Publications
Publications
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- All HBS Web
(5,170)
- Faculty Publications (973)
- May 1988 (Revised June 2023)
- Case
National Cranberry Cooperative, 1996
By: Roy D. Shapiro
Describes the continuous flow process used to process cranberries into juice and/or sauce. Requires student to analyze process flows to determine where the bottlenecks are and to decide how, and whether, to expand capacity. Original version written by J.G. Miller and... View Details
- May 1988
- Background Note
Roles and Relationships of Business and Government
By: George C. Lodge
Synthesizes a wide range of literature and experience concerning comparative government-business relations, focusing especially on Japan, Europe, and the United States with some references to Brazil and Mexico. Designed for discussion in two consecutive class sessions.... View Details
- November 1987 (Revised March 1988)
- Case
Searching for Trade Remedies: The U.S. Machine Tool Industry--1983
By: David B. Yoffie
In 1983 the National Machine Tools Builder Association was predicting a declining market for the United States and rising imports. Machine tool manufacturers had to decide if they should ask the U.S. government for help, and if they did, which administrative channels... View Details
- August 1987 (Revised October 1987)
- Supplement
Semiconductor Industry Association and the Trade Dispute with Japan, The: National Semiconductor Profile, Supplement
By: David B. Yoffie
- February 1987
- Case
PBS National Advertising Plan
- 1987
- Book
Ideology and National Competitiveness : An Analysis of Nine Countries
By: George C. Lodge and Ezra F. Vogel
- July 1986 (Revised November 1989)
- Case
Chassis Components Division of National Motors (A)
By: Robert H. Hayes
Keywords: Auto Industry
- July 1986 (Revised October 1989)
- Supplement
Chassis Components Division of National Motors (B)
By: Robert H. Hayes
- May 1986
- Supplement
General Mills, Inc.: Yoplait Custard-Style Yogurt (B)
By: John A. Quelch
Yoplait's director of new product development is finalizing plans for the national introduction of custard-style Yoplait. Based on the results of a mini-market test and a BASES laboratory test market. View Details
- January 1985 (Revised March 2003)
- Case
Conex do Brasil
By: Christopher A. Bartlett and John Young
Describes interactions between Brazilian local, Latin American regional, and USA headquarters staff during the three years after establishing a manufacturing subsidiary in Sao Paulo. In a highly protected national environment, a market entry plan is developed to meet... View Details
- December 1984
- Teaching Note
First National Bank of Lake City (A), Teaching Note
By: Michael Beer
Teaching Note for (9-474-139). View Details
- September 1984 (Revised May 1985)
- Teaching Note
National Electric Supply Co., Teaching Note
By: Robert J. Dolan
- November 1983 (Revised December 1984)
- Case
Weirton Division, National Steel
Keywords: Steel Industry
- November 1983 (Revised May 1990)
- Case
Procter & Gamble Co. (B)
By: John A. Quelch
The brand assistant on H-80, a new light duty liquid detergent, has to develop a year-one national promotion plan for the new product. Illustrates one of the important tasks of a Procter & Gamble brand assistant and provides substantial information on different types... View Details