Publications

October 2009
Case

Low-k Dielectrics at IBM

By: Willy C. Shih and Giovanni Carraro

Innovations at the frontiers of technology carry enormous risk of making wrong choices. This case examines a decision made by IBM in its semiconductor process technology strategy: a material to use as a dielectric insulator in its leading edge silicon chip technology.... View Details

Keywords: Competency and Skills; Decision Choices and Conditions; Technological Innovation; Product Development; Science; Creativity; Semiconductor Industry; United States

Find at Harvard

01 Mar 2024
News

Game On

SmartCourt technology is more commonly used by NBA teams and NCAA programs, and represents one part of the club’s $1 million tech investment, says McCarthy, who was an avid racquetball player and developed half a billion dollars in commercial View Details

Keywords: Jen McFarland Flint; photographed by Edward Linsmier; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries

March 2003 (Revised October 2003)
Case

Mercury Rising: Knight Ridder's Digital Venture

Captures the efforts of newspaper publisher Knight Ridder to create a digital venture. Knight Ridder proves to be a pioneer in digital publishing, launching the first online newspaper site; builds a network of newspaper sites called Real Cities; and invests in... View Details

Keywords: Internet and the Web; Business Growth and Maturation; Market Entry and Exit; Corporate Entrepreneurship; Newspapers; Innovation and Invention; Journalism and News Industry

26 Nov 2007
Research & Ideas

Best Practices of Global Innovators

essence, collaboration can help firms improve their bottom and their top lines. For a few, it provides a real source of competitive advantage. Q: You mention in the paper that many efforts at innovation collaboration fail because they... View Details

Keywords: by Sean Silverthorne

31 Mar 2020
Cold Call Podcast

Controlling the Emotion of Negotiation

Keywords: Re: Leslie K. John; Real Estate

December 2021 (Revised January 2023)
Supplement

Katerra (B)

By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn

In May 2020, SoftBank executives, having invested nearly $2 billion in Katerra, decided the vision of an end-to-end, vertically-integrated construction process was worth saving—with some major changes to company structure. The SoftBank Vision Fund invested $200 million... View Details

Keywords: Business Startups; Failure; Insolvency and Bankruptcy; Entrepreneurship; Construction; Real Estate Industry; Real Estate Industry; Real Estate Industry; United States

Article

Positioning Brands Against Large Competitors to Increase Sales

By: Neeru Paharia, Jill Avery and Anat Keinan

We explore the effect of having a large dominant competitor and show the conditions under which focusing on a competitive threat, rather than hiding it, can actually help a brand. We demonstrate through lab and field studies that highlighting a large competitor's size... View Details

Keywords: Brands; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Marketing; Marketing Strategy; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States

Find at Harvard

October 2009
Case

A Big (Double) Deal: Anadarko's Acquisition of Kerr-McGee and Western Gas Resources

By: Clayton M. Christensen and Curtis Rising

On June 23, 2006, Anadarko Petroleum Corporation announced that it was simultaneously acquiring two public companies, Kerr-McGee and Western Gas Resources, in all-cash deals. The total price was about $24 billion, a figure close to Anadarko's market cap at the time.... View Details

Keywords: Acquisition; Business Model; Transformation; Negotiation; Organizational Culture; Public Ownership; Business and Shareholder Relations; Alignment; Valuation; Energy Industry; United States

25 Aug 2022
News

Up on the Corner

It’s a drab gray morning in April, and real estate developer Nadine Ngouabe Dlodlo (MBA 2008) is standing at the corner of West Baltimore and South Calhoun Streets in Baltimore’s historic Union Square... View Details

Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate

05 Jan 2010
First Look

First Look: January 5

pairwise industry and establishment level and measure agglomeration in a global and continuous metric space. These indices exhibit distinct advantages compared to traditional measures of agglomeration including the independence on the... View Details

Keywords: Martha Lagace

08 Mar 2019
Research & Ideas

Seven Negotiation Lessons from Amazon's HQ Disaster in Queens

Amazon execs to remain above it all.) And for a rental-dominated community, wouldn’t this wealthy influx of Amazonians drive up rents, housing prices, and real estate costs, forcing long-time residents and... View Details

Keywords: by James K. Sebenius; Real Estate; Real Estate

March 1996
Case

Erox Corporation: Leverage Marketing

Erox Corp. is a biotechnology start-up that creates products containing synthetic human pheromones. It was founded in 1989, went public in 1993, and brought in a turnaround team in 1994. Sales ramped from $110,000 in 1993 to over $1 million in 1994, with prospects for... View Details

Keywords: Marketing Communications; Entrepreneurship; Biotechnology Industry