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  • All HBS Web  (4,809)
    • People  (18)
    • News  (1,515)
    • Research  (2,420)
    • Events  (12)
    • Multimedia  (87)
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Show Results For

  • All HBS Web  (4,809)
    • People  (18)
    • News  (1,515)
    • Research  (2,420)
    • Events  (12)
    • Multimedia  (87)
  • Faculty Publications  (1,569)
← Page 45 of 4,809 Results →
  • 07 Apr 2017
  • News

Transforming the “Misery Towns” of Buenos Aires

When economist Horacio Rodríguez Larreta (MBA 1993) was elected mayor of Argentina’s capital in 2015, he promised to address conditions in the city’s slums, which house about a quarter million View Details
Keywords: Administration of Housing Programs, Urban Planning, and Community Development; Administration of Housing Programs, Urban Planning, and Community Development
  • Web

National Markets - The Art of American Advertising

Art of “Posting” Brand Name Management A Marketing Revolution “The dramatic expansions in population, wealth, income, and territory that characterized the United States in the nineteenth century paralleled... View Details
  • Web

Annual Cost of Attendance | MBA

MS/MBA Program Cost of Attendance for the 2025–2026 Academic Year 10-Month Total Cost Single Tuition $90,505 Course & Program Materials Fee $2,800 HUHS Student Health Fee (SHF) $1,800 Student Health Insurance Plan (SHIP) $4,308 HUSHP for... View Details
  • 14 Dec 2018
  • Blog Post

The ABCs of Recruiting at HBS

Wilder House on the HBS campus. If you are meeting with a CPD staff member while you are on campus, you may be visiting our little house at the edge of campus by the Charles... View Details
Keywords: All Industries
  • 11 Jul 2005
  • Research & Ideas

The New International Style of Management

that has borrowed freely from others around the world. "With the United States accounting for approximately 30 percent of the world's GDP and as the home to 62 out of the 100 most valuable View Details
Keywords: by Garry Emmons
  • 26 Jan 2017
  • News

Finding a Path out of Poverty

insurance house Momentum in Johannesburg, Magwegwe can often be heard on CNBC Africa and other local and national media, offering advice on financial matters, from simply saving more money to planning and sticking to a budget. Helping... View Details
Keywords: Margie Kelley
  • 04 Apr 2023
  • Book

Two Centuries of Business Leaders Who Took a Stand on Social Issues

While shareholders still reign supreme at many companies, a widespread shift toward more responsible business practices is driving more leaders to take a stand on social and environmental issues today, says Harvard Business School Professor Geoffrey Jones. Jones... View Details
Keywords: by Lane Lambert; Consumer Products; Fashion; Retail; Green Technology
  • September 2008 (Revised October 2008)
  • Case

Marc Abrahams: Annals of an Improbable Entrepreneur

By: Boris Groysberg and Michael Slind
Marc Abrahams was a media entrepreneur who specialized in science humor. In 2008, he sought to boost the scale and monetization potential of his business. That business, called Improbable Research, encompassed a magazine (Annals of Improbable Research), a high-profile... View Details
Keywords: Entrepreneurship; Selection and Staffing; Human Capital; Growth and Development Strategy; Brands and Branding; Personal Development and Career
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Groysberg, Boris, and Michael Slind. "Marc Abrahams: Annals of an Improbable Entrepreneur." Harvard Business School Case 409-013, September 2008. (Revised October 2008.)
  • 05 May 2016
  • News

Fumigating the Criminal Bug: New Research on the Insulation of Volkswagen’s Middle Management

  • Web

A Chronicle of the China Trade. The Papers of Augustine Heard & Co., 1840-1877

of the China Trade. The Papers of Augustine Heard & Co., 1840-1877 Introduction Doing Business with China Augustine Heard & Co. The Canton Trade Commodities & Currencies Treaty Ports & Compradors Clippers &... View Details
  • 28 Feb 2020
  • News

