Publications

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2008
Working Paper

Consumer Demand for Prize-Linked Savings: A Preliminary Analysis

By: P. Tufano, Nick Maynard and Jan-Emmanuel De Neve

This paper reports on a small-scale survey of the potential American demand for prize-linked savings accounts, an account that awards prizes as part of the saving product's return. In October 2006, Centra Credit Union launched a prize-linked savings pilot. As part of... View Details

Keywords: Saving; Income; Consumer Behavior; Personal Finance; Investment Return; Banks and Banking; Clarksville

11 Sep 2020
News

Two Books Wonder: How Long Until You Fall in Love With a Robot?

A Neurocomputational Model of Altruism and Its Implications

In this paper, we propose a neurocomputational model of altruistic choice and test it using behavioral and fMRI data from a task in which subjects make choices between real monetary prizes for themselves and another. Our model captures key patterns of choice,... View Details

17 Oct 2023
HBS Case

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

structure also has to be ‘right’ in order to be successful.” Benefiting from subscriptions while guarding against subscription fatigue For companies, the benefits of the subscription model include more stable and predictable revenue... View Details

Keywords: by Jay Fitzgerald; Consumer Products; Information; Information Technology

03 Oct 2023
HBS Case

Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff

The pattern has become painfully predictable in recent years: As the economy shows signs of a slowdown, companies hand out layoff notices to stabilize profitability and calm investor fears. That cycle seems to be in place in the... View Details

Keywords: by Ben Rand; Telecommunications; Technology; Financial Services; Manufacturing

14 Jan 2010
Working Paper Summaries

Optimal Auction Design and Equilibrium Selection in Sponsored Search Auctions

Keywords: by Benjamin G. Edelman & Michael Schwarz

July 2020
Article

The Persistent Effect of Initial Success: Evidence from Venture Capital

By: Ramana Nanda, Sampsa Samila and Olav Sorenson

We use investment-level data to study performance persistence in venture capital (VC). Consistent with prior studies, we find that each additional IPO among a VC firm's first ten investments predicts as much as an 8% higher IPO rate on its subsequent investments,... View Details

Keywords: Performance; Monitoring; Selection; Status; Venture Capital; Performance Consistency; Investment

November 2015
Article

When Doing Good Is Bad in Gift-giving: Mis-predicting Appreciation of Socially Responsible Gifts

By: Lisa A. Cavanaugh, F. Gino and Gavan J. Fitzsimons

Gifts that support a worthy cause (i.e., "gifts that give twice"), such as a charitable donation in the recipient's name, have become increasingly popular. Recipients generally enjoy these gifts, which not only benefit others in need but also make recipients feel good... View Details

Keywords: Perception; Philanthropy and Charitable Giving

2012
Chapter

The Small Worlds of Business Groups: Liberalization and Network Dynamics

By: Jon Brookfield, Sea-Jin Chang, Israel Drori, Shmuel Ellis, Sergio G. Lazzarini, Jordan I. Siegel and Juan Pablo von Bernath Bardina

Using comparative data from six major emerging economies — Brazil, Chile, Israel, Mexico, South Korea, and Taiwan — we examine how ownership networks in those societies responded to a roughly similar “ structural break ” of economic liberalization during the 1990s... View Details

Keywords: Emerging Economies; Ownership; Corporate Governance; Emerging Markets

April 2012
Article

Emotion-induced Engagement in Internet Video Ads

By: Thales S. Teixeira, Michel Wedel and Rik Pieters

This study shows how advertisers can leverage emotion and attention to engage consumers in watching Internet video ads. In a controlled experiment, joy and surprise were assessed through automated facial expression detection for a sample of ads. Concentration of... View Details

Keywords: Behavior; Online Advertising; Emotions

Article

The Social Utility of Feature Creep

By: Debora V. Thompson and Michael I. Norton

Previous research shows that consumers frequently choose products with too many features that they later find difficult to use. Our research shows that this seemingly suboptimal behavior may in fact confer benefits when factoring in the social context of consumption.... View Details

Keywords: Impression Management; Social Influence; Conspicuous Consumption; Signaling; Product Features; Consumer Behavior; Information Technology; Experience and Expertise; Status and Position

2011
Chapter

An Exploration of the Japanese Slowdown during the 1990s

By: Diego A. Comin

Why was the 1990s a lost decade for Japan? How is it possible that the Japanese economy stagnated for a decade if none of the shocks that arguably hit the economy seemed to have persisted for much more than three years or so? In this paper I show that the endogenous... View Details

Keywords: Economic Slowdown and Stagnation; Performance Productivity; Mathematical Methods; Research and Development; Technology Adoption; Japan

10 Sep 2007
Research & Ideas

High Note: Managing the Medici String Quartet

Why would a business school professor want to write a case study about a string quartet? The answer was easy for Robert Austin, a scholar with research expertise in the management of innovation. While attending an academic workshop near Copenhagen, he had the good... View Details

Keywords: by Martha Lagace; Music

January 2020 (Revised April 2020)
Teaching Note

Brandless: Disrupting Consumer Packaged Goods

By: Jill Avery

Brandless, an online direct-to-consumer seller of upscale private-label consumer packaged goods (CPG), offered consumers a limited assortment of values-conscious products delivered directly to their homes with the simplicity of one fixed $3.00 price point that promised... View Details

Keywords: Brand; Brand Management; DTC; Private Label; Groceries; Packaged Food; Personal Care; Startups; Retailing; Amazon; Brands and Branding; Marketing; Marketing Strategy; Business Startups; Disruption; E-commerce; Consumer Products Industry; Retail Industry; United States

Purchase

November 2019
Case

Floating the Exchange Rate: In Pursuit of the Chinese Dream

By: Laura Alfaro and Sarah Jeong

In the decades following 2005, China faced significant financial challenges. Inflation spiraled upwards and China’s economy stagnated in the wake of the Global Financial Crisis. The country’s leaders took an interventionist approach to weather the storm, controlling... View Details

Keywords: Exchange Rate; Inflation; Debt; Currency Exchange Rate; Inflation and Deflation; Borrowing and Debt; China

Educators

Purchase

2017
Working Paper

Tort Reform and Innovation

By: Alberto Galasso and Hong Luo

Current academic and policy debates focus on the impact of tort reforms on physicians’ behavior and medical costs. This paper examines whether these reforms also affect incentives to develop new technologies. We develop a theoretical model which predicts that the... View Details

Keywords: Lawsuits and Litigation; Laws and Statutes; Innovation and Invention; Medical Devices and Supplies Industry

Article

Productivity Orientation and the Consumption of Collectable Experiences

By: Anat Keinan and Ran Kivetz

This research examines why consumers desire unusual and novel consumption experiences and voluntarily choose leisure activities, vacations, and celebrations that are predicted to be less pleasurable. For example, consumers sometimes choose to stay at freezing ice... View Details

Keywords: Experience and Expertise; Innovation and Invention; Marketing Strategy; Consumer Behavior; Performance Productivity