Publications

09 Jan 2006
Research & Ideas

What Really Drives Your Strategy?

"While companies might have an intended strategy, the strategy that actually emerges can be very different," says HBS professor Clark G. Gilbert. It is a topic that Gilbert and professor Joseph L. Bower have explored at length... View Details

Keywords: by Martha Lagace

09 Aug 2004
Research & Ideas

A Diagnostic for Disruptive Innovation

customers by providing them adequate functionality in return for lower prices. The technology of this sort of disruptive innovation offers "good enough" performance along traditional metrics and is supported by a business model that generates attractive View Details

Keywords: by Scott D. Anthony, Mark W. Johnson & Matt Eyring

March 2000
Supplement

Charles Schwab Corporation, The: A Presentation by David Pottruck Co-CEO

By: F. Warren McFarlan and Melissa Dailey

David Pottruck, Co-CEO of Charles Schwab Corp., discusses the company's information technology and competitive strategy with an Executive Education (Program for Management Development) class at Harvard Business School, October 22, 1999. View Details

Keywords: Competitive Strategy; Information Technology; Financial Services Industry

November 2012
Case

Ahold versus Tesco—Analyzing Performance

By: Suraj Srinivasan and Penelope Rossano

The case relates to understanding and comparing the performance of two leading retail companies—Ahold and Tesco. The case introduces the tools of Dupont and Modified Dupont Decomposition. While performance as measured by return on equity has been similar for the two... View Details

Keywords: Performance Evaluation; Retail Industry

The spread of capitalism worldwide has made people wealthier than ever before and raised living standards to new heights. But capitalism’s future is far from assured. The global financial meltdown of 2008 came within a hair’s breadth of triggering another Great... View Details

August 2021 (Revised November 2021)
Case

The NCB Capital Turnaround: Waking the Sleeping Giant

By: Sandra J. Sucher, Gamze Yucaoglu, Shalene Gupta and Fares Khrais

The case opens in 2019, five years after, Sarah Al Suhaimi, CEO of NCB Capital (NCBC), the investment arm of Saudi’s largest bank, NCB, took the helm. Having successfully turned the business to make it the market leader, she was contemplating her next steps as... View Details

Keywords: Turnaround; Investment Banking; Financial Institutions; Change Management; Leadership; Business Model; Strategy; Business and Stakeholder Relations; Management Teams; Asset Management; Growth and Development Strategy; Saudi Arabia

May 2001
Case

The Mexican Debt Crisis of 1982

By: Huw Pill

Describes Mexico's development strategy based on international borrowing and its culmination in the debt crisis of 1982. Discusses Mexico's approach to overcoming the crisis. A rewritten version of an earlier case. View Details

Keywords: Borrowing and Debt; Financial Crisis; Growth and Development Strategy; Mexico

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Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details

29 Sep 2009
First Look

First Look: September 29

Strategies to Fight Ad-sponsored Rivals Authors:Ramon Casadesus-Masanell and Feng Zhu Abstract We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In... View Details

Keywords: Martha Lagace

November–December 2019
Article

Pivoting Isn't Enough? Managing Strategic Reorientation in New Ventures

By: Rory McDonald and Cheng Gao

New ventures often experience deviations from their plans that oblige them to reorient in pursuit of better fit between their evolving products and their target customers. Yet research is largely silent on how managers explain such changes and justify their ventures in... View Details

Keywords: Strategic Reorientation; Technology Entrepreneurship; Innovation; Product Development Processes; Organizational Adaptation; Qualitative Methods (General); Entrepreneurship; Information Technology; Organizational Change and Adaptation; Strategy; Innovation and Invention; Product Development; Communication Strategy

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Read Now

November 1999 (Revised February 2000)
Case

Woodland Partners: Field of Dreams?

By: Thomas J. DeLong, Ashish Nanda and Theodore D. Seides

Elizabeth Lilly, Richard Rinkett, and Richard Jensen are pondering whether to launch a new investment management firm and, if so, what growth strategy to chart for the potential firm. View Details

Keywords: Goals and Objectives; Decision Making; Problems and Challenges; Business Startups; Business Processes; Growth and Development Strategy; Financial Services Industry

June 1990 (Revised August 1995)
Case

RJR Nabisco--1990

By: Andre F. Perold

Describes the situation facing RJR Nabisco one year after the leveraged buyout by Kohlberg Kravis and Roberts. A vehicle for analyzing the financial restructuring of a highly leveraged, but operationally healthy, company. View Details

Keywords: Leveraged Buyouts; Restructuring; Financial Strategy; Problems and Challenges

July 2025
Case

Greenwood Online: A Fin-Tech Service for Culture and Community (A)

By: James Riley and Bernal Cortés

In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details

Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States

August 2015 (Revised May 2017)
Case

TSG Hoffenheim: Football in the Age of Analytics

By: Feng Zhu, Karim R. Lakhani, Sascha L. Schmidt and Kerry Herman

In 2015, Dietmar Hopp, owner of Germany's Bundesliga football team TSG Hoffenheim and co-founder of the global enterprise software company SAP, was considering how to ensure long-term sustainability and competitiveness for TSG Hoffenheim. While historically a small... View Details

Keywords: Information Technology; Measurement and Metrics; Sports; Sports Industry

January 1990 (Revised June 1993)
Case

Colgate-Palmolive in Mexico (Abridged)

Describes the Mexican subsidiary of Colgate-Palmolive as it sets its strategy for coping with hyperinflation and the November 1987 devaluation of the peso. View Details

Keywords: Business Subsidiaries; Financial Crisis; Consumer Products Industry; Mexico

December 2012 (Revised July 2013)
Case

The “Chongqing Model” and the Future of China

By: Meg Rithmire

Since opening to the global economy in 1979, but especially since entering the WTO in 2001, China's economy grew at rates around 10% annually by attracting FDI and promoting exports. After the financial crisis that began in 2008 and depressed demand in the United... View Details

Keywords: China; Public Sector; Private Sector; Developing Countries and Economies; Macroeconomics; Public Administration Industry; China

February 2025
Article

Improving Customer Compatibility with Tradeoff Transparency

By: Ryan W. Buell and MoonSoo Choi

Through a large-scale field experiment with 393,036 customers considering opening a credit card account with a nationwide retail bank, we investigate how providing transparency into an offering’s tradeoffs affects subsequent rates of customer acquisition and long-run... View Details

Keywords: Transparency; Customer Selection; Customer Compatibility; Retention; Service Operations; Service Delivery; Marketing Strategy; Marketing Communications; Customer Focus and Relationships; Customer Satisfaction; Banking Industry; Australia

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