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Show Results For
- All HBS Web
(3,230)
- People (4)
- News (790)
- Research (2,125)
- Events (16)
- Multimedia (15)
- Faculty Publications (1,504)
- 01 Dec 1998
- News
Reunited and It Feels So Good
available to them at the School. Wide-ranging faculty presentations included Professor Regina E. Herzlinger's "Market-Driven Health Care," Professor Bruce R. Scott's "The Asian Financial Crisis Goes Global," View Details
- 01 Dec 2003
- News
Spreading the Words
When the youngest of his three sons went off to college in 1994, Carey Cook (MBA 1969) finally had time to pursue a lifelong dream: creating word games and puzzles designed to build View Details
- 2001
- Book
e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Service Delivery; Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. e-Commerce. New York, NY: McGraw-Hill/Irwin, 2001.
- 2002
- Book
Introduction to e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Service Delivery; Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2002.
- 14 May 2009
- Working Paper Summaries
Quantity vs. Quality and Exclusion by Two-Sided Platforms
- 28 Aug 2018
- First Look
New Research and Ideas, August 28, 2018
IQ from IP: Simplifying Search in Portfolio Choice By: Chen, Huaizhi, Lauren Cohen, Umit Gurun, Dong Lou, and Christopher J. Malloy Abstract— Using a novel database that tracks web traffic on View Details
Keywords: Dina Gerdeman
- 2007
- Working Paper
Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers
By: John A. Deighton and Leora Kornfeld
The digital interactive transformation in marketing is not unfolding, as many thought it would, on the model of direct marketing. That model anticipated that digital media using rich profiling data would intrude marketing messaging more deeply and more precisely into... View Details
Keywords: Communication Intention and Meaning; Interactive Communication; Marketing Communications; Consumer Behavior; Social and Collaborative Networks; Internet and the Web
Deighton, John A., and Leora Kornfeld. "Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers." Harvard Business School Working Paper, No. 08-017, September 2007.
- March 2021
- Article
Experimenting During the Shift to Virtual Team Work: Learnings from How Teams Adapted Their Activities During the COVID-19 Pandemic
Past research has focused on understanding the characteristics of work that are fully virtual or fully collocated. The present study seeks to expand our understanding of team work by studying knowledge workers' experiences as they were suddenly forced to transition to... View Details
Keywords: Team Work; Activities; Virtual Work; Digital Technologies; Groups and Teams; Health Pandemics; Internet and the Web; Adaptation
Whillans, Ashley V., Leslie Perlow, and Aurora Turek. "Experimenting During the Shift to Virtual Team Work: Learnings from How Teams Adapted Their Activities During the COVID-19 Pandemic." Information and Organization 31, no. 1 (March 2021).
- 01 Apr 1998
- News
Going For The Summit
to make high-stakes decisions that affect a lot of people, and you have to act quickly or you're in trouble," Carpenter explains. "Managing an Internet firm is just like that." Despite View Details
Keywords: Caroline Chauncey
- 01 Dec 2003
- News
Save the Dates
Winter Meeting of the HBSAA Board of Directors HBS January 23–24, 2004 Spring Meeting of the HBSAA Board of Directors and Club Officers’ Roundtable HBS June 2–3, 2004 Spring... View Details
- 31 Mar 2002
- What Do You Think?
Is This the Decade of the Investor?
influx of foreign capital helped finance investments in new technology, one might also conclude that U.S. employees and consumers benefited to a significant degree at the expense of foreign investors. This... View Details
Keywords: by James Heskett
- March 2005
- Case
Chicago Board Options Exchange (CBOE), The
By: George C. Chacko, Anders Sjoman, Daniela Beyersdorfer and George Robert Nelson
The Chicago Board Options Exchange (CBEO) must decide how to respond to new competition in the market for financial options. Options have typically been a very liquid asset class, despite the fact that many single-name options are listed on the CBOE, the second largest... View Details
Keywords: Internet and the Web; Financial Liquidity; Financial Markets; Financial Services Industry; Chicago
Chacko, George C., Anders Sjoman, Daniela Beyersdorfer, and George Robert Nelson. "Chicago Board Options Exchange (CBOE), The." Harvard Business School Case 205-073, March 2005.
- 01 Sep 2003
- News
Save the Dates
Apart: Convergence and Competition in the Global Economy” London, England June 21–24, 2005 For more information on the above events, visit the... View Details
- 03 Jul 2013
- What Do You Think?
What Are the Limits of Transparency?
government organizations disclose information to general public without reservations and let them make use of the one relevant to them." Walter Blass was among those who would err on View Details
Keywords: by James Heskett
- 25 Sep 2000
- Research & Ideas
Cyber-Marketing: Scouting the Digital Communications Frontier
provide insights for marketers and the advertising industry. Until as recently as last year, for instance, most Internet advertising had been Web-sponsored, promoting firms... View Details
Keywords: by Peter K. Jacobs
- 01 Mar 2024
- News
Unlocking the Power of Community
understanding of the value they can create for both company and consumer. The buzzy technologies of Web3—blockchain, crypto, artificial intelligence—are simply View Details
Keywords: April White
- 01 Jun 2004
- News
Save the Dates
30–October 3, 2004 Spring 2005 Reunions/MBA Classes of 1950, 1955, 1985, 1990, 1995, 2000 HBS June 2–5, 2005 2005 HBS Global Leadership Forum “New Barriers and New Opportunities: Leading in an Uncertain World” London, England June 21–23,... View Details
- 30 Sep 2002
- Research & Ideas
Your Crisis Response Plan: The Ten Effective Elements
Organizations inevitably face crises, but few are well prepared to deal with them. The following elements summarize the findings of research and experience about what it takes... View Details
Keywords: by Michael Watkins
- August 2018
- Case
Digital Transformation at Brazilian Retailer Magazine Luiza
By: Thales S. Teixeira, Leandro A. Guissoni and Tania Modesto Veludo-de-Oliveira
By late 2017, Brazilian retailer Magazine Luiza's CEO was convinced that the company could significantly grow sales and accomplish its aspirations of digital transformation. What was unclear in his mind was whether he should act as a tech company and grow as fast as... View Details
Keywords: Digital; Ecommerce; Retailing; Brazil; Bricks And Mortar; Pricing; Customer Lifetime Value; Growth and Development Strategy; Internet and the Web; Transformation; Decision Choices and Conditions; Retail Industry; Brazil
Teixeira, Thales S., Leandro A. Guissoni, and Tania Modesto Veludo-de-Oliveira. "Digital Transformation at Brazilian Retailer Magazine Luiza." Harvard Business School Case 519-009, August 2018.
- Winter 2016
- Article
Analytics for an Online Retailer: Demand Forecasting and Price Optimization
By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details
Ferreira, Kris J., Bin Hong Alex Lee, and David Simchi-Levi. "Analytics for an Online Retailer: Demand Forecasting and Price Optimization." Manufacturing & Service Operations Management 18, no. 1 (Winter 2016): 69–88.