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Publications

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Show Results For

  • All HBS Web  (1,215)
    • People  (7)
    • News  (344)
    • Research  (603)
    • Events  (1)
    • Multimedia  (13)
  • Faculty Publications  (233)
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  • Web

Print View - Course Catalog

unprofitable relationship? Should firms “fire” their customers? Under which conditions? Why do consumers join brand communities? What types of value do they provide? How can brand communities be crowdsourced... View Details
  • 26 Feb 2018
  • Research & Ideas

The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels

has grown rapidly at a time when plenty of other industry-disrupting platforms have flourished, including Uber, Craigslist, and Spotify. Airbnb offers listings in 191 countries, and its total number of listings—4 million-—is higher than the top five major hotel View Details
Keywords: by Dina Gerdeman; Travel
  • 19 Nov 2021
  • Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

and innovators alike grapple with both the impacts of climate change and how to build a more sustainable system for the future. Right now there is enormous opportunity (and need!) for strategic thinkers and do-ers to bring fresh energy... View Details
  • 01 Oct 2021
  • Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

innovators alike grapple with both the impacts of climate change and how to build a more sustainable system for the future. Right now there is enormous opportunity (and need!) for strategic thinkers and do-ers to bring fresh energy and... View Details
  • 12 Dec 2016
  • HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

program on The Business of Entertainment, Media, and Sports. “I flew to Atlanta to sit down with Dwayne when he was on location to shoot the movie Fast 8,” Elberse said. “We talked for several hours about his path to success in wresting, acting, and producing, how he... View Details
Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation
  • 01 Dec 2010
  • News

Beacon of Liberty

now a U.S. citizen and every bit as American as any of my fellow joggers or coworkers across the river. Somehow, though, people expect me to react differently to what happened. I don’t. The same ghosts haunt me. As I stretch my muscles, my mind unreels a troubling... View Details
Keywords: Sharjeel Kashmir; Islam; 9/11
  • 05 Apr 2011
  • First Look

First Look: April 5

Authors:Tiona Zuzul and Amy C. Edmondson Abstract Building on research in strategy formation and organizational innovation, this paper reports on a field study of a young company in the sustainable cities industry. We examine how company... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2016
  • News

Case Study: On the Table

infrastructure may be an unexpected burden, but it represents a strong opportunity to build entry barriers for future competitors. This is the story of Sabritas (Frito-Lay Mexico), Bimbo, and other power View Details
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

trustworthy. New technologies do help, but there is still no substitute for face-to-face interactions. It’s a human reality we all need to thoughtfully build into our work processes. There is a leader at a major automaker who realized... View Details
Keywords: by Martha Lagace
  • 18 Nov 2008
  • First Look

First Look: November 18, 2008

the position of Brand Development Manager (BDM) to build the company's presence, sales, and relationships with its retail customers. After one year, the CEO, CFO and President must evaluate the impact of the... View Details
Keywords: Martha Lagace
  • 02 Mar 2020
  • Blog Post

Know Your Audience – Recruiting HBS Students for Energy

agriculture, and manufacturing. What HBS Brings to the Energy Ecosystem The diversity within the energy sector also extends to company size. There are startups creating innovative solutions to address energy problems around the world, as well as large established... View Details
Keywords: Energy / Cleantech
  • 18 Jan 2019
  • Blog Post

Exploring the Tech World Through WesTrek

didn’t grow up with any desire to move across the country. After all, I love winter! I love the accents! I love the oysters! I love the east coast so much that I stuck around for 26 years, during which I attended the University of Pennsylvania and followed my passion... View Details
  • 24 Mar 2015
  • First Look

First Look: March 24

Michalopoulos Abstract—Is financial innovation necessary for sustaining economic growth? To address this question, we build a Schumpeterian model in which entrepreneurs earn profits by inventing better goods, and profit-maximizing... View Details
Keywords: Sean Silverthorne
  • 29 Apr 2016
  • News

The First Five Years: Kelly McKenna (MBA 2015)

groups. It's really powerful. We have artists in 11 cities and more than 1,000 unique pieces on our site now. We've come a long way. "From a branding perspective, a lot of companies are aligning themselves with social causes to appeal to... View Details
  • 01 Dec 2016
  • News

Vive la Madeleine!

And Viana himself put in 300,000 of his own capital. It all added up to roughly 1.5 million—not the 2.8 million of his original proposal, but enough to be awarded rights to the brand in November 2014. Finding a View Details
Keywords: Julia Hanna; illustrations by Natalya Balnova
  • 29 May 2007
  • First Look

First Look: May 29, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=607082 CommonAngels Harvard Business School Case 807-149 Describes the motivations behind the founding of CommonAngels—a group of successful business owners who provide capital, connections, and expertise... View Details
Keywords: Martha Lagace
  • 22 May 2012
  • First Look

First Look: May 22

approach across multiple business units. Social Entrepreneurs as Institutional Entrepreneurs: The Case of Sekem Authors:Tomislav Rimac, Johanna Mair, and Julie Battilana Publication:In Using a Positive Lens to Explore Social Change and Organizations: View Details
Keywords: Sean Silverthorne
  • 01 Mar 2016
  • News

Case Study: Paper Chase

sending someone a teddy bear card; we’re sending a teddy bear that emerges out of a card,” says Rose. The kiosk model is effective, but scaling quickly can be costly and time-consuming. And while the team has begun investing in their online approach, hoping to View Details
  • 10 Mar 2021
  • News

In My Humble Opinion: A Timely Tension

Thoren believes there doesn’t need to be a divide between for-profit and nonprofit missions. In December 2020, she joined outdoor-clothing brand Patagonia as director of Environmental Action and Initiatives, EMEA, a position that unites... View Details
Keywords: April White
  • 01 Jun 2018
  • News

Floor It

so that we can help get clinical trials done and move the pace of discovery even quicker.” How do they expect to get there? Here, a look at the accelerator’s model, which comprises four work streams, each inspecting a different part of the pipeline. View Details
Keywords: Julia Hanna; illustration by Mengxin Li
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