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    • All HBS Web  (119,794)
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      • February 2018
      • Supplement

      Air Products' Pursuit of Airgas (D)

      By: Charles C.Y. Wang, Paul M. Healy and Kyle Thomas
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      Wang, Charles C.Y., Paul M. Healy, and Kyle Thomas. "Air Products' Pursuit of Airgas (D)." Harvard Business School Supplement 118-081, February 2018.
      • February 2018 (Revised April 2019)
      • Case

      Gurgaon

      By: John Macomber and Vidhya Muthuram
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      Macomber, John, and Vidhya Muthuram. "Gurgaon." Harvard Business School Case 218-081, February 2018. (Revised April 2019.)
      • February 2018
      • Case

      Infrastructure in Nigeria: Unlocking Pension Fund Investments

      By: John Macomber and Pippa Tubman Armerding
      The so-called “infrastructure finance gap” was a problem in Nigeria as in many parts of the world. Infrastructure projects like power plants and dams were very large capital investments that could generate long-term consistent cash flows, but their financing and... View Details
      Keywords: Pension Fund Investing; Infrastucture; Power/Energy; Credit Enhancement; Infrastructure; Project Finance; Investment Funds; Emerging Markets; Nigeria; Africa
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      Macomber, John, and Pippa Tubman Armerding. "Infrastructure in Nigeria: Unlocking Pension Fund Investments." Harvard Business School Case 218-071, February 2018.
      • February 2018 (Revised August 2023)
      • Case

      Nykaa.com: A Passion for Beauty

      By: Paul Gompers, Anjali Raina and Rachna Chawla
      Being an entrepreneur was a childhood dream for Falguni Nayar. The opportunity to build Nykaa.com, a woman-centered business, with a multi-brand retail format in the beauty and wellness space, and the fact that she was doing it with her daughter Adwaita (HBS MBA 2013)... View Details
      Keywords: Entrepreneurship; Leadership; Organizational Culture; Information Technology; Human Resources; Brands and Branding; Operations; Marketing; Decision Making
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      Gompers, Paul, Anjali Raina, and Rachna Chawla. "Nykaa.com: A Passion for Beauty." Harvard Business School Case 218-049, February 2018. (Revised August 2023.)
      • February 2018 (Revised October 2019)
      • Technical Note

      The Art and Science of Brand Valuation

      By: Jill Avery
      Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details
      Keywords: Brand Valuation; Brand Value; Brand; Brand Management; Marketing ROI; Brand Equity; Analytics; Return On Investment; Brands and Branding; Valuation; Marketing; Marketing Strategy; Investment Return; Consumer Behavior; Advertising Industry; Consumer Products Industry; Apparel and Accessories Industry; Auto Industry; Beauty and Cosmetics Industry; Electronics Industry; Fashion Industry; Food and Beverage Industry
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      Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
      • February 2018
      • Background Note

      Patent Trolling

      By: Lauren H. Cohen, Umit G. Gurun, Scott Duke Kominers and George Hou
      The U.S. Intellectual Property (IP) Ecosystem is one of the most robust and dynamic in the world—and has been for centuries. The bedrock of this system is the "patent," a legal document that allows its holder exclusive commercialization rights of a part of the "idea... View Details
      Keywords: Intellectual Property; Patents; Lawsuits and Litigation; United States
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      Cohen, Lauren H., Umit G. Gurun, Scott Duke Kominers, and George Hou. "Patent Trolling." Harvard Business School Background Note 218-085, February 2018.
      • February 2018 (Revised December 2020)
      • Supplement

      People Analytics at Teach For America (Data Set)

      By: Jeffrey T. Polzer
      This data set is a supplement to the People Analytics at Teach For America (A) case. View Details
      Keywords: Analytics; Human Resource Management; Data; Workforce; Hiring; Talent Management; Forecasting; Predictive Analytics; Organizational Behavior; Recruiting
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      Polzer, Jeffrey T. "People Analytics at Teach For America (Data Set)." Harvard Business School Spreadsheet Supplement 418-715, February 2018. (Revised December 2020.)
      • February 2018
      • Teaching Note

