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Show Results For
- All HBS Web
(1,424)
- News (394)
- Research (966)
- Events (4)
- Multimedia (1)
- Faculty Publications (352)
- July 2002
- Case
Introducing ... The XFL!
By: Susan M. Fournier, Stephen A. Greyser and Seth Schulman
When the XFL professional football league debuted on February 3, 2001, it generated a Nielsen rating of 10.1, higher than any nationally televised program in a Saturday evening time slot. The next week, ratings plummeted, and by week nine the XFL game earned the title... View Details
Keywords: Advertising; Forecasting and Prediction; Product Positioning; Consumer Behavior; Product Development; Culture; Commercialization
Fournier, Susan M., Stephen A. Greyser, and Seth Schulman. "Introducing ... The XFL!" Harvard Business School Case 503-015, July 2002.
- 19 May 2020
- News
Exploring the Economics of a Pandemic; Alumni Forums Draw Closer Online
times and exploring coping techniques. “Many alumni are in positions of leadership where their decisions and actions have huge impacts,” he says. “Some are facing the potential loss of businesses in this new downturn, and balancing the... View Details
Keywords: Margie Kelley
- 22 Jan 2013
- First Look
First Look: Jan. 22
Publication:Psychological Science Abstract Four experiments tested the novel hypothesis that ritualistic behavior potentiates and enhances the enjoyment of ensuing consumption-an effect found for chocolates, lemonade, and even carrots.... View Details
Keywords: Sean Silverthorne
- 16 Nov 2010
- First Look
First Look: November 16, 2010
psychology that accounts for behaviors inconsistent with ethical beliefs and describe how people reconcile their immoral actions with their ethical goals through the process of moral disengagement. We then examine how the mind selectively... View Details
Keywords: Sean Silverthorne
- 21 Jul 2023
- Blog Post
Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow
building and well-being. The fellowship’s unique model provides funding for one graduating student to join an organization dedicated to creating local financial and business opportunities. The RISE Career Fellow selects a company and partners with its leadership to... View Details
- 01 Jun 2016
- News
Rethinking Housing in the Motor City
thinking ‘where is the best opportunity going to be for me professionally?—I couldn’t move back to Detroit,” Rhea says. Instead, he went into finance in New York. After the financial collapse he left banking for a position as chairman and... View Details
Keywords: April White
- 06 Jul 2009
- Research & Ideas
Conducting Layoffs: ’Necessary Evils’ at Work
identified four different approaches people used to perform necessary evils effectively, so that the task got done and the victims were treated with decency and respect.” Margolis, an associate professor of business administration in the Organizational View Details
Keywords: by Martha Lagace
- 01 Apr 1999
- News
Spirit at Work
intensive discussions of the spiritual dimensions of leadership and how their personal beliefs govern their lives and positively influence the roles they play in society. Sessions use relevant excerpts from religious and classical... View Details
Keywords: Marguerite Rigoglioso
- 03 Aug 2011
- News
No Ducking the Debt Ceiling
Washington, leadership is hardly the first concept that comes to mind.” Yet she goes on to draw some positive lessons, with a big assist from that classic American crutch in time of crisis, baseball. But Professor William Sahlman is less... View Details
- November 2024
- Case
Innovation at Master Kong Beverages
By: David E. Bell and Shu Lin
Hong-Chen Wei (HBS MBA 2014), Chairman of KSF Beverage Holding Co., Ltd. (KSFB), was steering the company toward the premium segment with the launch of “InheriTea,” a premium, sugar-free tea product. Traditionally, KSFB’s flagship brand, Master Kong, catered to the... View Details
- 01 Dec 2010
- News
How to Survive Past Start-up
be what it is today without Anne,” Michel said. “She was the execution powerhouse.... Remember five other people had the same friggin’ idea. And competitor ArmyTimes was definitely better positioned than anyone. So I think it’s all about... View Details
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
'voice' into action is the way to reach a 'golden era' in marketing productivity." Whether the real potential for improvement in marketing productivity primarily lies in the minds and behaviors of existing or potential customers will... View Details
Keywords: by James Heskett
- 01 Jun 2018
- News
Turning Point: Life Cycle
rent. Nothing. But across the street I see a bar called the Shamrock. It looks a little rough, but I need a beer. I have a good chat with the owner. Then a bunch of women file in, spread out some newspapers, and start painting rocks with View Details
- 03 Feb 2009
- First Look
First Look: February 3, 2009
studies conducted in numerous countries and contexts have consistently demonstrated that setting specific, challenging goals can powerfully drive behavior and boost performance. Advocates of goal setting have had a substantial impact on... View Details
Keywords: Martha Lagace
- 11 Oct 2022
- News
On Balance
Gender Equality Agency, a position she calls “a very clear practice and policy leadership opportunity, backed by data.” The government organization, established in 1986 as the Affirmative Action Agency, is tasked with promoting and... View Details
Keywords: April White
- 01 Sep 2007
- News
Getting Security Right
those challenges? There is plenty of current evidence that the Russians intend to reassemble their empire in some form in order to have enough population, resources, and geographic positioning to reclaim their past influence in the world.... View Details
- 10 Jan 2012
- First Look
First Look: January 10
judged the ethically questionable behavior of others more harshly, suggesting that childhood memories lead to altruistic punishment. Finally, in Experiment 4, compared to a control condition, both positively... View Details
Keywords: Sean Silverthorne
- 24 Jul 2018
- News
How Amy Hood Won Back Wall Street and Helped Reboot Microsoft
described as giving her team “room to run,” and offering the following anecdote: Bridgette Link runs Modern Finance and has broad discretion to determine what kinds of tools will make the most positive impact on her staff. Link says her... View Details
- 25 Oct 2016
- First Look
October 25, 2016
companies committed to making positive contributions to health and wellness. Focusing on four interconnected areas of corporate impact, it not only discusses the business imperative of promoting a healthier society and improved living... View Details
Keywords: Sean Silverthorne
- 21 Jul 2023
- Blog Post
Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow
building and well-being. The fellowship’s unique model provides funding for one graduating student to join an organization dedicated to creating local financial and business opportunities. The RISE Career Fellow selects a company and partners with its leadership to... View Details
Keywords: Nonprofit / Government