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Show Results For
- All HBS Web (1,172)
- Faculty Publications (445)
- 01 Mar 2017
- News
Swimming with the Stream
some point.” Release day Old Model: Use videos to build buzz New model: Use videos to make sales When she was working as a digital analyst at Interscope Records before HBS, Gandhi identified a common pattern: Labels would first release a... View Details
Keywords: Dan Morrell
- 01 Mar 2011
- News
Two Kinds of Green
social and environmental concerns into daily operations. In the multimedia case “Burt’s Bees: Balancing Growth and Sustainability,” HBS associate professor Christopher Marquis uses text exhibits and video interviews to show how the small... View Details
- 08 Jan 2008
- First Look
First Look: January 8, 2008
Global Pond Harvard Business School Case 708-472 Describes the economic development of Iceland since 1945, focusing in particular on the years since 2000, when Iceland experienced strong growth and Icelandic companies aggressively... View Details
Keywords: Martha Lagace
- 29 May 2012
- First Look
First Look: May 29
Publication:Stanford Social Innovation Review (summer 2012) Abstract An abstract is unavailable at this time. Read the paper: http://www.ssireview.org/articles/entry/in_search_of_the_hybrid_ideal Coordinating Marketing and Sales in B2B... View Details
Keywords: Sean Silverthorne
- 21 Nov 2006
- First Look
First Look: November 21, 2006
three- and five-year stock performance of these offerings. RLBOs appear to consistently outperform other IPOs and the stock market as a whole, with economically and statistically meaningful positive returns. There is no evidence of a deterioration of returns over time,... View Details
Keywords: Sean Silverthorne
- 01 Jun 2016
- News
Ask the Expert: Barreling Ahead
We’ll also be able to work with Constellation Brands where it makes sense on sales and distribution. (In some cases, a simple introduction may be worth its weight in gold.) + ONLINE web-only content Which side of the industry do you see... View Details
- 19 Mar 2008
- Research & Ideas
Finding Success in the Middle of the Market
It's not that Toyota only sells in the middle market. Far from it. They sell to all segments (except the luxury segment which they address with Lexus). But midfield is where the bell-curve distribution of auto buyers by price of car reaches its peak. View Details
- Web
Private Equity Finance - Course Catalog
HBS Course Catalog Private Equity Finance Course Number 1440 Senior Lecturer Ted Berk Fall; Q1Q2; 3.0 credits 28 Sessions Exam Overview This is an advanced corporate finance course focused on private equity (PE) investing. The course offers a deep dive into View Details
- 18 Jul 2018
- Blog Post
Amira Rashad: An Ambidextrous Mind Meets Consumer Needs in the Middle East
There, she arrived at a crucial insight: "CPG brands were spending big on equity advertising, but they could not directly link sales and ad buys to show ROI. I really felt there was a need we had to address – for an ecommerce platform... View Details
- Web
Leadership with purpose: Redefining success and impact with Satpal Singh (SELP—India 4, 2019) - Recruiting
taught me invaluable lessons in resilience and Later as CEO at Numeric I learned the power of collective strategy, growth mindset and Inspired Teams. Now, as Sales Director for Legrand India, I’m excited to... View Details
- 19 Jun 2007
- First Look
First Look: June 19, 2007
are held longer than want DVDs. Download the paper: http://www.hbs.edu/research/pdf/07-099.pdf Growth and the Quality of Foreign Direct Investment: Is All FDI Equal? Authors:Laura Alfaro and Andrew Charlton Abstract In this paper we... View Details
Keywords: Martha Lagace
- 22 Feb 2010
- Op-Ed
Tragedy at Toyota: How Not to Lead in Crisis
before getting better. Just as the seeds were sown over the past ten years by placing growth ahead of customer concerns and quality, digging deep into problems will likely uncover more quality concerns that will take years to resolve.... View Details
- 01 Oct 1996
- News
Leading In a New Era
management practice has evolved since the "benevolent, high-growth environment" following World War II. That era provided fertile ground for the growth of Alfred Sloan's "strategy, structure, systems" model of the divisional corporation... View Details
Keywords: Nancy O. Perry
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
required that they act rapidly. However, they had divergent views on the path forward. Should they stay the course and focus on their core competencies, or should they rethink their approach to sales and drive profitability via spot... View Details
Keywords: Dina Gerdeman
- 24 Oct 2017
- First Look
First Look at New Research and Ideas, October 24, 2017
Management Journal Discordant vs. Harmonious Selves: The Effects of Identity Conflict and Enhancement on Sales Performance in Employee-Customer Interactions By: Ramarajan, Lakshmi, Nancy Rothbard, and Steffanie Wilk Abstract—Across... View Details
Keywords: Sean Silverthorne
- 01 Mar 2023
- News
Case Study: Power Nappy
New Venture Competition. Parents are lining up. “We sold our inventory nine months faster than we’d expected,” Saigal says. The Question: Kudos has been selling directly to consumers through its website, in keeping with other eco-friendly diaper startups, and is seeing... View Details
- Profile
James Reinhart
to think secondhand first,” Reinhart said. And Reinhart will not be content with a slow-growth model. The startup has already raised more than $50 million in venture capital, including more than $27 million in a recent Series D round, and View Details
- 01 Nov 2016
- First Look
First Look - November 1, 2016
map the innovation network and its strength. Past innovation network structures are calculated using citation patterns across technology classes during 1975 to 1994. The interaction of this preexisting network structure with patent growth... View Details
Keywords: Sean Silverthorne
- 06 Dec 2016
- First Look
December 6, 2016
sales industry was created using this idea as a cornerstone of its business strategy. In this paper we identify and investigate a new reason why frequent assortment rotations can be valuable to a retailer, particularly for products where... View Details
Keywords: Sean Silverthorne
- 10 May 2016
- First Look
May 10, 2016
last decade has seen a sharp rise in patent litigation in the U.S., with 2015 having one of the highest patent lawsuit counts on record. In theory, this could be a consequence of growth in the commercialization of technology and... View Details
Keywords: Carmen Nobel