Publications

Describes Canon's worldwide strategy in the copier business. Designed to be used to explore strategy formulation in a worldwide industry, and the principles of international competition. View Details

Keywords: Values and Beliefs; Global Strategy; Marketing Strategy; Business Strategy; Competitive Strategy; Manufacturing Industry

November 1983 (Revised January 1987)
Case

Sulzer Brothers Ltd.

January 1983 (Revised March 1984)
Case

Hospital Affiliates International, Inc. and the Hospital Management Industry (Condensed)

Keywords: Health Industry

September 1981 (Revised August 1986)
Background Note

The U.S. Bicycle Industry in 1974

Keywords: Bicycle Industry; United States

April 1980 (Revised September 1985)
Background Note

The Disposable Diaper Industry in 1974

Describes the rapidly growing disposable diaper industry in 1974, a period in which Procter and Gamble's industry leadership faced strong challenges from Kimberly Clark, Johnson and Johnson, and Union Carbide. The latter two firms were in the process of entry into the... View Details

Keywords: Market Entry and Exit; Competition; Consumer Products Industry

Educators

January 1980 (Revised May 1980)
Supplement

General Electric vs. Westinghouse in Large Turbine Generators (B)

Supplements the (A) case. Designed as an in-class handout. View Details

Keywords: Energy Generation; Industrial Products Industry

April 1979 (Revised June 1988)
Case

Receiving Tube Industry in 1966

Keywords: Competitive Strategy; Corporate Strategy; Competition

April 1979 (Revised June 1986)
Case

Baby Foods Industry--1965

Keywords: Food and Beverage Industry

March 1979 (Revised September 1980)
Teaching Note

Note on the Electronic Component Distribution Industry, Raytheon Co.: Distribution, & Cramer Electronics, Teaching Note

Keywords: Distribution Industry; Electronics Industry

February 1979 (Revised October 1982)
Case

Fiber-Optics Industry (B): Historical Development and Competitor Profiles--1978

Keywords: Applied Optics; History; Competition; Information Technology; Communications Industry; Telecommunications Industry

February 1978
Supplement

Sierra Log Homes, Inc. (B4)

Supplements the (A) case. View Details

Keywords: Construction Industry; United States

January 1978 (Revised February 1983)
Supplement

Polaroid-Kodak (B5)

Supplements the (B1) case. View Details

Keywords: Consumer Products Industry

January 1978 (Revised February 1983)
Case

Polaroid-Kodak (B1)

Describes additional events in battle between Polaroid and Kodak outlined in Polaroid-Kodak. Includes the competitive actions taken by the companies such as the introduction of customer rebates and bonus plans with dealers. Details the new products of each company and... View Details

Keywords: Customer Focus and Relationships; Marketing Strategy; Market Entry and Exit; Product; Competitive Strategy; Electronics Industry

Educators

November 1977 (Revised December 1977)
Case

Mobil Oil Corp. (A)

Keywords: Energy Industry

March 1977
Supplement

Hospital Affiliates International, Inc. (B)

Keywords: Health Industry

October 1976 (Revised May 1985)
Case

Raytheon Co.: Diversification

Centers on the question of whether Raytheon should enter the electronic component distribution industry in the context of its broad diversification approach and acquisition criteria. This industry represents a vertical integration area for Raytheon, so the analytical... View Details

Keywords: Acquisition; Policy; Market Entry and Exit; Distribution; Diversification; Vertical Integration; Distribution Industry; Electronics Industry

Educators