Location Strategies - Publications - Faculty & Research

07 Nov 2017
First Look

New Research and Ideas: November 7, 2017

adding new settings to explore established core debates. The discipline of business history evolved around the corporate strategies and structures of developed economies. The growing literature on the business history of emerging markets... View Details

Keywords: Carmen Nobel

September 2019 (Revised May 2020)
Supplement

Keroche (D): Transforming the Core Business

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,... View Details

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September 2019 (Revised May 2020)
Supplement

Keroche (C): The Excise Tax Increase

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case discusses the Kenyan government’s decision to increase excise taxes on wines in 2007. The tax increase would cause an average increase in price of 367% on Keroche’s fortified wines. Meanwhile, Keroche’s competitor EABL had effectively lobbied the government... View Details

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24 Apr 2018
First Look

First Look at New Research and Ideas, April 24, 2018

online-first and traditional retailers alike. We focus on the relatively understudied domain of online-first retailers and the engagement of a key omnichannel tactic; specifically, the introduction of showrooms (physical locations where... View Details

Keywords: Sean Silverthorne

17 Dec 2013
First Look

First Look: December 17

intercede to protect investments in locations such as Central America and the Caribbean. Costs were small-at least at the outset-but with each incremental step, American policy became increasingly entangled with the goals of those they... View Details

Keywords: Carmen Nobel

01 Dec 1996
News

An Entrepreneurial Journey

store grew, the space became so crowded that at times the copier was rolled out onto the sidewalk and used for self-service customers. Today, some analysts estimate annual revenues from the privately held chain's 850 business services and copy shops - which are View Details

19 Mar 2013
First Look

First Look: March 19

PublicationsSetting Health Priorities: Strategy versus Tactics Authors:Chu, Michael, David E. Bloom, and Elizabeth Cafiero Publication:Impact: The Magazine of PSI Abstract Health decision makers throughout the world are faced with a... View Details

Keywords: Sean Silverthorne

08 Sep 2009
Research & Ideas

The Height Tax, and Other New Ways to Think about Taxation

fair strategies in public finance? A: Tax economists generally point to a few things about current taxes that seem unwise. Probably foremost among them is the taxation of capital income, such as dividends and capital gains. There is a... View Details

Keywords: by Martha Lagace

September 2020 (Revised February 2023)
Teaching Note

Uber: Competing Globally

By: Alexander J. MacKay

Teaching Note for HBS Case No. 720-404. View Details

Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Global Strategy; Globalization; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Adaptation; Strategy; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation Networks; Transportation; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai; Shanghai Shi; India; New Delhi; Europe; United Kingdom; London; England; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia

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March 2022 (Revised November 2022)
Case

When Should CEOs Speak Out Publicly? The 2021 Georgia Voting Law

By: William W. George, Hubert Joly and Amram Migdal

This case describes the March 2021 passage of a voting and elections law in the U.S. state of Georgia and reactions by corporations and corporate leaders to the law. Included are a brief history of voting rights in the United States and Georgia and an overview of the... View Details

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Educators

07 Feb 2005
Research & Ideas

How “Career Imprinting” Shapes Leaders

competitors, competing in the area of IV solutions in the 1970s. Another reason is that they were located in similar geographic regions, making the transition of many of these people out of Baxter and Abbott and into east- and west-coast... View Details

Keywords: by Mallory Stark

14 Nov 2006
First Look

First Look: November 14, 2006

depended on a more dynamic development of the entire regional economy. On his own initiative, in 1997, Groot launched a private sector-driven effort to enhance the economic development in central Germany, the region located around... View Details

Keywords: Sean Silverthorne

17 Jan 2012
First Look

First Look: January 17

Fable? Authors:Pierre Azoulay, Toby Stuart, and Yanbo Wang Abstract In a market context, a status effect occurs when actors are accorded differential recognition for their efforts depending on their location in a status ordering, holding... View Details

Keywords: Sean Silverthorne

01 Apr 1998
News

World Class Learning

a variety of industries with their strategic marketing plans. "I enjoy working with global teams," she reports. "On my current study I work with Americans, Germans, Irish, Poles, French, Dutch, and Austrians. We are designing a multiple market entry View Details

Keywords: Eileen K. McCluskey

September 2024
Case

Faena: Magic in Mid-Miami Beach

By: Robin Greenwood, Denise Han, Dave Habeeb and Ruth Page

The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.

