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      • February 1997 (Revised April 1998)
      • Case

      first direct (A)

      By: Jeffrey F. Rayport
      Describes the operations and strategy of the world's largest, fastest growing branchless bank. Using a person-to-person interface over conventional phone lines, First Direct provides standard banking and related financial products to nearly 700,000 customers throughout... View Details
      Keywords: Service Delivery; Customer Satisfaction; Banks and Banking; Innovation and Invention; Banking Industry; United Kingdom
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      Rayport, Jeffrey F., and Dickson Louie. "first direct (A)." Harvard Business School Case 897-079, February 1997. (Revised April 1998.)
      • February 1997 (Revised September 1998)
      • Case

      American Management Systems, Inc.: The Knowledge Centers

      By: Dorothy A. Leonard and Sylvia Sensiper
      Senior management at AMS, a business and information technology consulting company, is growing at 28% annually and assimilating 1,800 new hires a year. AMS has recently instituted a new knowledge management strategy, a group of six knowledge centers (virtual... View Details
      Keywords: Information Technology; Innovation and Management; Technological Innovation; Knowledge Management; Management Teams; Business Strategy; Consulting Industry; United States
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      Leonard, Dorothy A., and Sylvia Sensiper. "American Management Systems, Inc.: The Knowledge Centers." Harvard Business School Case 697-068, February 1997. (Revised September 1998.)
      • January 1997 (Revised June 1997)
      • Case

      Corporate New Ventures at Procter & Gamble

      By: Teresa M. Amabile and Dean Whitney
      Consumer products giant Procter & Gamble is faced with an urgent need to revitalize new-product innovation, given its recent focus on incremental product improvements and its aggressive growth goals. As part of this effort, the company's top executives form a small,... View Details
      Keywords: Innovation Strategy; Creativity; Working Conditions; Corporate Entrepreneurship; Groups and Teams; Retail Industry; Ohio
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      Amabile, Teresa M., and Dean Whitney. "Corporate New Ventures at Procter & Gamble." Harvard Business School Case 897-088, January 1997. (Revised June 1997.)
      • January 1997 (Revised December 1999)
      • Case

      OXO International

      By: H. Kent Bowen, Marilyn Matis and Sylvie Ryckebusch
      OXO, a kitchen tools and gadgets company, was started by a businessman who had 30 years of experience in the housewares industry. With his wife and son as founders, he creates a new niche in the gadgets industry for high-end gourmet stores. The company has headquarters... View Details
      Keywords: Entrepreneurship; Supply Chain Management; Production; Design; Ownership; Business Startups; Acquisition; Consumer Products Industry; Asia; New York (city, NY); Connecticut
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      Bowen, H. Kent, Marilyn Matis, and Sylvie Ryckebusch. "OXO International." Harvard Business School Case 697-007, January 1997. (Revised December 1999.)
      • June 1996 (Revised January 1999)
      • Case

      XcelleNet, Inc. (A)

      By: Stephen P. Bradley, Richard L. Nolan and James Leonard
      XcelleNet, a $35 million system software company based in Atlanta, was founded in 1986 to address the computing needs of a class of remote and mobile users and data that were rarely connected to a network. Though the clear first mover and leader in the remote... View Details
      Keywords: Technological Innovation; Opportunities; Competitive Strategy; Competitive Advantage; Technology Networks; Computer Industry; Atlanta
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      Bradley, Stephen P., Richard L. Nolan, and James Leonard. "XcelleNet, Inc. (A)." Harvard Business School Case 796-189, June 1996. (Revised January 1999.)
      • May 1996 (Revised March 2005)
      • Case

      Bombardier TEG (A)

      By: Stephen P. Bradley and Takia Mahmood
      Bombardier, a Canadian manufacturer of passenger railcars and market leader in the United States, faces aggressive competition from a new entrant, U.S.-owned Morrison Knudsen, that has come into the industry with closely related capabilities in engineering and... View Details
      Keywords: Technological Innovation; Goals and Objectives; Strategy; Competition; Competitive Strategy; Competitive Advantage; Rail Transportation; Manufacturing Industry; Rail Industry; Canada; United States
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      Bradley, Stephen P., and Takia Mahmood. "Bombardier TEG (A)." Harvard Business School Case 796-002, May 1996. (Revised March 2005.)
      • April 1996 (Revised June 2001)
      • Case

