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Show Results For
- All HBS Web
(1,638)
- News (398)
- Research (1,027)
- Events (16)
- Multimedia (3)
- Faculty Publications (458)
- Article
What We Can Learn from Five Naturalistic Field Experiments that Failed to Shift Commuter Behaviour
By: Ariella S. Kristal and A.V. Whillans
Across five field experiments with employees of a large organization (n = 68,915), we examined whether standard behavioural interventions (“nudges”) successfully reduced single-occupancy vehicle commutes. In Studies 1 and 2, we sent letters and emails with nudges... View Details
Kristal, Ariella S., and A.V. Whillans. "What We Can Learn from Five Naturalistic Field Experiments That Failed to Shift Commuter Behaviour." Nature Human Behaviour 4, no. 2 (February 2020): 169–176. (This article was featured on the cover as the lead article.)
- 25 Aug 2015
- News
Sunset in the East?
prices leading to an economic collapse? —Bruce Johnstone (MBA 1966) KIRBY: Unlikely. Prices have fallen considerably in secondary and tertiary cities but are firm in the first tier. Property is, of course, a speculative investment in... View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
Must-have features of yesterday are today's can-live-withouts. Trusted brands are especially valued and they can still launch new products successfully, but interest in new brands and new categories fades. Conspicuous consumption becomes less prevalent. 2. Focus on... View Details
Keywords: by John Quelch
- 16 Nov 2021
- News
Getting Back Together for Global Networking Night; Healthcare Conference Draws New Interest
measurable, and lasting impact on racial and economic justice. Interest in health care—especially in public health following the pandemic—is greater than ever, according to MacManus. “And people are asking, ‘how can we bring health care... View Details
Keywords: Margie Kelley
- 08 Jan 2007
- What Do You Think?
Neuro Economics: Science or Science Fiction?
Summing Up Neuro economics is here to stay, according to a majority of those responding to this month's column. Its promises are too great to ignore. But it may be too early to know whether the promises will be realized in practice. And... View Details
Keywords: by Jim Heskett
- 01 Sep 2009
- News
Consumer Finance Makes HBS Debut
our curriculum. Was HBS alone in not offering a consumer finance course? No. I surveyed the top twenty MBA programs in America and the top five in Europe. While some offer banking courses, and others offer behavioral courses, none had a... View Details
- 01 Mar 2009
- News
Damon Silvers
congressional bailout than Wall Street? No. The reason Congress voted in October to allot $700 billion for financial institutions was the risk that multiple bankruptcies would place the economy in jeopardy. Let’s apply that reasoning to the automakers. They are at the... View Details
- 01 Jun 2006
- News
HBS Students Help Rebuild New Orleans
students did just that when they traveled to New Orleans with the HBS Hurricane Relief Trek. Some students worked with Mayor Ray Nagin’s Bring New Orleans Back Commission, brainstorming economic development strategies. Others helped... View Details
- 06 Apr 2009
- Research & Ideas
Cheers to the American Consumer
more than most. What they own, how they dress, what they do. In other words, their consumption behavior becomes an important signaling device to attract efficiently the right set of new friends and acquaintances. It's not so much a matter... View Details
Keywords: by John Quelch
- 14 Oct 2014
- First Look
First Look: October 14
Publications October 2014 Journal of International Economics The Global Agglomeration of Multinational Firms By: Alfaro, Laura, and Maggie Xiaoyang Chen Abstract—The explosion of multinational activities in recent decades is rapidly... View Details
Keywords: Sean Silverthorne
- 01 Dec 2008
- News
Leadership: Getting Down to Fundamentals
basis. We want that to change. That sounds like a big undertaking. Where did you begin? There was not even commonality in the definition of what a leader is and what leadership behaviors are, so we started by developing a conversation... View Details
Keywords: Julia Hanna
- 01 Dec 2016
- News
Research Brief: So Many Sites, So Little Time
Shane Greenstein (photo by Russ Campbell) Shane Greenstein (photo by Russ Campbell) Understanding how people spend their time online is essential for any organization hoping to capture and keep consumer eyeballs—yet what we know about internet View Details
- 01 Dec 2011
- What Do You Think?
Thinking Slow: An Argument for Bureaucracy?
so as well? What do you think? Or do you need more time? Original Article Behavioral economics has fascinated us at least since Daniel Kahneman became the first psychologist to win the Nobel Prize in View Details
Keywords: by James Heskett
- Web
Community | Research Associates
(Northwestern University) Organizational Behavior London School of Business Organizational Behavior Princeton University Economics Stanford University Organizational View Details
- 22 Feb 2022
- News
Q&A: The Post-Pandemic Path
the scope of the economic emergency. For a related research paper he was coauthoring with Ben Iverson of Brigham Young University and David Thesmar of MIT, Greenwood marshaled a unique array of data—including airline ticket sales and... View Details
Keywords: April White
- 20 Dec 2019
- News
The 19 Musts of 2019
worker productivity, equality of opportunity and economic mobility, even economic growth—are consequently all eroding and threatening the economic, civil, and political life of our democracy. Of course, Adam... View Details
- 01 Mar 2008
- News
Innovation, Inc.
complementary producers, distribution channels, and consumers must often develop new capabilities, beliefs, and behaviors for the product to succeed, creating a challenge for the innovator.” Tripsas has developed a number of cases for the... View Details
- 01 Apr 1999
- News
Africa Business Club Discusses Continent's Opportunities
"a growth-enhancing and stable macroeconomic framework that rewards productivity and creativity." Susan E. Rice, U.S. assistant secretary for African Affairs, was the distinguished luncheon speaker. Citing indicators of Africa's "improved View Details
- 01 Apr 1997
- News
HBS Conferences Explore Range of Issues
January 31 to February 1. Before a Burden Hall audience of some nine hundred students, business leaders, and academics, keynote speaker Dr. Edgar Cheng, chairman of the Hong Kong Stock Exchange, voiced optimism for the British colony's View Details