Market Selection - Publications - Faculty & Research

18 Feb 2013
Research & Ideas

Breaking Through a Growth Stall

team to what is actually going on. Effective customer selection requires segmenting a market based on the benefits that customers receive and perceive in the product or service. It focuses on buyers:... View Details

Keywords: by Sean Silverthorne

01 Dec 2010
News

Do Good: Eat Chocolate

chocolate-covered cacao nibs feature artwork submitted by art schools and community organizations; sweetriot’s customers vote to select the winner, with new designs appearing about twice a year. And the name? Drawing on her Yahoo!... View Details

Keywords: Julia Hanna; candy; chocolate; Crop Production; Agriculture; Food Manufacturing; Manufacturing

19 Feb 2008
Research & Ideas

Radical Design, Radical Results

has found that companies adopt one of three different strategies: Launch and see. The company launches a variety of products, and then measures market reaction to each, relying on the selective capability of... View Details

Keywords: by Julia Hanna; Consumer Products

11 Jun 2018
Blog Post

Meet the 2018-2019 Blavatnik Fellows in Life Science Entrepreneurship

entrepreneurs giving them the foundation needed to achieve their goals. Among those resources is the Blavatnik Fellows in Life Science Entrepreneurship. Meet the 2018-2019 Blavatnik Fellows This innovative fellowship program provides a View Details

27 Mar 2005
Research & Ideas

Should I Pay the Bribe?

corruption is quite detrimental to economic progress. It really depends on the form of corruption and how markets are organized. Q: What negative impact could paying bribes have on managers, even in countries where bribery is common? A:... View Details

Keywords: by Cynthia D. Churchwell

10 Mar 2008
Research & Ideas

Encouraging Entrepreneurs: Lessons for Government Policy

paper, "Cost of External Finance and Selection into Entrepreneurship," Nanda looks at how entrepreneurial activity is affected across various groups of individuals when a tax reform increases the cost of financing a business.... View Details

Keywords: by Julia Hanna

Fast Answer

FIELD Global Immersion Resources: India

Where can I find country, industry and market information and news about India? Industry and market research View Details

16 Apr 2001
Research & Ideas

Making the Most of Government Upheaval

privatization have created unprecedented opportunities for firms of all sizes and varieties to compete in larger markets than ever before. In the process, a handful of global organizations have risen to replace formerly state-owned... View Details

Keywords: by Nancy O. Perry

13 Oct 2010
First Look

First Look: October 13, 2010

comparative statics and time-series dynamics that are consistent with the empirical features of repo market data, including the credit crisis of 2007-2008. Download the paper: http://www.hbs.edu/research/pdf/11-025.pdf Cases &... View Details

Keywords: Sean Silverthorne

09 Aug 2004
Research & Ideas

A Diagnostic for Disruptive Innovation

revisit another. But the goal remains the same: Find the option that can set your company on the path to disruptive growth. Customer Diagnostic This diagnostic assesses customers in order to identify "disruptable" market... View Details

Keywords: by Scott D. Anthony, Mark W. Johnson & Matt Eyring

01 Jan 2004
News

Minoru Makihara, 75th AMP, 1977

world, the AMP program underscores the necessity of a global perspective and an understanding of different cultures and markets." ADVICE TO CURRENT STUDENTS "The free market is the best system for allocating resources, but never forget... View Details

15 Apr 2002
Research & Ideas

In the Virtual Dressing Room Returns Are A Real Problem

plans to offer the technology for use in Internet, catalog, and in-store shopping. 10 BodyMetrics Ltd. provides software that recommends the best fitting size for the garment selected and on-screen visualization of clothing on a... View Details

Keywords: by Jan Hammond & Kristin Kohler; Apparel & Accessories; Fashion; Consumer Products; Manufacturing; Retail

01 Dec 2015
News

Complements to the Case Method

Coleman Professor of Financial Management. “We are surprised by how teams come in and say we talked to the CEO,” laughs Cohen. One of the key lessons in Cohen and Malloy’s field course, Stock Pitching, is that the market is almost always... View Details

21 Jul 2023
Blog Post

Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow

building and well-being. The fellowship’s unique model provides funding for one graduating student to join an organization dedicated to creating local financial and business opportunities. The RISE Career Fellow selects a company and... View Details

Keywords: Nonprofit / Government

03 Nov 2021
Blog Post

Alumni Viewpoints: Confronting the Climate Change Challenge

moment? What new business opportunities could come from the efforts to both mitigate and adapt to climate change? Over the course of several days, we are releasing a selection of alumni responses in the hope that this spurs further... View Details

01 Feb 2002
News

New Porter Prize Awarded in Japan

won for specializing in small direct-current motors, a strategy that has garnered it 50 percent or higher world market share for several decades. Canon’s Lens Product Group was recognized for continuous technological innovation. Hoya... View Details

Keywords: awards

23 Oct 2018
First Look

New Research and Ideas, October 23, 2018

By: Deller, Carolyn, and Tatiana Sandino Abstract—Using retail chain data, we study the effects of a tournament incentive plan based primarily on objective performance, but incorporating managerial discretion in the selection of winners.... View Details

Keywords: Dina Gerdeman

20 Sep 2016
First Look

September 20, 2016

hosts who have never had an African-American guest, suggesting only a subset of hosts discriminate. While rental markets have achieved significant reductions in discrimination in recent decades, our results suggest that Airbnb’s current... View Details

Keywords: Sean Silverthorne

November 2019
Supplement

Kids & Company: Entering the U.S.

By: Boris Groysberg, Sarah Mehta and Matthew Preble

This video supplement pairs with “Kids & Company: Entering the U.S.” (case no. 418011). It contains eight individual clips that range in length from 5 to 12 minutes. Instructors can use the videos, either in whole or in part, as an additional teaching... View Details

Citation

Purchase

31 Oct 2004
Research & Ideas

The New CEO’s Wrong Message

reduces his real power. When CEOs wield direct power, they must do so very selectively and deliberately—and never without a broader plan of action in mind. Usually, power is best used indirectly, through the disciplined processes... View Details

Keywords: by Michael E. Porter, Jay W. Lorsch & Nitin Nohria

Publications