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Show Results For
- All HBS Web
(1,189)
- People (1)
- News (421)
- Research (625)
- Events (1)
- Multimedia (10)
- Faculty Publications (176)
- 16 May 2017
- Blog Post
Making the Move into Digital Health and Software Engineering
project off the ground, and Ummo turned into something bigger than any of us expected. Our app got picked up in The New York Times, Business Insider, LifeHacker and many other publications. Somehow Apple found out about it, and showcased... View Details
- 04 Dec 2007
- First Look
First Look: December 4, 2007
clubs," we show that 1) fees serve as a signal of price discounts, such that stores that charge fees are perceived as offering better deals for identical items; 2) the presence of fees can increase consumer spending and overall View Details
Keywords: Martha Lagace
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
my new book Deep Purpose: The Heart and Soul of High-Performance Companies, I explore how purpose-driven leaders find success by going beyond focusing only on shareholders and customers and also considering their employees, communities,... View Details
Keywords: by Ranjay Gulati
- 04 Dec 2020
- News
Hour by Hour
Courtesy Rahkeem Morris Courtesy Rahkeem Morris Rahkeem Morris (MBA 2018) spent the first 10 years of his work life as an hourly wage earner, moving from one minimum wage job to the next, often unable to transfer learned skills or training to his View Details
- 01 Feb 1998
- News
Short Takes
intercepted them at consumer electronics stores and followed them home to talk about what they bought and why," says Fournier. "We then followed up to see how their responses evolved over the next six months." Fournier and Mick found that... View Details
Keywords: Judith A. Ross
- 02 Jan 2018
- News
Reconsidering Retirement
store in New Jersey; the son accompanied him on buying trips to New York and watched him negotiate for the best merchandise and price. He had even launched his own successful... View Details
- 11 Dec 2017
- News
Growing from Within
and the competitive landscape. This led us to the comprehensive multi-year growth plan we are rolling out today. Our customers have responded very well to new menu offerings we have launched this year including our Signature Crafted... View Details
- 01 Jun 2007
- News
KPMG for Mayor!
individual, a group of people, or some sort of board? Where would those people come from? New York? Nigeria? London? To my mind, it should be left up to the elected entity. If KPMG wanted to fly in a vice president from the Chicago... View Details
- 11 Dec 2014
- News
Revolutionizing digital medical records
millions of Americans each year, kill several hundred thousand, and cost hundreds of billions of dollars annually. The records are secure—encrypted, password-protected, HIPAA-compliant, and not stored on a server. With the click of a... View Details
- 01 Jun 2014
- News
A Look at Olook
André Beisert's olook targets a very particular part of Brazil's new consumer market. "Our brand has a persona," Beisert (MBA 2009) says in his white brick office, which sits atop a small warehouse in the Vila Nova Conceição neighborhood... View Details
- 01 Jun 2022
- News
Blissful Thinking
happened—catalytically—in the science of happiness. You’ve been deep in this topic for almost two decades. How have you seen the field evolve and change? It’s become a lot more cognitive and brain-scientific. Neuroscience is a relatively View Details
Keywords: Dan Morrell; illustration by Dan Winters
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
As a longtime authority on marketing communications, HBS professor John Deighton has analyzed the consumer-product relationship from every angle. But when he heard the best-selling author James Patterson address a meeting of the Direct Marketing Association, Deighton... View Details
- 01 Mar 2011
- News
Noted & Quoted
“The variety, nuance, and humanity of the Middle East are being obscured.” — Her Majesty Queen Noor of Jordan, lamenting negative stereotypes of the Middle East, in a keynote address at Burden Auditorium. (Harvard Arab Weekend, November 18, 2010) “Grocery View Details
- 22 Dec 2015
- Blog Post
HBS Takes Business Education Online
to the grocery store take on new meaning once you understand bundled pricing! We’ve also had students who have taken on new responsibilities in their current jobs, gone onto... View Details
- 01 Dec 2010
- News
How to Survive Past Start-up
Art by Craig Frazier Related Links Alumni New Venture Contest Opens Webinar series (ongoing) Entrepreneurship at HBS (video) Harvard Launches Innovation Incubator Why is it that even when smart, educated, well-networked people launch... View Details
- 10 May 2015
- Blog Post
Brand Strategist Turns Entrepreneur
off last spring. What did you do before coming to HBS? Before HBS I served as a brand strategy and market research consultant for retail, media and technology firms. For about five years, I thoroughly enjoyed advising clients on topics ranging from brand extensions and... View Details
- 01 Sep 2018
- News
Turning Point: Power Outlet
officer in Baton Rouge, Louisiana. There had been a number of other police killings of black males leading up to that point, including Eric Garner and John Crawford, as well as 12-year-old Tamir Rice. I flew home to New York and went to... View Details
- 01 Mar 2004
- News
Toy Story
kid-pleasing category of electronic toy. The LeapPad took the dusty, flash-card connotations out of the term “educational toy” and launched a new, highly successful product line of “smart toys.” LeapFrog did what no other new player in... View Details
- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
“At the time, it was the highest-volume pizza operation in the world. I learned how to make pizzas very fast and rose to become a store manager during college.” On deadline: “I was editor of a Navy magazine called Surface Warfare, and at... View Details
Keywords: Julia Hanna
- 02 Dec 2021
- News
Learning Curve
University of Houston professor, and Shara Bumgarner, a Houston elementary school teacher. Melcher located some classroom space and then watched as her daughter began to acquire social and communication skills in the new environment.... View Details