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- All HBS Web
(945)
- News (178)
- Research (611)
- Events (2)
- Multimedia (4)
- Faculty Publications (240)
- Web
Smaller Collections - Photography Collections - Historical Collections
documentary photography, studio photography, and advertising photography. Most of the images in this collection are black and white gelatin silver prints however there are a small number of color prints included as well. Prominent... View Details
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
official International Olympic Committee (IOC) worldwide sponsors are said to pay $90 to $100 million each for the right to use the rings globally in their marketing efforts. These companies typically spend large additional amounts on... View Details
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
advantages of scale for innovation, companies need the right combination of strategy, systems, and culture. Based on more than three decades of the Pisano's research, teaching, and experience, Creative Construction offers a set of... View Details
Keywords: Dina Gerdeman
- 14 Jan 2014
- First Look
First Look: January 14
conglomerate Tata Group and Envision, an entrepreneurial alternative energy company based in China-and found significant commonalities. These three companies demonstrate the essential attributes of a... View Details
Keywords: Sean Silverthorne
- 18 Sep 2007
- First Look
First Look: September 18, 2007
Bruce Harreld, Charles A. O'Reilly III, and Michael Tushman Periodical:California Management Review 49, no. 4 (summer 2007) Abstract In the past 15 years, the IBM Company has undergone a remarkable transformation from a struggling seller... View Details
Keywords: Martha Lagace
- Web
Ansel Adams and Polaroid R&D | Baker Library
company’s research and development. Meroë Morse played a significant role in this effort as company liaison to Adams, who systematically reviewed technical and design aspects of Polaroid prototypes, from the wording of instruction manuals... View Details
- 17 May 2018
- News
Creating Opportunity for Indian Entrepreneurs
Harsh Bhargava (MBA 1977) was visiting his hometown of Jaipur, India, in 1999 when tragedy struck. In the midst of an unemployment crisis during the Kargil War, the government advertised for 120 open positions in the nearby town of... View Details
Keywords: Jennifer Myers
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
companies batten down the hatches, we need leaders who don't compromise on standards and values that are essential in flush times. Fortunately, such leaders do exist. Their insights can help other organizations weather the current crisis,... View Details
Keywords: by Staff
- 17 May 2016
- First Look
May 17, 2016
based on the color of a person's skin through its “Dark is Beautiful” campaign—endorsed by well-known actor-director Nandita Das. However, despite the recent guidelines on advertising of skin-lightening products, many Indians still aspire... View Details
Keywords: Sean Silverthorne
- 30 Nov 2009
- Research & Ideas
Tracks of My Tears: Reconstructing Digital Music
albums—and because it is among the sectors most strongly affected by digital technology. So I reached out to Nielsen SoundScan, the company that tracks recorded-music sales in North America, to obtain data for a random sample of over 200... View Details
- 02 Sep 2018
- News
Havana Rising
company are added to the drives by the neighborhood distributor. Hip-hop duo La Reyna y La Real also use the service for promotion, noting that most of their fellow musicians advertise this way. “If you dig... View Details
Keywords: Dan Morrell; photographed by Eve North
- 06 Dec 2021
- News
New Wave
Intergovernmental Oceanographic Commission and the UN Global Compact. None of this is news to Smith. A former US Navy aviator who worked at Bendix Aerospace and Booz Allen Hamilton before running (and eventually selling) an advertising... View Details
- 01 Dec 2017
- News
Yoga Inc.
an estimated 36.7 million US practitioners purchasing classes, gear, and accessories—an increase of 80 percent in four years. It has also spawned a number of lucrative business models: Vancouver-based apparel company Lululemon Athletica... View Details
Keywords: Deborah Halber
- Career Coach
Martin November
Chief Medical Officer for an online publishing company of continuing medical education and a consultant to healthcare-related businesses. Work Experience: Practicing physician, Hospital Administrator, Clinical researcher, Healthcare... View Details
Keywords: Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising
- 10 Dec 2012
- Research & Ideas
Why We Blab Our Intimate Secrets on Facebook
dangerous to share," John says. Creepy Questions Specifically, John and two colleagues from Carnegie Mellon set out to study a common contradictory attitude toward Internet privacy. On the one hand, studies show that Americans are wary of View Details
Keywords: by Carmen Nobel
- 01 Feb 1997
- News
Made, Not Born: HBS Courses and Entrepreneurial Management
in the organizations they lead. " Fostering creativity in others is what former student Jeffrey H. Flemings (MBA '96) does for a living. Flemings, associate director of the Consumer Insight Group at Arnold Communications, a regional View Details
- Career Coach
Lauren Murphy
responsibility at the Proctor & Gamble company where she was a Brand Manager and a Regional Marketing Manager. She began her business career in the buying office as an Area Manager at Macy's Stores (formerly Joske's of Houston). Work... View Details
Keywords: Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
media to intensify linkages not only with cardholders, but also with Mastercard’s direct bank and merchant stakeholders. Building on its influential but dated “Priceless” advertising campaign, Raja refocused Mastercard on four “Priceless... View Details
Keywords: Sean Silverthorne
- 19 Jul 2011
- First Look
First Look: July 19
common resources, such as advertising or production capacity, across activities. Within the literature on corporate strategy, this tension between focus and breadth is reconciled by the concept of related diversification (i.e., a firm... View Details
Keywords: Sean Silverthorne
- 02 Apr 2013
- First Look
First Look: April 2
413-031 Talking Strategy at Greighton Partners Since its inception, London-based private equity firm Greighton Partners had managed over $15 billion in investor capital. The firm employed about 150 professionals around the globe and had completed over 175 View Details
Keywords: Sean Silverthorne