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      Behavioral Decision ResearchRemove Behavioral Decision Research →

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      • July 1982 (Revised March 1984)
      • Background Note

      Why Preference Curves are Useful for Risky Decisions

      By: David E. Bell
      Keywords: Mathematical Methods; Decision Making
      Citation
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      Bell, David E. "Why Preference Curves are Useful for Risky Decisions." Harvard Business School Background Note 183-030, July 1982. (Revised March 1984.)
      • April 1982 (Revised June 1993)
      • Case

      Hart Schaffner & Marx: The Market for Separately Ticketed Suits

      By: Richard S. Tedlow
      Calls for a decision on whether Hart Schaffner & Marx, the nation's leading manufacturer of high quality, branded suits, should expand its product line by marketing suits that are separately ticketed (i.e., the coat, vest, and slacks are sold from individual hangers... View Details
      Keywords: Advertising; Decisions; Price; Markets; Distribution Channels; Production; Mathematical Methods; Competitive Strategy; Apparel and Accessories Industry
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      Tedlow, Richard S. "Hart Schaffner & Marx: The Market for Separately Ticketed Suits." Harvard Business School Case 582-134, April 1982. (Revised June 1993.)
      • 1982
      • Article

      When Self-Descriptions Contradict Behavior: Actions do Speak Louder than Words

      By: T. M. Amabile and L. Kabat
      Subjects viewed two videotapes, one depicting a stimulus person's self-description and the other depicting that person's behavior in a conversation, according to a four-way factorial design personality descriptor used in the self-description ("introvert" or... View Details
      Keywords: Behavior; Perception; Cognition and Thinking; Judgments
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      Amabile, T. M., and L. Kabat. "When Self-Descriptions Contradict Behavior: Actions do Speak Louder than Words." Social Cognition 1 (1982): 311–335.
      • Article

      On Market Timing and Investment Performance Part II: Statistical Procedures for Evaluating Forecasting Skills

      By: Robert C. Merton and Roy D. Henriksson
      Keywords: Investment; Performance; Mathematical Methods; Forecasting and Prediction
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      Merton, Robert C., and Roy D. Henriksson. "On Market Timing and Investment Performance Part II: Statistical Procedures for Evaluating Forecasting Skills." Journal of Business 54, no. 4 (October 1981): 513–533.
      • 1981
      • Article

      A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy

      By: Rohit Deshpandé and S. Krishnan
      Although there exists substantial research on the style and format of consumer information programs, little attention has been devoted to the critical issue of whether consumers need new information at all. A conceptual approach to systematically assess this... View Details
      Keywords: Information; Consumer Behavior; Research
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      Deshpandé, Rohit, and S. Krishnan. "A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy." Advances in Consumer Research 8 (1981): 338–343.
      • 1981
      • Article

      Attributes Affecting the Use of Market Research in Decision Making: An Exploratory Study

      By: Rohit Deshpandé and S. Jeffries
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      Deshpandé, Rohit, and S. Jeffries. "Attributes Affecting the Use of Market Research in Decision Making: An Exploratory Study." AMA Educators' Proceedings (1981): 1–4.
      • 1982
      • Article

      Correlates of Deficient Consumer Environments: The Case of the Elderly

      By: Rohit Deshpandé and S. Krishnan
      Although much research attention has been given to the format of consumer information environments, there has been little study of the effects of consumer environments lacking in information. This paper describes an empirical study of elderly consumers functioning in... View Details
      Keywords: Consumer Behavior; Age; Information
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      Deshpandé, Rohit, and S. Krishnan. "Correlates of Deficient Consumer Environments: The Case of the Elderly." Advances in Consumer Research 9 (1982): 515–519.
      • 1980
      • Article

      Consumer Impulse Purchase and Credit Card Usage: An Empirical Examination Using the Log Linear Model

      By: Rohit Deshpandé and S. Krishnan
      Most of the work in impulse purchase behavior has investigated the association of socioeconomic variables and unplanned purchases with equivocal results. This paper examines the interrelationship between impulse purchases, credit card usage, cost of items bought, and... View Details
      Keywords: Consumer Behavior; Mathematical Methods; Credit Cards; Income
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      Deshpandé, Rohit, and S. Krishnan. "Consumer Impulse Purchase and Credit Card Usage: An Empirical Examination Using the Log Linear Model." Advances in Consumer Research 7 (1980): 792–795.
      • 1980
      • Article

      The Usefulness of Marketing Information in Decision Making: An Empirical Study of Market Research Projects

      By: Rohit Deshpandé
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      Deshpandé, Rohit. "The Usefulness of Marketing Information in Decision Making: An Empirical Study of Market Research Projects." Proceedings of the Annual Meeting of the Southern Marketing Association (1980): 482–485.
      • January 1978
      • Background Note

      Regression and Forecasting Using the AQD Package

      By: Arthur Schleifer Jr.
      Keywords: Forecasting and Prediction; Mathematical Methods
      Citation
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      Schleifer, Arthur, Jr. "Regression and Forecasting Using the AQD Package." Harvard Business School Background Note 178-095, January 1978.
      • 1978
      • Article

      Perceptions of Unfair Marketing Practices: Consumerism Implications

      By: Gerald Zaltman, Rajendra K. Srivastava and Rohit Deshpandé
      Previous research in complaint behavior has ignored the perception of unfair marketing practices as an explanatory variable. Perceptions of unfair marketing practices are related to consumer complaint behavior, although differentially related across different ages.... View Details
      Keywords: Ethics; Consumer Behavior; Marketing
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      Zaltman, Gerald, Rajendra K. Srivastava, and Rohit Deshpandé. "Perceptions of Unfair Marketing Practices: Consumerism Implications." Advances in Consumer Research 5 (1978): 247–253.
      • 1977
      • Chapter

