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Show Results For
- All HBS Web
(1,527)
- News (200)
- Research (1,199)
- Events (4)
- Multimedia (3)
- Faculty Publications (580)
- 11 Nov 2013
- Research & Ideas
A Smarter Way to Reduce Customer Defections
should consider not only the churn probability of customers, but also how much they spend, the likelihood that they will respond to a retention offer, and the cost of the offer itself. Gupta's predictive model takes all these factors into... View Details
- October 1993 (Revised February 1995)
- Case
Dendrite International
By: Frank V. Cespedes and Marie Bell
Dendrite International is a $23 million (1992 revenues) supplier of sales automation software to pharmaceuticals companies in Europe, Japan, and the United States. The firm's strategy has depended on being a full-service supplier to multinational firms. Impending... View Details
Keywords: Accounting Audits; Cost vs Benefits; Forecasting and Prediction; Marketing Strategy; Risk and Uncertainty; Sales; Competitive Advantage; Information Technology Industry; Japan; Europe; United States
Cespedes, Frank V., and Marie Bell. "Dendrite International." Harvard Business School Case 594-048, October 1993. (Revised February 1995.)
- 12 Jan 2015
- Research & Ideas
Regulators Ease Up on Companies Generating Political Benefits
because of what they did, but because of what they are? That's the question that intrigued Jonas Heese, who recently joined Harvard Business School as an assistant professor in the Accounting and Management unit. While earning his PhD in... View Details
Keywords: by Michael Blanding
- Web
Recruiting Platform - Recruiting
Hire Talent Recruiting Platform Hire Talent Recruiting Platform 12twenty Recruiting Platform HBS’s recruiting platform 12twenty encourages the connection and communication between recruiters and HBS students and alumni. There is no cost... View Details
- 18 Jul 2005
- Research & Ideas
Time to Rethink the Corporate Tax System?
Corporations have traditionally considered taxes a painful but necessary cost of doing business. But this view has changed, says Harvard Business School professor Mihir A. Desai. With the advent of sophisticated tax shelters, global... View Details
Keywords: by Ann Cullen
- 01 Sep 2015
- First Look
First Look -- September 1, 2015
https://www.hbs.edu/faculty/Pages/item.aspx?num=49520 2015 Journal of Comparative Effectiveness Research Comparative Costs of Advanced Proton and Photon Radiation Therapies: Lessons from Time-driven Activity-based View Details
Keywords: Sean Silverthorne
- 01 Sep 2012
- News
Alumni Books
Angst, Awareness, Action by Jay P. Desai (AMP 180, 2011) (Pearson) Accountability, the bedrock of governance, is under siege in India. Widespread unaccountability is preventing the country from unlocking its full economic and social potential.ÃÂ Desai discusses... View Details
- 01 Jun 1999
- News
Short Takes
to ensure that environmental resources are replenished for future generations - as there are people discussing the issue. But with increased pressure on businesses to consider the costs of their actions to society and the environment... View Details
Keywords: Judith A. Ross
- 15 Apr 2013
- Research & Ideas
Solving the Search vs. Display Advertising Quandary
In fact, the researchers found that in the long run the cost for each bank account application for search ads was $38. But the cost per application for display ads was actually... View Details
- 02 Jan 2020
- Op-Ed
Medicare for All or Public Option: Can Either Heal Health Care?
The United States has serious health care problems: More than 27 million uninsured people, costs that are growing faster than income, and a staggering $37 trillion of unfunded liabilities in the Medicare program. Perhaps most alarming:... View Details
- December 2001
- Teaching Note
Parenting Magazine TN
By: Paul A. Gompers
Teaching Note for (9-291-015). A rewritten version of an earlier teaching note. View Details
- 01 Dec 2007
- News
Where Are the Innovators in Health Care?
No sector of our economy is more in need of innovation than health care, yet its many regulations handcuff entrepreneurs. A consumer-driven health-care system will unlock these shackles to bring about a much-needed entrepreneurial revolution. Health care’s $2.2... View Details
- 23 Oct 2006
- Research & Ideas
Will the “Long Tail” Work for Hollywood?
long-tail view suggests that consumers will purchase an increasing number and a wider variety of videos, everything from Hollywood classics to obscure foreign films. Long-tail proponents believe that consumers have very different tastes, and online retailing with its... View Details
- 04 Oct 2007
- What Do You Think?
Has Managerial Capitalism Peaked?
to take into account the cost of capital employed during the term of the option. The severance payment arrangements to which they agree are too lavish, regardless of the reasons for severance. Jensen and... View Details
Keywords: by Jim Heskett
- 01 Dec 2017
- News
Environmental Impact
fellowships, and influence practice by convening thought leaders. A self-described pro-environment, pro-science Republican, she believes that business has a critical role to play in environmental conservation: “It’s important that managers take into View Details
- 01 Jun 2017
- News
Developing Insight that Has Power in Practice
100-plus health care centers to develop value-based accounting to help lower costs of health care delivery. The ability of faculty members to study these and other business issues that are both relevant and... View Details
- 01 Jun 1997
- News
A Better Way to Go on Strike
W hen President Clinton imposed a cooling-down period in the American Airlines pilots' strike, he recognized that a strike would impose huge costs on those not involved in the labor dispute - from travelers and airfreight shippers to... View Details
- February 1991
- Case
Burlington Northern: The ARES Decision (B)
By: Julie H. Hertenstein and Robert S. Kaplan
The ARES team formally proposes that Burlington Northern implement the ARES system. The project meets resistance. In light of financial restructuring and high level of debt, executives wonder whether the company can afford ARES. Weak links during the ARES development... View Details
Keywords: Accounting Audits; Restructuring; Cost vs Benefits; Decision Choices and Conditions; Borrowing and Debt; Capital Budgeting; Projects; Technology Adoption; Service Industry
Hertenstein, Julie H., and Robert S. Kaplan. "Burlington Northern: The ARES Decision (B)." Harvard Business School Case 191-123, February 1991.
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
awareness of cybersecurity issues. Combined with the ability to block ads, the growing costs of acquiring customers online, the experience of “Zoombombing,” and controls on consumer data by EU regulators and others, it’s unclear how much... View Details
Keywords: by Frank V. Cespedes
- 11 Jul 2012
- Research & Ideas
Book Excerpt: ’The Future of Boards’
have been slower to that realization, and tend to view governance as something that the lawyers are driving. And therefore it is something that, at the attitude level, slows things down; it's a cost to the enterprise. It gets in the way... View Details
Keywords: by Jay Lorsch