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      Communications IndustryRemove Communications Industry →

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      • September 1987 (Revised June 1988)
      • Case

      Lorin Communications Corp.

      By: W. Earl Sasser and Lucy N. Lytle
      Keywords: Communications Industry
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      Sasser, W. Earl, and Lucy N. Lytle. "Lorin Communications Corp." Harvard Business School Case 688-001, September 1987. (Revised June 1988.)
      • July 1987 (Revised October 1995)
      • Case

      Phillips 66: Controlling a Company Through Crisis

      By: Lynda M. Applegate
      The downstream operations subsidiary of a major U.S. petroleum company is faced with major restructuring decisions and responds by developing an Executive Information System (EIS) which allows for increased responsiveness, wider span of control, and higher levels of... View Details
      Keywords: Restructuring; Information Management; Governance Controls; Organizational Design; Crisis Management; Communication; Management Teams; Growth Management; Mining Industry; Mining Industry; United States
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      Applegate, Lynda M. "Phillips 66: Controlling a Company Through Crisis." Harvard Business School Case 189-006, July 1987. (Revised October 1995.)
      • December 1986 (Revised April 1987)
      • Case

      Motorola's Japan Strategy

      By: David B. Yoffie and John J. Coleman
      Keywords: Globalized Firms and Management; Corporate Strategy; Trade; Technology Industry; Technology Industry; Japan
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      Yoffie, David B., and John J. Coleman. "Motorola's Japan Strategy." Harvard Business School Case 387-093, December 1986. (Revised April 1987.)
      • October 1986
      • Supplement

      American Communications (B)

      By: D. Quinn Mills and G Bruce Friesen
      Keywords: Communications Industry; United States
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      Mills, D. Quinn, and G Bruce Friesen. "American Communications (B)." Harvard Business School Supplement 487-031, October 1986.
      • August 1986 (Revised May 2005)
      • Case

      Mike Finkelstein (B)

      By: Carliss Y. Baldwin, Charles Bryan and Ken Leet
      Following his successful turnaround of WTXX, Waterbury, Mike Finkelstein joined Odyssey Partners with a mandate to build a communications company. From 1982-1985, he acquired three more stations, financing each as an independent partnership. However, increasing... View Details
      Keywords: Business Exit or Shutdown; Cash; Business or Company Management; Bonds; Cost vs Benefits; SWOT Analysis; Alignment; Acquisition; Financial Strategy; Corporate Finance; Communications Industry
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      Baldwin, Carliss Y., Charles Bryan, and Ken Leet. "Mike Finkelstein (B)." Harvard Business School Case 287-021, August 1986. (Revised May 2005.)
      • March 1986
      • Teaching Note

      American Communications (A), Teaching Note

      By: D. Quinn Mills and G. Bruce Friesen
      Keywords: Communication; Telecommunications Industry
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      Mills, D. Quinn, and G. Bruce Friesen. "American Communications (A), Teaching Note." Harvard Business School Teaching Note 486-094, March 1986.
      • March 1986 (Revised November 1990)
      • Case

      Valerie Morgan

      By: Howard H. Stevenson
      Presents interviews and conversations with a woman who recently started a publishing house. Primarily concerns her immediate future regarding harvesting options: IPO, sell out, step up to chairman, venture capital, etc. Also deals with the excitement and thrill of... View Details
      Keywords: Interactive Communication; Decision Choices and Conditions; Entrepreneurship; Cash; Initial Public Offering; Business or Company Management; Strategic Planning; Publishing Industry
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      Stevenson, Howard H. "Valerie Morgan." Harvard Business School Case 386-164, March 1986. (Revised November 1990.)
      • September 1985 (Revised October 1989)
      • Case

      CompuServe (A)

      By: James L. Heskett
      Keywords: Internet and the Web; Information Technology; Information Technology Industry; Information Technology Industry
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      Heskett, James L. "CompuServe (A)." Harvard Business School Case 386-067, September 1985. (Revised October 1989.)
      • April 1985 (Revised March 1986)
      • Case

      Seven-Up Division of Philip Morris

      By: Michael E. Porter and Edward J. Hoff
      In 1979, Philip Morris acquired the Seven-Up Co., the number three concentrate producer in the U.S. After four years of losses, Seven-Up had registered an operating profit in 1984. Industry analysts were debating the role that Seven-Up would play in Philip Morris's... View Details
      Keywords: Acquisition; Business Divisions; Debates; Profit; Production; Personal Development and Career; United States
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      Porter, Michael E., and Edward J. Hoff. "Seven-Up Division of Philip Morris." Harvard Business School Case 385-321, April 1985. (Revised March 1986.)
      • January 1983 (Revised June 1985)
      • Case