      A Diagnostic Model for Organizational Behavior

      By: D. Nadler and M. Tushman
      Keywords: Mathematical Methods; Organizational Design; Organizational Structure; Behavior
      Citation
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      Nadler, D., and M. Tushman. "A Diagnostic Model for Organizational Behavior." In Perspectives on Behavior in Organizations, edited by Richard J. Hackman, Edward E. Lawler, Lyman W. Porter, and Patricia S. Nave. New York: McGraw-Hill, 1977.
      • Article

      Characterization of Satisfactory Mechanisms for the Revelation of Preferences for Public Goods

      By: Jerry R. Green and Jean-Jacques Laffont
      Social decision mechanisms that admit dominant strategies and result in Pareto optima are characterized by the class of mechanisms proposed by Groves. The concept of decision mechanisms is generalized and the characterization is shown to extend to these cases. View Details
      Keywords: Decision Mechanisms; Game Theory; Economics
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      Green, Jerry R., and Jean-Jacques Laffont. "Characterization of Satisfactory Mechanisms for the Revelation of Preferences for Public Goods." Econometrica 45, no. 2 (March 1977): 427–438.
      • 01 Jan 1977
      • Conference Presentation

      Short Term Natural Gas Consumption Forecasts: Optimal Use of National Weather Service Data

      By: James K. Sebenius and Richard Lehman
      Keywords: Forecasting and Prediction; Research; Business and Government Relations; Energy Industry
      Citation
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      Sebenius, James K., and Richard Lehman. "Short Term Natural Gas Consumption Forecasts: Optimal Use of National Weather Service Data." Paper presented at the American Geophysical Union Annual Meeting, American Geophysical Union, January 01, 1977.
      • Research Summary

      Adoption of Machine Learning Models in Real World Decision Making

      By: Himabindu Lakkaraju
      The goal of this research is to assess the impact of deploying machine learning models in real world decision making in domains such as health care. View Details
      • Article

      AI Companions Reduce Loneliness

      By: Julian De Freitas, Zeliha Oğuz-Uğuralp, Ahmet K. Uğuralp and Stefano Puntoni
      Chatbots are now able to engage in sophisticated conversations with consumers in the domain of relationships, providing a potential coping solution to widescale societal loneliness. Behavioral research provides little insight into whether these applications are... View Details
      Keywords: AI and Machine Learning; Well-being; Emotions; Applications and Software
      Citation
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      De Freitas, Julian, Zeliha Oğuz-Uğuralp, Ahmet K. Uğuralp, and Stefano Puntoni. "AI Companions Reduce Loneliness." Journal of Consumer Research (in press).
      • Article

      An Insider’s Perspective on How to Reduce Fraud in the Social Sciences

      By: Max Bazerman
      I will describe how a fraudulent paper developed and offer insights into the institutional changes that are needed. I was a co-author on a paper described as a “clusterfake” due to at least two frauds allegedly occurring in the same paper. I will use my knowledge of... View Details
      Keywords: Ethics; Research
      Citation
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      Bazerman, Max. "An Insider’s Perspective on How to Reduce Fraud in the Social Sciences." Journal of Law, Medicine & Ethics (in press). (Pre-published online March 27, 2025.)
      • Forthcoming
      • Article

      Black Empowerment and White Mobilization: The Effects of the Voting Rights Act

      By: Andrea Bernini, Giovanni Facchini, Marco Tabellini and Cecilia Testa
      How did southern whites respond to the 1965 Voting Rights Act (VRA)? Leveraging newly digitized data on county-level voter registration by race between 1956 and 1980, and exploiting pre-determined variation in exposure to the federal intervention, we document that... View Details
      Keywords: Government Legislation; Race; Behavior; Voting; Prejudice and Bias
      Citation
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      Bernini, Andrea, Giovanni Facchini, Marco Tabellini, and Cecilia Testa. "Black Empowerment and White Mobilization: The Effects of the Voting Rights Act." Journal of Political Economy (forthcoming). (Also available on Vox EU and VoxDev. Featured on HBS Working Knowledge.)
      • Forthcoming
      • Article

      Branch-and-Price for Prescriptive Contagion Analytics

      By: Alexandre Jacquillat, Michael Lingzhi Li, Martin Ramé and Kai Wang
      Contagion models are ubiquitous in epidemiology, social sciences, engineering, and management. This paper formulates a prescriptive contagion analytics model where a decision maker allocates shared resources across multiple segments of a population, each governed by... View Details
      Keywords: COVID-19; Mathematical Methods
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      Jacquillat, Alexandre, Michael Lingzhi Li, Martin Ramé, and Kai Wang. "Branch-and-Price for Prescriptive Contagion Analytics." Operations Research (forthcoming). (Pre-published online March 13, 2024.)
      • Research Summary

      Bringing Individuals Back In: The Effects of Career Experience on New Firm Founding (forthcoming Industrial and Corporate Change, 2003)

      By: Rakesh Khurana
      In this paper (with Scott Shane) the link between the career experiences of potential entrepreneurs and the decision to found a new firm is explored. Because of methodological and theoretical obstacles, sociological research on organizational foundings has largely... View Details
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