      Advika Consulting Services: Challenges and Opportunities in Managing Human Capital

      By: Alison Wood Brooks, Francesca Gino, Julia J. Lee, Bradley R. Staats, Andrew Wasynczuk and John Beshears
      Teaching Note for HBS No. 916-033. View Details
      Keywords: Consulting Firms
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      Brooks, Alison Wood, Francesca Gino, Julia J. Lee, Bradley R. Staats, Andrew Wasynczuk, and John Beshears. "Advika Consulting Services: Challenges and Opportunities in Managing Human Capital." Harvard Business School Teaching Note 918-038, February 2018.
      • February 2018
      • Case

      EmQuest: Travel Distribution in the Digital Era

      By: Karim R. Lakhani and Gamze Yucaoglu
      EmQuest, Emirates Group’s travel distribution company, must decide what to do with its contract with the global distribution system it uses, Sabre. Since its founding in 1988, EmQuest was servicing travel agents in the MENA region by providing a connection to over 400... View Details
      Keywords: UAE; Decision; Business Model; Competitive Strategy; Growth and Development Strategy; Decision Choices and Conditions; Business Strategy; Value Creation; Change Management; Emerging Markets; For-Profit Firms; Competitive Advantage; Travel Industry; United Arab Emirates
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      Lakhani, Karim R., and Gamze Yucaoglu. "EmQuest: Travel Distribution in the Digital Era." Harvard Business School Case 618-040, February 2018.
      • February 2018
      • Teaching Note

      Instacart and the New Wave of Grocery Startups

      By: John Deighton
      Teaching Note for HBS No. 515-089. View Details
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      Deighton, John. "Instacart and the New Wave of Grocery Startups." Harvard Business School Teaching Note 918-411, February 2018.
      • February 2018 (Revised December 2020)
      • Case

      People Analytics at Teach For America (A)

      By: Jeffrey T. Polzer and Julia Kelley
      As of mid-2016, national nonprofit Teach For America (TFA) had struggled with three consecutive years of declining application totals, and senior management was re-examining the organization's strategy, including recruitment and selection. A few months earlier, former... View Details
      Keywords: Recruitment; Selection and Staffing; Analysis; Forecasting and Prediction
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      Polzer, Jeffrey T., and Julia Kelley. "People Analytics at Teach For America (A)." Harvard Business School Case 418-013, February 2018. (Revised December 2020.)
      • February 2018
      • Supplement

      People Analytics at Teach For America (B)

      By: Jeffrey T. Polzer and Julia Kelley
      This is a supplement to the People Analytics at Teach For America (A) case. In this supplement, Managing Director Michael Metzger must decide how to extend his team’s predictive analytics work using Natural Language Processing (NLP) techniques. View Details
      Keywords: Analytics and Data Science; Forecasting and Prediction; Recruitment; Analysis
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      Polzer, Jeffrey T., and Julia Kelley. "People Analytics at Teach For America (B)." Harvard Business School Supplement 418-049, February 2018.
      • February 2018
      • Case

      Root Capital and the Efficient Impact Frontier

      By: Shawn Cole and Caitlin Reimers Brumme
      In 2015 Root Capital, a pioneer in the impact investing space, began to explore how to more systematically integrate impact and financial management. After much deliberation, Root Capital landed on ex-ante rating system for any potential investment that produced a... View Details
      Keywords: Measurement and Metrics; Investment; Finance; Performance Efficiency; Boston
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      Cole, Shawn, and Caitlin Reimers Brumme. "Root Capital and the Efficient Impact Frontier." Harvard Business School Case 218-084, February 2018.
      • Article

      Administrative Costs Associated with Physician Billing and Insurance-Related Activities at an Academic Health Care System

