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(9,064)
- Faculty Publications (906)
Show Results For
- All HBS Web
(9,064)
- Faculty Publications (906)
- Research Summary
Competitive Arousal
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Current Research
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- Research Summary
Emerging and Frontier Markets
- Research Summary
Financing New Business Formation
- Teaching Interest
General Management Program (GMP)
- Teaching Interest
Great Theorems of Microeconomic Theory
- Research Summary
India Transformed? Insights from the Firm Level 1988-2005 (with Anusha Chari)
- Teaching Interest
Launching New Ventures
The early days of a new venture demand a combination of strategy, vision, and impeccable timing to capitalize on market opportunities and establish a successful business.
Launching New Ventures delves into the core elements of entrepreneurship and building... View Details
- 2025
- Chapter
Leapfrog Leaders: Accelerating Systems Leadership Skills
- Research Summary
Managing the Advantages and Tradeoffs of Collaborative Structures
To solve complex problems, organizations must both collect facts and use them to solve problems. In one study, my coauthors and I show that increased connectivity—measured as network... View Details
- Research Summary
Mastering Strategy Execution
Professor Robert Simons’ research encompasses three areas of management accountability that are the foundation for successful strategy execution: organization design, performance measurement and control, and risk management. In addition, Simons is interested in the... View Details
- Teaching Interest
Overview
- Teaching Interest
Overview
Overview:
In the consumer/retail space, brands are often companies’ most valuable assets and sources of their sustainable competitive advantage. But, managing brands to achieve their full value potential... View Details
- Research Summary
Overview
Professor van Waijenburg’s research focuses on the historical roots of relative African poverty and state fragility. Where sufficiently reliable and comparable records exist, she creates new datasets from a range of qualitative and quantitative archival sources. The... View Details
- Research Summary
Overview
- Research Summary
Overview
- Article
Paradise Lost (and Restored?): A Study of Psychological Safety over Time
- Forthcoming
- Article
Regulatory Incentives for Innovation: The FDA's Breakthrough Therapy Designation
- Research Summary
Research Summary
There has been tremendous change in the workplace — ubiquitous technology, 24/7 globalization, hyper-efficiency and now significant changes in work location. Professor Perlow’s research explores the implications for the ways we work and live, and what we can do to... View Details