      Mary Kay Cosmetics, Inc.: Marketing Communications

      By: John A. Quelch
      Marketing executives at the company are considering the merits of a variety of communications programs designed to increase the effectiveness of the company's sales force of beauty consultants. View Details
      Keywords: Marketing Communications; Salesforce Management; Decision Making; Performance Effectiveness; Management Teams; Beauty and Cosmetics Industry; United States
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      Quelch, John A. "Mary Kay Cosmetics, Inc.: Marketing Communications." Harvard Business School Case 583-068, January 1983. (Revised June 1985.)
      • October 1982
      • Supplement

      Fiber-Optics Industry (D)

      By: Michael E. Porter and John R. Wells
      Keywords: Communications Industry; Communications Industry
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      Porter, Michael E., and John R. Wells. "Fiber-Optics Industry (D)." Harvard Business School Supplement 383-044, October 1982.
      • October 1982
      • Supplement

      Fiber-Optics Industry (E)

      By: Michael E. Porter and John R. Wells
      Keywords: Communications Industry; Communications Industry
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      Porter, Michael E., and John R. Wells. "Fiber-Optics Industry (E)." Harvard Business School Supplement 383-045, October 1982.
      • October 1982
      • Supplement

      Fiber-Optics Industry (F)

      By: Michael E. Porter and John R. Wells
      Keywords: Communications Industry; Communications Industry
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      Porter, Michael E., and John R. Wells. "Fiber-Optics Industry (F)." Harvard Business School Supplement 383-046, October 1982.
      • April 1982
      • Supplement

      General Electric: John F. Welch, Jr., Chairman of the Board, Video

      By: Francis Aguilar and Richard G. Hamermesh
      Welch discusses a variety of topics. View Details
      Keywords: Management Teams; Governing and Advisory Boards; Spoken Communication; Industrial Products Industry
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      Aguilar, Francis, and Richard G. Hamermesh. "General Electric: John F. Welch, Jr., Chairman of the Board, Video." Harvard Business School Video Supplement 882-524, April 1982.
      • September 1981 (Revised August 1987)
      • Case

      CIBA-GEIGY Agricultural Division

      By: Benson P. Shapiro and Roy H. Schoeman
      In 1979 Leo Bontempo, marketing vice president of Ciba-Geigy Agricultural Division was deciding whether to purchase an $840,000 program for TeleSession. This was a marketing service designed to accelerate the adoption of new products among large innovative growers by... View Details
      Keywords: Marketing Strategy; Innovation Strategy; Communication; Agriculture and Agribusiness Industry
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      Shapiro, Benson P., and Roy H. Schoeman. "CIBA-GEIGY Agricultural Division." Harvard Business School Case 582-026, September 1981. (Revised August 1987.)
      • June 1981
      • Supplement

      AT&T Long Lines, Telemarketing, Video 3

      By: Benson P. Shapiro
      Keywords: Marketing Strategy; Communications Industry
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      Shapiro, Benson P. "AT&T Long Lines, Telemarketing, Video 3." Harvard Business School Video Supplement 881-513, June 1981.
      • May 1980 (Revised September 1985)
      • Case

      AT&T Long Lines: Marketing Telemarketing (A)

      By: Benson P. Shapiro
      Keywords: Marketing Communications; Telecommunications Industry
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      Shapiro, Benson P. "AT&T Long Lines: Marketing Telemarketing (A)." Harvard Business School Case 580-145, May 1980. (Revised September 1985.)
      • December 1979 (Revised December 1980)
      • Case

      Seaside Communications

      By: William J. Poorvu
      Keywords: Communications Industry
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      Poorvu, William J. "Seaside Communications." Harvard Business School Case 380-115, December 1979. (Revised December 1980.)
      • April 1979 (Revised May 1993)
      • Teaching Note

      Community Television of Southern California: KCET, Teaching Note

      By: Regina E. Herzlinger
      Keywords: Media; Media and Broadcasting Industry; California
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      Herzlinger, Regina E. "Community Television of Southern California: KCET, Teaching Note." Harvard Business School Teaching Note 179-187, April 1979. (Revised May 1993.)
      • February 1979 (Revised October 1982)
      • Case

      Fiber-Optics Industry (B): Historical Development and Competitor Profiles--1978

      By: Michael E. Porter
      Keywords: Applied Optics; History; Competition; Information Technology; Communications Industry; Communications Industry
      Citation
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      Porter, Michael E. "Fiber-Optics Industry (B): Historical Development and Competitor Profiles--1978." Harvard Business School Case 379-139, February 1979. (Revised October 1982.)
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