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  • September 2022
  • Teaching Note

Can Goodr Fight Food Insecurity at Scale?

By: William R. Kerr, Daniel Isenberg and Ria Mazumdar
Teaching Note for HBS Case No. 822-143. View Details
Keywords: Social Enterprise; Social Entrepreneurship; Entrepreneur; African-american Entrepreneurs; Food Waste; Food Insecurity
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  • 18 Oct 2021
  • Blog Post

Embracing Activism for Social Change

with Andrea Smith, director of Workforce Training & Program Development at DWIHN. Her role as senior advisor in the Detroit Mayor’s office is Mendu’s first experience in municipal government, but she has long embraced activism for View Details
  • July 2006
  • Article

Media Reputation of the Insurance Industry: An Urgent Call for Strategic Communication Management

By: Robert G. Eccles Jr. and Matthias Vollbracht
Keywords: Media; Reputation; Insurance; Strategy; Communication; Management
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  • 05 Jan 2021
  • Cold Call Podcast

Using Behavioral Science to Improve Well-Being for Social Workers

Keywords: Re: Ashley V. Whillans
  • 01 Sep 2021
  • News

The Problem of Social Benefit

  • 22 Oct 2014
  • Video

Social Impact Investing: Measuring Success

  • 22 Oct 2014
  • Video

Social Impact Investing: Alumni Initiatives

  • 22 Oct 2014
  • Video

Social Impact Investing: Challenges Ahead

  • Fast Answer

Social Entrepreneurship & Systems Change

information on social entrepreneurs and social enterprises in the resources listed below.   View Details
  • September 2016
  • Case

Health Leads: Reaching for Impact (A)

By: V. Kasturi Rangan and Sarah Appleby
Explores strategies to achieve system-level impact for a nonprofit focused on addressing patients' basic social needs through healthcare institutions. Founded in 1996 with a volunteer-staffed help desk at Boston Medical Center connecting low-income patients with basic... View Details
Keywords: Scaling Social Impact; Nonprofit; Healthcare; Health Care Outcomes; Health Care Reform; Health Care Delivery; Scaling Social Enterprise; Social Enterprise; Health; Nonprofit Organizations; Health Care and Treatment; Health Industry; United States
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  • Web

Mobilizing Private Sector Action For Racial Equity in Milwaukee: SE Summer Fellow Zach Komes (MBA 2022) | Social Enterprise | Harvard Business School

  • Web

Investing in Education to Help Meet the Needs of Learners Everywhere: SE Summer Fellow Angel Njenga (MBA 2022) | Social Enterprise | Harvard Business School

  • 2015
  • Other Teaching and Training Material

Marketing Reading: Digital Marketing

By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
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  • September 2016
  • Supplement

Health Leads: Reaching for Impact (B)

By: V. Kasturi Rangan and Sarah Appleby
The (B) case documents the development of a strategy to achieve system-level impact in a rapidly changing healthcare landscape for a nonprofit focused on addressing patients' basic social needs through healthcare institutions. Founded in 1996 with a volunteer-staffed... View Details
Keywords: Scaling Social Impact; Scaling Social Enterprise; Health Care Delivery; Health Care Outcomes; Nonprofit Scaling; Nonprofit; Social Enterprise; Social Entrepreneurship; Health Care and Treatment; Nonprofit Organizations; Growth and Development Strategy; Health Industry; United States
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  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

HBS Social Enterprise Initiative executive director Stacey Childress discusses the study and its implications for investors. Salls: Tell us about the study. What did the team set out to do? Childress: A team... View Details
Keywords: by Manda Salls
  • 16 Mar 2016
  • Video

Testing Your Social Venture: Iterating Based on Market Feedback

  • 07 Mar 2018
  • News

Women Entrepreneurs Are More Likely to Get Funding If They Emphasize Their Social Mission

  • Video

HBS Alumni for Social Impact - Where Does Higher Education Go From Here?

  • 2010
  • Other Unpublished Work

Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions

By: Jill Avery
An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details
Keywords: Brands; Brand Management; Brand Positioning; Brand Equity; Internet; Social Media; Customers; Customer Focus and Relationships; Customer Satisfaction; Marketing; Brands and Branding; Marketing Strategy; Auto Industry
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  • July 2025
  • Article

Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers

By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
Keywords: Reputation; Mathematical Methods; Marketing Reference Programs; Social Media; Brands and Branding
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