Kelly Campbell Named President of Hulu

Dia Dipasupil / Getty Images Dia Dipasupil / Getty Images Walt Disney Co. announced that it was promoting Kelly Campbell (MBA 2005) to president of the streaming service Hulu, the Los Angeles Times reports. With 30 million subscribers and... View Details
Keywords: Arts, Entertainment
  • July 2015
  • Article

The Impact of Corporate Social Responsibility on Investment Recommendations: Analysts' Perceptions and Shifting Institutional Logics

By: Ioannis Ioannou and George Serafeim
We explore the impact of corporate social responsibility (CSR) ratings on sell-side analysts' assessments of firms' future financial performance. We suggest that when analysts perceive CSR as an agency cost, due to the prevalence of an agency logic, they produce... View Details
Keywords: Corporate Social Responsibility; Analysts; Investment Recommendations; Sustainability; Institutional Logics; Environment; Corporate Social Responsibility and Impact; Investment; Corporate Governance; United States
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Ioannou, Ioannis, and George Serafeim. "The Impact of Corporate Social Responsibility on Investment Recommendations: Analysts' Perceptions and Shifting Institutional Logics." Strategic Management Journal 36, no. 7 (July 2015): 1053–1081.
  • 01 Jun 2005
  • News

Profiles from the Class of 2005

considered making another run at Wall Street. Instead, he decided his public-service chapter wasn’t finished. He landed a government agency position, which led to a series of advancements, culminating in serving as special assistant to... View Details
Keywords: Roger Thompson; Julia Hanna; James E. Aisner; Graduate profiles; Government; Transportation Equipment Manufacturing; Manufacturing
  • 01 Mar 2015
  • News

Case Study: The Speed of Light

(Photo courtesy of KDC Solar) Launched in 2011, QE solar is an operations and maintenance company focused on servicing large-scale, commercial solar energy structures—the kind typically owned by large utility companies. The company is... View Details
Keywords: Electric Power Generation, Transmission, Distribution; Utilities
  • 06 Oct 2003
  • Research & Ideas

The Growth of the Social Enterprise

managed centrally. This level of control is conducive to protecting the organization's brand and reputation and coordinating overall strategy and operations. A high degree of... View Details
Keywords: by Carla Tishler
  • 01 Sep 2017
  • News

The Biggest Industry You’ve Never Heard Of

It’s a sunny May afternoon in LA. Søren Bjerg, a slender and pale 21-year-old with chunky glasses and a black hoodie, is sitting in the den of the house he shares with a half dozen other guys. It’s decorated... View Details
Keywords: April White; illustration by Brian Stauffer; esports; Twitch; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 09 Aug 2017
  • News

Finding a Path Out of Poverty

for Inspire Belief while studying in the HBS Advanced Management Program, in 2013. The CEO of Johannesburg investing house Momentum—who had once been homeless on the streets of... View Details
  • 2011
  • Working Paper

The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments

By: Qiang Liu, Thomas J. Steenburgh and Sachin Gupta
Different instruments are relevant for different marketing objectives (category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different... View Details
Keywords: Decision Choices and Conditions; Forecasting and Prediction; Investment; Brands and Branding; Marketing Strategy; Demand and Consumers; Mathematical Methods
Citation
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Liu, Qiang, Thomas J. Steenburgh, and Sachin Gupta. "The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments." Harvard Business School Working Paper, No. 12-012, September 2011.
  • 20 Sep 2021
  • Blog Post

Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.

two of the most storied teams in all of sports. Looking ahead towards the future of his new role, Laitsas is looking forward to creating innovative ways to engage with fans and... View Details
  • 11 Jun 2018
  • Blog Post

Reimagining Fashion For The Good Of All

Zalando is a fairly unknown brand in the U.S., but the leading online fashion platform in Europe. Growing at a yearly rate of +20%, it was founded 10 years ago and it currently has more than 15,000 employees... View Details
Keywords: Consumer Products / Retail
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