      Partners HealthCare System, Inc. (B): Cardiac Care Improvement

      By: Gary P. Pisano and Maryam Golnaraghi
      Explores the challenges confronting the CEO at the Brigham and Women's Hospital in the wake of radical changes in the health care environment. As pressures have risen for cost containment in health care, the hospital has embarked on a series of reengineering efforts to... View Details
      Keywords: Consolidation; Health Care and Treatment; Mergers and Acquisitions; Organizational Change and Adaptation; Change Management; Management Teams; Operations; Innovation and Invention; Cost Management; Health Industry; Massachusetts
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      Pisano, Gary P., and Maryam Golnaraghi. "Partners HealthCare System, Inc. (B): Cardiac Care Improvement." Harvard Business School Case 696-063, April 1996. (Revised June 2001.)
      • November 1995 (Revised January 1998)
      • Case

      Transformation of Pratt & Whitney North Haven (A)

      By: H. Kent Bowen, Linda A. Hill, Andrew P. Burtis, Sylvie Ryckebusch and John Schiavone
      Pratt & Whitney is a leader in the development and manufacturing of gas turbine engines for commercial and military aircraft. Economic conditions for the airline and defense industries are forcing the airplane engine builders to restructure. Ed Northern, a new general... View Details
      Keywords: Transformation; Restructuring; Production; Opportunities; Economy; Aerospace Industry; Manufacturing Industry; Connecticut
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      Bowen, H. Kent, Linda A. Hill, Andrew P. Burtis, Sylvie Ryckebusch, and John Schiavone. "Transformation of Pratt & Whitney North Haven (A)." Harvard Business School Case 696-066, November 1995. (Revised January 1998.)
      • July 1995 (Revised April 1996)
      • Case

      Cambridge Technology Partners (A)

      By: Teresa M. Amabile, George P. Baker III and Michael Beer
      Cambridge Technology Partners uses a highly innovative product strategy, supported by a human resources strategy, that has been very successful. However, high growth rates jeopardize product quality while tension about relative compensation levels between sales and... View Details
      Keywords: Growth Management; Compensation and Benefits; Organizational Culture; Quality; Human Resources; Relationships; Innovation and Invention; Consulting Industry; Massachusetts
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      Amabile, Teresa M., George P. Baker III, and Michael Beer. "Cambridge Technology Partners (A)." Harvard Business School Case 496-005, July 1995. (Revised April 1996.)
      • June 1995 (Revised September 2019)
      • Teaching Note

      Richardson Sheffield

      By: Christopher A. Bartlett and Ashish Nanda
      This note was prepared to aid instructors in the use of "Richardson Sheffield," HBS No. 392-089. The case traces Bryan Upton’s 20-plus years as managing director of a Sheffield-based cutlery company and describes the strategic and organizational actions he took to... View Details
      Keywords: Development; General Management; Human Resources; Management; Leadership; Strategy; United Kingdom
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      Bartlett, Christopher A., and Ashish Nanda. "Richardson Sheffield." Harvard Business School Teaching Note 395-212, June 1995. (Revised September 2019.)
      • December 1994 (Revised October 2009)
      • Case

      AES Honeycomb (A)

      By: Lynn S. Paine and Sarah C. Mavrinac
      Senior managers of the AES Corp., an independent power producer, must decide whether to drop the company's emphasis on corporate values and revamp organizational controls as advised by investment analysts and outside counsel. The company is recovering from an incident... View Details
      Keywords: Crime and Corruption; Energy Generation; Values and Beliefs; Corporate Governance; Governance Controls; Crisis Management; Organizational Structure; Environmental Sustainability; Energy Industry; United States
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      Paine, Lynn S., and Sarah C. Mavrinac. "AES Honeycomb (A)." Harvard Business School Case 395-132, December 1994. (Revised October 2009.)
      • November 1994 (Revised November 1995)
      • Case

      SweetWater

      By: H. Kent Bowen and Thomas D. Everett
      Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use... View Details
      Keywords: Entrepreneurship; Independent Innovation and Invention; Product Design; Customers; Entertainment and Recreation Industry; Consumer Products Industry; Colorado
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      Bowen, H. Kent, and Thomas D. Everett. "SweetWater." Harvard Business School Case 695-026, November 1994. (Revised November 1995.)
      • September 1994
      • Case

      American Airlines: Object Oriented Flight Dispatching Systems

      By: F. Warren McFarlan and Espen Andersen
      American Airlines Describes has organized and developed their Systems Operation Control (SOC) center in Dallas, from which the day-to-day running of the airline takes place. This case details the decision support system used by the flight dispatchers, and the... View Details
      Keywords: Technological Innovation; Product Development; Programs; Complexity; Technology Adoption; Air Transportation; Air Transportation Industry; United States
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      McFarlan, F. Warren, and Espen Andersen. "American Airlines: Object Oriented Flight Dispatching Systems." Harvard Business School Case 195-046, September 1994.
      • August 1994 (Revised May 2001)
      • Case

