's portfolio through extensive dispositions and acquisitions and the company's culture through a mandated process called "work out."... View Details
      Keywords: Acquisition; Transformation; Investment Portfolio; Leadership Style; Management; Organizational Culture; Personal Development and Career
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      Bower, Joseph L., and Jay Dial. "Jack Welch: General Electric's Revolutionary." Harvard Business School Case 394-065, October 1993. (Revised April 1994.)
      • October 1993
      • Case

      United Way of America: Governance in the Nonprofit Sector (A), The United Way

      By: Jay W. Lorsch
      Discusses the management practices of William Aramony at the United Way of America (UWA). First, the case describes the United Way movement, focusing on both the local chapters and the national organization. Second, it sets forth the Washington Post reports that lead... View Details
      Keywords: Corporate Governance; Nonprofit Organizations; Management Practices and Processes; Managerial Roles; Management Teams; Crisis Management; Public Administration Industry; United States
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      Lorsch, Jay W. "United Way of America: Governance in the Nonprofit Sector (A), The United Way." Harvard Business School Case 494-032, October 1993.
      • September 1993
      • Case

      Manufacturing at ALZA: The Right Prescription? (A)

      By: Dorothy A. Leonard
      ALZA, a company specializing in drug delivery systems such as transdermal patches, considers manufacturing its own products. Until now, the company has conducted research and development on its patented system but has then licensed the technology to client-partner... View Details
      Keywords: Business or Company Management; Technological Innovation; Innovation and Management; Growth and Development Strategy; Problems and Challenges; Production; Research and Development; Organizational Change and Adaptation; Pharmaceutical Industry; Medical Devices and Supplies Industry
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      Leonard, Dorothy A. "Manufacturing at ALZA: The Right Prescription? (A)." Harvard Business School Case 694-019, September 1993.
      • August 1993
      • Case

      USAA: Business Process Review for the Great Lakes Region

      By: James L. Heskett and Roger H. Hallowell
      USAA proposes to develop a new set of processes for its property and casualty division. The case focuses on processes used in automobile claims. View Details
      Keywords: Business Processes; Insurance Industry; United States
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      Heskett, James L., and Roger H. Hallowell. "USAA: Business Process Review for the Great Lakes Region." Harvard Business School Case 694-024, August 1993.
      • July 1993
      • Case

      ABB Deutschland (Abridged)

      By: Christopher A. Bartlett
      Focuses in detail on implementing a corporate restructuring program in ABB's German subsidiary. Special attention is given to Germany's unique form of industrial governance. Two major problem areas--power plants and power transformers--are described in detail. ABB's... View Details
      Keywords: Restructuring; Energy Generation; Corporate Governance; Factories, Labs, and Plants; Salesforce Management; Policy; Organizational Culture; Energy Industry; Germany
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      Bartlett, Christopher A. "ABB Deutschland (Abridged)." Harvard Business School Case 394-019, July 1993.
      • July 1993 (Revised April 1999)
      • Case

      ABB's Relays Business: Building and Managing a Global Matrix

      By: Christopher A. Bartlett
      Describes the development and management of the relays business area (BA) in ABB's global matrix organization. Focuses on three levels of management--corporate, BA, and operating company. Highlights the roles and responsibilities of individuals at each level as ABB... View Details
      Keywords: Multinational Firms and Management; Business or Company Management; Business Strategy; Organizational Structure; Managerial Roles; Management Practices and Processes; Employees; Organizational Culture; Success; Manufacturing Industry
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      Bartlett, Christopher A. "ABB's Relays Business: Building and Managing a Global Matrix." Harvard Business School Case 394-016, July 1993. (Revised April 1999.)
      • June 1993
      • Case

      Laura Ashley (A): Creating a World Class Service Organization in Support of a Global Brand & Federal Express

      By: Shoshana Zuboff
      Keywords: Service Operations; Customer Focus and Relationships; Performance Effectiveness; Apparel and Accessories Industry
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      Zuboff, Shoshana. "Laura Ashley (A): Creating a World Class Service Organization in Support of a Global Brand & Federal Express." Harvard Business School Case 493-018, June 1993.
      • May 1993 (Revised October 1995)
      • Case

      Connor Formed Metal Products

      By: Lynda M. Applegate, Donna B. Stoddard and Melinda Conrad
      Connor Formed Metal Products was a small, privately owned manufacturer of custom metal springs and stampings. Since becoming president in 1984, Bob Sloss had implemented many changes to the company's organizational structure, management control systems, and information... View Details
      Keywords: Private Ownership; Organizational Structure; Production; Change; Governance Controls; Information Technology; Manufacturing Industry
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      Applegate, Lynda M., Donna B. Stoddard, and Melinda Conrad. "Connor Formed Metal Products." Harvard Business School Case 193-003, May 1993. (Revised October 1995.)
      • February 1993 (Revised March 1993)
      • Case

      Frito-Lay, Inc.: A Strategic Transition (A) (Updated)

      By: Lynda M. Applegate
      The setting is a food manufacturing company that has stumbled in terms of its historic growth and profit achievements. In trying to recapture momentum, the president has used information technology as one element in his program of transition. The case focuses on the... View Details
      Keywords: Business History; Information Technology; Growth and Development Strategy; Transition; Organizational Change and Adaptation; Food and Beverage Industry; Manufacturing Industry
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      Applegate, Lynda M. "Frito-Lay, Inc.: A Strategic Transition (A) (Updated)." Harvard Business School Case 193-129, February 1993. (Revised March 1993.)
      • January 1993 (Revised July 1993)
      • Case

      Frito-Lay, Inc.: A Strategic Transition (Consolidated)

      By: Lynda M. Applegate
      The setting is a food manufacturing company that has stumbled in terms of its historic growth and profit achievements. In trying to recapture its momentum, the president has used information technology as one element in his program of transition. The case focuses on... View Details
      Keywords: Business History; Information Technology; Growth and Development Strategy; Transition; Organizational Change and Adaptation; Food and Beverage Industry; Manufacturing Industry
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      Applegate, Lynda M. "Frito-Lay, Inc.: A Strategic Transition (Consolidated)." Harvard Business School Case 193-040, January 1993. (Revised July 1993.)
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