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20 Nov 2017
News

Finding Common Ground

honey bees in general and especially in production agriculture. “One of the roles we have to play,” he says, “is getting people to see the humanity of the other.” (Published November 2017) View Details

May 2018
Article

The Downside of Downtime: The Prevalence and Work Pacing Consequences of Idle Time at Work

By: Andrew Brodsky and Teresa M. Amabile

Although both media commentary and academic research have focused much attention on the dilemma of employees being too busy, this paper presents evidence of the opposite phenomenon, in which employees do not have enough work to fill their time and are left with hours... View Details

Keywords: Employees; Working Conditions; Performance Consistency; Performance Productivity

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2007
Chapter

Fighting AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business

By: Rohit Deshpandé and Zoe Chance

Keywords: Health Disorders; Poverty; Product Marketing; Customers; Pharmaceutical Industry; Biotechnology Industry

May 1981 (Revised January 1987)
Case

Sensormatic Electronics Corp.

By: David A. Garvin

Describes the decision faced by a rapidly growing firm in the merchandise security systems business on whether it should integrate backward into the injection molding of plastic parts. Financial analysis, comparative economics, and manufacturing strategy in an industry... View Details

Keywords: Change; Decisions; Economics; Financial Strategy; Production; Integration; Technology; Electronics Industry

January 1997 (Revised August 2007)
Case

Computron, Inc. (2006)

By: John A. Quelch

In July 1996, Mr. Thomas Zimmermann, European Manager of Computron, must select a price for a new computer for his largest customer. A rewritten version of an earlier case. View Details

Keywords: Customer Relationship Management; Price; Product; Europe

11 Dec 2006
Research & Ideas

Fixing Price Tag Confusion

tend to process as many product dimensions as the number of prices shown to them. All-inclusive pricing focuses consumers on the core component of the transaction. Partitioned pricing, in contrast, triggers separate processing of the... View Details

Keywords: by Sean Silverthorne; Retail

01 Jan 2007
News

Hansjörg Wyss, MBA 1965

responds in the negative. "I knew I would be with Synthes for a certain amount of time, because I had some equity in the company and saw there was huge potential for our products in the United States—if we could survive the first five... View Details

Web

Prithwiraj Choudhury | Working Knowledge

Work, especially the changing Geography of Work. In particular, he studies the productivity effects of geographic mobility of workers, causes of geographic immobility and productivity effects of remote work... View Details

01 Oct 1999
News

Running on empty

Week (June 29, 1999), using $10,000 in savings and working in a partner's garage, Hubbard discovered a way to remove the volatile elements from gasoline. Rendered inert and nonflammable, the resulting liquid product - dubbed "SpareTank" -... View Details

June 1983 (Revised November 1990)
Supplement

Modern Advanced Concrete (C)

By: William J. Bruns Jr.

Keywords: Industrial Products Industry; Industrial Products Industry

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October 1981 (Revised April 1984)
Case

H.J. Heinz Co.: The Administration of Policy (C)

Presents a condensation of the audit committee's recommendations for organizational and policy changes to help prevent a recurrence of improper income transferal practices used at the H.J. Heinz Co. View Details

Keywords: Ethics; Accounting Audits; Consumer Products Industry; Consumer Products Industry

1966
Book

Aromatics and Derivatives

By: Robert B. Stobaugh

Keywords: Consumer Products Industry; Consumer Products Industry

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March 1999 (Revised April 1999)
Case

AccuFlow, Inc.

By: Jay O. Light

A small hydraulic-valve manufacturer attempts a second buyout in order to take out its current equity partners. A three-way deal must be negotiated between management, the new mezzanine lender, and the departing equity owners. View Details

Keywords: Negotiation Types; Leveraged Buyouts; Equity; Industrial Products Industry; Industrial Products Industry

March 21, 2022
Article

Are the Risks of Global Supply Chains Starting to Outweigh the Rewards?

By: Willy C. Shih

The conflict in Ukraine is only the latest jolt to global supply chains. Disruptions caused by the Covid-19 pandemic, climate-related events, and geopolitical tensions were already undermining their rationale. As companies rethink sourcing, they will have to consider... View Details

Keywords: Supply Chain Management; Supply Chain; Distribution; Globalization; Consumer Products Industry; Consumer Products Industry; United States; Asia; Europe

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July 2022
Supplement

Solution for E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

By: Ayelet Israeli

October 2021
Supplement

Diversifying P&G's Supplier Base (B)

By: Kris Ferreira, Kym Lew Nelson, Carin-Isabel Knoop and Sarah Mehta

This (B) case accompanies the (A) case of the same title. View Details

Keywords: Business Ventures; Mergers and Acquisitions; Business Model; Business Organization; Family Business; Joint Ventures; Demographics; Diversity; Ethnicity; Race; Fairness; Ownership; Supply Chain Management; Consumer Products Industry; Consumer Products Industry; United States; Ohio

January 2021 (Revised March 2021)
Supplement

E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

January 2021
Exercise

E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

January 2021 (Revised March 2021)
Exercise

E-Commerce Analytics for CPG Firms (A): Estimating Sales

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

May 2020 (Revised July 2020)
Teaching Note

Brand Activism: Nike and Colin Kaepernick

By: Jill Avery and Koen Pauwels

Teaching Note for HBS Case No. 519-046. Nike’s selection of politically polarizing Colin Kaepernick as the spokesperson for the thirtieth anniversary of its iconic “Just Do It” campaign catapulted the brand into the media spotlight and made it a political flashpoint... View Details

Keywords: Marketing; Brands and Branding; Advertising; Advertising Campaigns; Marketing Strategy; Marketing Communications; Corporate Social Responsibility and Impact; Consumer Products Industry; Consumer Products Industry; United States; North America

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