      ITT Automotive: Global Manufacturing Strategy (1994)

      By: Gary P. Pisano and Sharon L. Rossi
      ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process... View Details
      Keywords: Information Technology; Innovation Strategy; Production; Product Development; Globalized Firms and Management; Performance Productivity; Manufacturing Industry; Auto Industry; Belgium; Germany; United States
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      Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
      • July 1994 (Revised October 1995)
      • Case

      Coca-Cola Harmless Warrants

      By: Scott P. Mason and Mihir A. Desai
      Underscores the arbitrage implicit in the pricing of a complex unit of debt and warrants issued by the Coca-Cola Co. View Details
      Keywords: Bonds; Price; Innovation and Invention; Food and Beverage Industry
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      Mason, Scott P., and Mihir A. Desai. "Coca-Cola Harmless Warrants." Harvard Business School Case 295-007, July 1994. (Revised October 1995.)
      • July 1993 (Revised September 1994)
      • Case

      Goodyear: The Aquatred Launch

      By: John A. Quelch
      After many years of R&D, Goodyear has developed the Aquatred, an innovative new tire. However, the tire industry has matured and evolved, raising questions concerning the Aquatred's ability to gain support from Goodyear's independent tire dealers. Students must use... View Details
      Keywords: Change Management; Consumer Behavior; Distribution Channels; Brands and Branding; Innovation and Invention; Auto Industry; Rubber Industry; United States
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      Quelch, John A. "Goodyear: The Aquatred Launch." Harvard Business School Case 594-106, July 1993. (Revised September 1994.)
      • April 1993 (Revised April 2006)
      • Case

      Colgate-Palmolive Co.: The Precision Toothbrush

      By: John A. Quelch
      Colgate-Palmolive Co. is considering how to position its new technological toothbrush, Precision. The case explores issues concerned with new product launches and requires students to do profitability analyses of different positioning alternatives. View Details
      Keywords: Technological Innovation; Product Positioning; Product Launch; Consumer Products Industry; Health Industry; United States
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      Quelch, John A. "Colgate-Palmolive Co.: The Precision Toothbrush." Harvard Business School Case 593-064, April 1993. (Revised April 2006.)
      • April 1993 (Revised October 1995)
      • Case

      ALZA and Bio-Electro Systems (A): Technological and Financial Innovation

      By: Josh Lerner and Peter Tufano
      To develop the next generation of risky products, ALZA, a mature and profitable biotechnology firm specializing in drug delivery systems, must raise $40 million. Organizational constraints and competitive concerns demand that the work be done inside the firm. However,... View Details
      Keywords: Risk and Uncertainty; Technological Innovation; Business Subsidiaries; Decision Choices and Conditions; Corporate Finance; Biotechnology Industry; Medical Devices and Supplies Industry
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      Lerner, Josh, and Peter Tufano. "ALZA and Bio-Electro Systems (A): Technological and Financial Innovation." Harvard Business School Case 293-124, April 1993. (Revised October 1995.)
      • September 1992 (Revised November 1996)
      • Case

      Royal Automobile Club Rescue Services Division: Transformation Through Technology

      By: W. Earl Sasser and Roger H. Hallowell
      The Royal Automobile Club uses a new computer and telephone system to improve its service standards and profitability. After the initial impact of changes from technology, the organization faces a need to choose between future technological development or... View Details
      Keywords: Technological Innovation; Decision Choices and Conditions; Organizational Change and Adaptation; Information Technology; Corporate Strategy; Service Industry; Auto Industry; United Kingdom
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      Sasser, W. Earl, and Roger H. Hallowell. "Royal Automobile Club Rescue Services Division: Transformation Through Technology." Harvard Business School Case 693-029, September 1992. (Revised November 1996.)
      • May 1992 (Revised September 2019)
      • Case

      Richardson Sheffield

      By: Christopher A. Bartlett and Ashish Nanda
      The case traces Bryan Upton’s 20-plus years as managing director of a Sheffield-based cutlery company and describes the strategic and organizational actions he took to raise sales and earnings at more than 25% annually, even as the local industry was in steep... View Details
      Keywords: Human Resource Management; Human Resource Practices; General Management; Human Resources; Management; Leadership; Strategy; United Kingdom
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      Bartlett, Christopher A., and Ashish Nanda. "Richardson Sheffield." Harvard Business School Case 392-089, May 1992. (Revised September 2019.)
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