Publications

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April 2002 (Revised February 2003)
Module Note

Teaching Project Finance: An Overview of the Large-Scale Investment Course

By: Benjamin C. Esty

Large-Scale Investment is a case-based course about project finance for second-year MBA students. Project finance involves the creation of a legally independent project company financed with nonrecourse debt for the purpose of investing in a single-purpose industrial... View Details

Keywords: Projects; Financing and Loans

Program

Strategic Perspectives in Nonprofit Management

policies, and major programs of their organizations Participating organizations must be public-serving nonprofits, fully operational, and out of the startup phase; they typically have operating budgets in excess of $1 million Not appropriate for: View Details

April 2021 (Revised August 2021)
Case

Borusan CAT: Monetizing Prediction in the Age of AI (A)

By: Navid Mojir and Gamze Yucaoglu

Borusan Cat is an international distributor of Caterpillar heavy machines. Esra Durgun (Director of Strategy, Digitization, and Innovation) and Ozgur Gunaydin (CEO) seem to have bet their careers on developing Muneccim, a new predictive technology that is designed to... View Details

Keywords: Monetization Strategy; Artificial Intelligence; AI; Forecasting and Prediction; Applications and Software; Technological Innovation; Marketing; Segmentation; AI and Machine Learning; Construction Industry; Turkey

October 1989 (Revised June 1993)
Case

RKO Warner Video, Inc.: Incentive Compensation Plan

By: George P. Baker III

Details the design and implementation of an incentive bonus plan for video store managers. The problem for top management of the chain is to induce the store managers to "sweat the details," to keep the stores neat and well organized, and to deal courteously and... View Details

Keywords: Acquisition; Change; Strategic Planning; Performance Improvement; Sales; Management; Employee Relationship Management; Situation or Environment; Success; Motion Pictures and Video Industry; Motion Pictures and Video Industry

21 Oct 2008
First Look

First Look: October 21, 2008

door-to-door marketing of a home water purification solution. We find that higher prices screen out those who use the product less. By contrast, we find no consistent evidence of sunk-cost effects. Download the paper: http://www.hbs.edu/research/pdf/07-034.pdf Local... View Details

Keywords: Martha Lagace

October 1991 (Revised April 1992)
Case

Honda Today

By: Marco Iansiti

Describes a situation in which the manager in charge of a major development project at Honda needs to make a decision about the technical specification of the product. The decision has profound implications for the product concept and strategy, as well as for the... View Details

Keywords: Decisions; Product Design; Organizational Design; Performance Consistency; Projects; Auto Industry

14 Mar 2014
Blog Post

Looking to the Next Decade of Change: A Recap of the 10th Annual Retail & Luxury Goods Conference

marked a decade of hosting business leaders and industry insiders and to celebrate the occasion was themed The Consumer Revolution: Redefining Retail and Luxury for the Next Decade. The discussions at the conference covered topics that... View Details

Keywords: Consumer Products / Retail

29 Aug 2016
Working Paper Summaries

Location Fundamentals, Agglomeration Economies, and the Geography of Multinational Firms

Keywords: by Laura Alfaro and Maggie Xiaoyang Chen

Program

Growing as a Purposeful Leader

executives from various backgrounds and industries Build relationships with a diverse group of peers who can provide wide-ranging insights into your business and personal challenges Who Should Attend CEOs and senior executives one or two... View Details

22 Nov 2023
Research & Ideas

Humans vs. Machines: Untangling the Tasks AI Can (and Can't) Handle

each answer, McFowland notes. Where AI excels: Design a shoe The first half of the consultants tackled a series of 18 tasks selected to exist “inside the frontier” of what ChatGPT can do well. They were asked to imagine that they worked... View Details

Keywords: by Rachel Layne; Information Technology; Technology

August 1996 (Revised December 1999)
Case

J Boats, Inc.

By: Robert L. Simons

During the 20-year evolution of a family-owned, entrepreneurial sailboat company, two founders leverage their design and marketing skills to build one of the most recognized brands in the recreational boating industry. The founder then considers management succession... View Details

Keywords: Corporate Entrepreneurship; Family Business; Risk Management; Financial Management; Leveraged Buyouts; Brands and Branding; Competitive Strategy; Capital Markets; Valuation; Shipping Industry; Shipping Industry

Article

Capturing Value from Intellectual Property (IP) in a Global Environment

By: Juan Alcácer, Karin Beukel and Bruno Cassiman

Globalization should provide firms with an opportunity to leverage their know-how and reputation across countries to create value. However, it remains challenging for them to actually capture that value using traditional Intellectual Property (IP) tools. In this paper,... View Details

Keywords: Appropriation Strategy; Counterfeit; Intellectual Property Rights; Litigation; Value Capturing; Intellectual Property; Rights; Value; Lawsuits and Litigation; Global Range; Situation or Environment

Find at Harvard

March 1990 (Revised May 1993)
Case

Pennzoil Co.

Focuses on Pennzoil's motor oil business. Designed to address the business strategy issues of how a firm chooses its scope to create competitive advantage in its core business. "Scope" can be broadly defined to include vertical scope (forward and backward integration),... View Details

Keywords: Decision Choices and Conditions; Competitive Advantage; Consumer Products Industry; Consumer Products Industry

October 2000
Article

BanCrecen

By: S. Dario, E.L. Montiel and Tatiana Sandino

This case describes the aggressive entry of BanCrecen, an affiliate of the Mexican bank BanCrecer, in Costa Rica in 1994. Its strategy, like that of the Mexican home office, was to focus on personal banking, with the rapid expansion of neighborhood branches and strong... View Details

Keywords: Expansion; Globalization; Banks and Banking; Banking Industry; Costa Rica; Mexico

Find at Harvard

October 1993 (Revised July 1997)
Case

Measure of Delight: The Pursuit of Quality at AT&T Universal Card Services (A)

By: Roy D. Shapiro and Michael D. Watkins

AT&T's Universal Card Services (UCS) has been extremely successful during its short lifetime. Dedicated to improving service quality and customer satisfaction, chief quality officer Rob Davis and his quality team have designed and put into place an unusual measurement... View Details

Keywords: Customer Satisfaction; Policy; Compensation and Benefits; Performance Evaluation; Quality; System; Telecommunications Industry

05 May 2003
What Do You Think?

Is This a Golden Era for Marketing Productivity?

respondents concerned the misuse of such techniques. As Tom Henkel put it, "I'm sure the same companies that wasted time and money on poorly designed surveys and focus groups will engage in similarly misguided neuroscience and... View Details

Keywords: by James Heskett

04 Jan 2010
Research & Ideas

Best of HBS Working Knowledge 2009

answered include: How do I get past a feeling of being stuck in life or work? Can I resist the temptations of success? Am I working too hard? Is there room for spirituality at the office? 10 Reasons to Design a Better Corporate Culture... View Details

Keywords: by Staff

August 1977 (Revised February 1981)
Background Note

Introduction to Balance of Payments Analysis

By: Bruce R. Scott

Minimal background to permit interpretation of positive or negative balances in the key summary accounts of a balance of payments statement; also to permit relating these balances and relevant supporting detail to a possible national development strategy. Designed for... View Details

Keywords: Accounting; Development Economics; Planning; Accounting Industry; Canada

October 1981 (Revised June 1985)
Case

Vicks Health Care Division: Project Scorpio (B)

Reveals that Vicks chose a multi-condition positioning for the product. Describes testing of name and concept, and extensively reports on a four-city test market. Students are expected to evaluate both the design and results of the test, and face options ranging from... View Details

Keywords: Product Positioning; Health Care and Treatment; Product Launch; Health Industry