This multimedia case follows real estate developer Alan Faena as he expanded his luxury development business from Argentina to the... View Details

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February 2017
Supplement

JCDecaux, 2016: Global Leader ... Again

By: John R. Wells and Gabriel Ellsworth

In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place... View Details

Keywords: JCDecaux; Clear Channel Outdoor; OUTFRONT Media; Lamar Advertising Company; Jean-François Decaux; Jean-Charles Decaux; Outdoor Advertising; Street Furniture; Airports; Billboards; Bicycles; Digital Devices; Digital Marketing; Bidding; Advertising; Advertising Campaigns; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Model; Business Organization; Family Business; For-Profit Firms; Joint Ventures; Design; Price; Profit; Revenue; Geographic Location; Geographic Scope; Global Range; Globalization; Global Strategy; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Government Legislation; Business History; Human Resources; Laws and Statutes; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Demand and Consumers; Supply and Industry; Operations; Distribution; Infrastructure; Logistics; Product; Product Design; Production; Organizational Structure; Property; Public Ownership; Renting or Rental; Problems and Challenges; Business and Community Relations; Business and Government Relations; Family and Family Relationships; Sales; Situation or Environment; Luxury; Strategy; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Consolidation; Corporate Strategy; Customization and Personalization; Expansion; Segmentation; Mobile Technology; Wireless Technology; Air Transportation; Bicycle Transportation; Rail Transportation; Transportation Networks; Advertising Industry; France; Paris

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12 May 2009
First Look

First Look: May 12, 2009

R. Kerr Publication:The American Economic Review (forthcoming) Abstract Why do firms cluster near one another? We test Marshall's (1920) theories of industrial agglomeration by examining which industries locate near one another, or... View Details

Keywords: Martha Lagace

September 2019 (Revised May 2020)
Supplement

Keroche (F): Future Growth Plans

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case describes Keroche co-founder Tabitha Karanja’s 2012 decision to invest in additional production capacity. In November 2012, with a loan from Barclay’s bank, Keroche began constructing a new state-of-the-art beer brewery using German technology. The new plant,... View Details

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01 Dec 2017
News

Yoga Inc.

phenomenon it pretty much created. “From the foundation of yoga wear, we started a category that before us did not exist,” says Vivien Yeung (MBA 2001), Lululemon’s chief strategy officer. Understanding the public consumption ritual... View Details

Keywords: Deborah Halber

06 Nov 2012
First Look

First Look: November 6

vulnerability to climate change and their strategies to reduce greenhouse gas emissions. Their responses vary widely. We theorize and empirically identify several factors associated with suppliers being especially willing to share this... View Details

Keywords: Sean Silverthorne

Publications

Publications

Show Results For

Show Results For

New Research and Ideas: November 7, 2017

Keroche (D): Transforming the Core Business

Keroche (C): The Excise Tax Increase

First Look at New Research and Ideas, April 24, 2018

First Look: December 17

An Entrepreneurial Journey

First Look: March 19

The Height Tax, and Other New Ways to Think about Taxation

Uber: Competing Globally

When Should CEOs Speak Out Publicly? The 2021 Georgia Voting Law

How “Career Imprinting” Shapes Leaders

First Look: November 14, 2006

First Look: January 17

World Class Learning

Faena: Magic in Mid-Miami Beach

JCDecaux, 2016: Global Leader ... Again

First Look: May 12, 2009

Keroche (F): Future Growth Plans

Yoga Inc.

First Look: November 6