      By: Phillip Tseng, Robert S. Kaplan, Barak D. Richman, Mahek A. Shah and Kevin A. Schulman
      The federal government mandated adoption of certified electronic health record systems (EHR), at least in part, to reduce administrative costs for physicians. This study used time-driven activity-based costing to determine the administrative costs associated with... View Details
      Keywords: Health Care and Treatment; Cost Management; Insurance; Problems and Challenges
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      Tseng, Phillip, Robert S. Kaplan, Barak D. Richman, Mahek A. Shah, and Kevin A. Schulman. "Administrative Costs Associated with Physician Billing and Insurance-Related Activities at an Academic Health Care System." JAMA, the Journal of the American Medical Association 319, no. 7 (February 20, 2018): 691–697.
      • February 2018
      • Teaching Note

      Cyber Breach at Target

      By: Suraj Srinivasan and Lynn Paine
      Teaching Note for HBS No. 117-027. View Details
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      Srinivasan, Suraj, and Lynn Paine. "Cyber Breach at Target." Harvard Business School Teaching Note 118-073, February 2018.
      • February 2018
      • Teaching Note

      Earlham College Basketball: Turnaround Strategy

      By: Juan Alcacer and Anne Marie Knott
      Teaching Note for HBS No. 718-497. View Details
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      Alcacer, Juan, and Anne Marie Knott. "Earlham College Basketball: Turnaround Strategy." Harvard Business School Teaching Note 718-502, February 2018.
      • February 2018
      • Teaching Plan

      Hulu: Redefining the Way People Experience TV

      By: Henry W. McGee and Christine Snively
      Teaching Plan for HBS No. 318-002. View Details
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      McGee, Henry W., and Christine Snively. "Hulu: Redefining the Way People Experience TV." Harvard Business School Teaching Plan 318-074, February 2018.
      • Other Article

      L.L. Bean Will Regret Ending Lifetime Product Guarantee

      By: Scott Duke Kominers
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      Kominers, Scott Duke. "L.L. Bean Will Regret Ending Lifetime Product Guarantee." Bloomberg View (February 20, 2018).
      • 2018
      • Working Paper

      Thanks for Nothing: Expressing Gratitude Invites Exploitation by Competitors

      By: Jeremy Yip, Kelly Kiyeon Lee, Cindy Chan and Alison Wood Brooks
      Previous research has revealed that expressing gratitude motivates prosocial behavior in cooperative relationships. However, expressing gratitude in competitive interactions may operate differently. Across five studies, we demonstrate that individuals interacting with... View Details
      Keywords: Gratitude; Forgiveness; Negotiations; Emotion; Emotions; Behavior; Negotiation; Ethics
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      Yip, Jeremy, Kelly Kiyeon Lee, Cindy Chan, and Alison Wood Brooks. "Thanks for Nothing: Expressing Gratitude Invites Exploitation by Competitors." Harvard Business School Working Paper, No. 18-081, February 2018.
      • February 2018 (Revised June 2018)
      • Case

      Uruguay: Facing the 21st Century

      By: Sophus A. Reinert, Michael Chu and Carin-Isabel Knoop
      In the fall of 2017, self-made business leader Edgardo Novick pondered his campaign to be elected President of Uruguay, “the Switzerland of Latin America.” Inspired by populist revolts against the status quo observable worldwide, Novick hoped he could ride popular... View Details
      Keywords: Uruguay; Edgardo Novick; Business Cycles; Macroeconomics; Geographic Location; Government and Politics; Wealth and Poverty; Economic Slowdown and Stagnation; Globalization; Pulp and Paper Industry; Agriculture and Agribusiness Industry; Uruguay
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      Reinert, Sophus A., Michael Chu, and Carin-Isabel Knoop. "Uruguay: Facing the 21st Century." Harvard Business School Case 318-019, February 2018. (Revised June 2018.)
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