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  • January 2022 (Revised August 2022)
  • Case

Hello Heart: The Next Generation of Chronic Disease Management Apps

By: Ariel D. Stern and Danielle Golan
Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions. View Details
Keywords: Health; Health Care and Treatment; Information Technology; Mobile and Wireless Technology; Analysis; Business Startups; Transition; Customer Focus and Relationships; Customer Satisfaction; Decision Making; Demographics; Design; Entrepreneurship; Venture Capital; Technological Innovation; Growth and Development Strategy; Product Launch; Product Design; Product Development; Business Strategy; Competitive Strategy; Competitive Advantage; Customization and Personalization; Business Growth and Maturation; Business Model; Strategy; Applications and Software; Health Industry; Technology Industry; Israel; United States
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Stern, Ariel D., and Danielle Golan. "Hello Heart: The Next Generation of Chronic Disease Management Apps." Harvard Business School Case 622-061, January 2022. (Revised August 2022.)
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

proposals, and quality evaluations for more than 12,000 evaluator-proposal pairs. The analysis shows that solicitations offering a personal reward for top submissions boost participation rates without affecting submission quality. We show... View Details
Keywords: Dina Gerdeman
  • 29 Sep 2009
  • First Look

First Look: September 29

technique increases support for bills that have both costs and benefits. We also demonstrate that this effect is due to changes in the psychology of decision making, rather than voters' willingness to compromise and support a bill they... View Details
Keywords: Martha Lagace
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

empirical analysis shows that on average, NPEs appear to behave as opportunistic “patent trolls." NPEs sue cash-rich firms—and target cash in business segments unrelated to alleged infringement at essentially the same frequency as... View Details
Keywords: Carmen Nobel
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

entrepreneurs from other candidates. To address that problem, Butler compared the psychological testing results of over 4,000 successful entrepreneurs and of approximately 1,800 business leaders who described themselves as general managers but not as entrepreneurs. His... View Details
Keywords: Sean Silverthorne
  • 26 Oct 2010
  • First Look

First Look: October 26, 2010

campaign" in which a number of individual deals must be put together, often on multiple "fronts," to realize a larger result, typically an ultimate target agreement with sufficient support to make it sustainable. When the unit of View Details
Keywords: Sean Silverthorne
  • 13 Jan 2009
  • First Look

First Look: January 13, 2009

purchase that follows an ad-click (CPA). Our analysis extends classic auction results by allowing players to make bids using two different pricing schemes, while the driving information for bidders' endogenous selection—the conversion... View Details
Keywords: Martha Lagace
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

scores frequently used in scientific peer review (similar to existing minimally important differences for scores in clinical medicine). To our knowledge, the magnitude of score change required to change editorial decisions has not been... View Details
  • 13 Dec 2016
  • First Look

December 13, 2016

could lead to substantial bias in understanding the nature of productivity gains from multinational production. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=42615 Internalizing Global Value Chains: A Firm-Level View Details
Keywords: Carmen Nobel
  • 15 Dec 2015
  • First Look

December 15, 2015

likely to be varsity-sports leaders in high school; they are also more likely to join fraternities and sororities, a decision typically made at college entry. Sizable differences in academic performance begin in freshman year and persist... View Details
Keywords: Carmen Nobel
  • 07 Feb 2012
  • First Look

First Look: February 7

responsibility for formulating the energy strategy-and thus the Russia policy-for essentially all of Europe? The resolutions of these two puzzles are, I show, interlinked; they also demand theoretical innovation. With several case studies-of Gazprom's View Details
Keywords: Sean Silverthorne
  • 04 Sep 2018
  • First Look

New Research and Ideas, September 4, 2018

One year after the implementation of the new system, TDABC analysis demonstrated cost savings of 19% and a 10-minute decrease in provider data-entry time. Any EHR system that allows the patient to input data is useful in that it can save... View Details
Keywords: Dina Gerdeman
  • 14 Nov 2007
  • First Look

First Look: November 14, 2007

define a proper strategy for the design language of their products. An empirical analysis was conducted on the product language strategies in the Italian furniture industry; in particular, the present article explores the relationship... View Details
Keywords: Martha Lagace
  • 24 Apr 2020
  • Op-Ed

Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19

iPhoto This weekend the NFL is concluding its annual draft. Up to 255 college football players will be distributed over three days across the 32 NFL teams. In the midst of the coronavirus pandemic, NFL commissioner Roger Goodell made the View Details
Keywords: by Sarah Abbott , Boris Groysberg, Tali Groysberg, and Abhijit Naik; Sports
  • 18 Dec 2012
  • First Look

First Look: December 18

decades, we find that the firm internalized the broader social discourse through iterated cycles of analysis and action, punctuated by evolving beliefs about gender and work. Outside experts and shifting social understandings played... View Details
Keywords: Carmen Nobel
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