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  • All HBS Web  (17,363)
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  • All HBS Web  (17,363)
    • People  (16)
    • News  (4,435)
    • Research  (8,913)
    • Events  (88)
    • Multimedia  (85)
  • Faculty Publications  (7,337)
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  • Article

Book review of Contemporary Perspectives on Strategic Market Planning, by Kerin, Roger A., Vijay Mahajan, and P. Rajan Varadarajan, Allyn and Bacon, 1990.

By: Frank V. Cespedes
Keywords: Information; Perspective; Strategy; Markets; Planning
Citation
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Cespedes, Frank V. "Book review of Contemporary Perspectives on Strategic Market Planning, by Kerin, Roger A., Vijay Mahajan, and P. Rajan Varadarajan, Allyn and Bacon, 1990." Journal of Marketing 55, no. 2 (April 1991): 77–83.
  • February 1985 (Revised August 1985)
  • Supplement

Computervision-Japan (C)

Presents sales data for 1983 and 1984. View Details
Keywords: Analytics and Data Science; Sales
Citation
Purchase
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Moriarty, Rowland T., Jr. "Computervision-Japan (C)." Harvard Business School Supplement 585-157, February 1985. (Revised August 1985.)
  • 2003
  • Other Unpublished Work

Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers

By: Alan MacCormack
Keywords: Digital Platforms; Cost; Ownership
Citation
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Related
MacCormack, Alan. "Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers." AEI-Brookings Joint Center for Regulatory Studies Related Publication, April 2003.
  • 1 Jan 1999
  • Conference Presentation

Technological Evolution as a Complex Adaptive System: Evidence from Patent Data

Keywords: Information Technology; Complexity; Patents
Citation
Related
Fleming, L., and O. Sorenson. "Technological Evolution as a Complex Adaptive System: Evidence from Patent Data." Paper presented at the Academy of Management Annual Meeting, Chicago, IL, January 1, 1999.
  • 10 Oct 2024
  • News

Cultivating Can-Do Attitudes

Two days before Thanksgiving 2002, the 4th graders of Irving Primary in Peoria, Illinois, gathered in the school’s gym for an assembly. The students were restless, Jen Wilfong (GMP 3, 2007) recalls. They were chatting and jostling one another and had little interest in... View Details
  • 01 Dec 2008
  • News

…and by Comparison

Last June, the MBA Class of 1958 celebrated its 50th Reunion. HBS professor emeritus Stephen A. Greyser, one of five class members who became professors at the School (likely a record for any class), notes that because the class graduated at the midpoint of HBS’s life,... View Details
Keywords: National Security and International Affairs; Government
  • 23 Oct 2019
  • News

Preparing Leaders to Leverage Artificial Intelligence

HBS convenes an annual Digital Transformation Summit that explores the challenges and opportunities of tomorrow’s technology. The most recent summit, held in February, focused on artificial intelligence and drew some 500 professionals and scholars. HBS convenes an... View Details
Keywords: Intellectual Ambition; Pathbreaking Research; Artificial Intelligence
  • 23 Oct 2019
  • News

Exploring Big Issues at the Intersection of Business and Society

Professor Robert Huckman kicks off the daylong Viewpoints program for first-year MBA students. Professor Robert Huckman kicks off the daylong Viewpoints program for first-year MBA students. In their first year at HBS, MBA students take a dozen required courses vital to... View Details
Keywords: Educational Innovation
  • 22 Apr 2019
  • News

Alvarez-Bjelland to Receive Harvard Medal

Teresita Alvarez-Bjelland (MBA 1979) Teresita Alvarez-Bjelland (MBA 1979) Teresita Alvarez-Bjelland (MBA 1979) is one of three alumni who will be honored by the Harvard Alumni Association (HAA) with the Harvard Medal, which recognizes extraordinary service to the... View Details
  • 21 Aug 2019
  • News

See Who’s Scaled Up!

  • 08 Jan 2019
  • News

HBX Rebrands to Harvard Business School Online to Help Extend Reach of Online Programs

Keywords: Real Estate
  • 26 Sep 2016
  • News

Schools for the Future

Sunil B. Mittal (OPM 27, 1999) is founder and chairman of Bharti Enterprises and is a 2016 recipient of an HBS Alumni Achievement Award. In this video, he talks about building schools to improve the lives of thousands of children and families. “Everybody builds their... View Details
  • 15 Sep 2016
  • News

Leading the Way

Jim McNerney (MBA 1975) is the retired chairman of the Boeing Company and is a 2016 recipient of an HBS Alumni Achievement Award. In this video he discusses his experience as a leader of two of America’s top companies and the lessons he hopes to pass on to others.... View Details
  • 31 Mar 2016
  • News

Envisioning Allston’s Enterprise Research Campus

Keywords: Real Estate
  • 01 Oct 2000
  • News

Faculty Retirements

Robert H. Hayes An expert on industrial management and competition, Robert Hayes, the Philip Caldwell Professor of Business Administration, Emeritus, joined the HBS faculty in 1966. He has taught numerous courses and thousands of students in both the MBA and the... View Details
  • 01 Jun 2006
  • News

Jay Light Named New HBS Dean

Meeting the Press: Dean Jay Light accompanied by Harvard President Lawrence H. Summers, answers reporters' questions I am honored by the selection and enthusiastic about the task ahead,” Jay Light said at an April 24 press conference with Harvard University President... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 01 Jun 2014
  • News

@Soldiers Field

Famed designer Donna Karan's keynote closed the Retail & Luxury Goods Club's annual conference, but some of the 400 attendees wanted more: Karan reportedly stuck around to chat with students for more than an hour and a half. Former US women's hockey star Angela... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 24 Apr 2014
  • News

The 'multiplier effect' of supporting education

André Jakurski (MBA 1973), founding partner/managing director of JGP Asset Management, and his wife, Maria, generously support various organizations that provide direct services in Rio de Janiero as well as educational institutions, including his alma maters—HBS and... View Details
  • 24 Apr 2014
  • News

MBAs take their business acumen on the road

H icham Mhammedi Alaoui (MBA 2014) didn’t want to spend the summer of 2013 working in a corporate office. Instead, he and three HBS classmates cofounded MBAs Across America (MBAxAmerica), a movement to send teams of pioneering MBAs out on the road to learn from and... View Details
  • 24 Apr 2014
  • News

Employees crave meaningful progress in their work and find joy in making an impact

“Even incremental small wins can contribute to what we call positive inner work life,” says Teresa Amabile, Baker Foundation Professor. Amabile’s current research focuses on the psychology of everyday work life: how events in the workplace influence subjective... View Details
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