Publications

Publications

Filter Results: (12,260) Arrow Down
Filter Results: (12,260) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 427 of 12,260 Results →
  • March 2020
  • Case

Voi Technology

By: Jeffrey F. Rayport and Olivia Hull
Voi Technology, a fast-growing start-up out of Sweden, is competing in the highly contested European e-scooter sharing market. With a presence in nearly 40 cities in Europe by February 2020, the firm is working hard to improve its unit economics to reach profitability.... View Details
Keywords: Entrepreneurship; Business Strategy; Technology Adoption; Innovation Strategy; Technological Innovation; Marketing Strategy; Business Plan; Product Marketing; Product Launch; Product Positioning; Energy Conservation; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Economies and Regions; Innovation Leadership; Human Capital; Laws and Statutes; Growth Management; Operations; Logistics; Service Operations; Supply Chain Management; Organizational Culture; Information Infrastructure; Transportation; Transportation Industry; Technology Industry; Europe
Related
  • July 2001 (Revised February 2004)
  • Case

Gerdau (A)

By: Joseph L. Bower, Luiz Felipe Monteiro and Sonja Ellingson Hout
Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Describes the evolution of the company's strategy, organization, and smart management, making it the No. 2 steel producer in Brazil. The company must decide whether to... View Details
Keywords: Mergers and Acquisitions; Family Business; Decision Choices and Conditions; Developing Countries and Economies; Globalization; Competitive Strategy; Steel Industry; Manufacturing Industry; Brazil; United States
Related
  • May 1994 (Revised September 1994)
  • Case

STAR TV (A)

By: Michael Y. Yoshino and J. Peter Williamson
Concerns the decision whether or not to launch a satellite television service in Asia in the 1990-1991 period. STAR TV was a joint venture between Hutchison Whampoa and Li-Ka Shing and was established to launch such a service. Li-Ka Shing's son, Richard, was CEO.... View Details
Keywords: Joint Ventures; Decisions; Product Launch; Service Delivery; Adaptation; Entertainment and Recreation Industry; Asia; Europe; United States
Related
  • 2012
  • Chapter

The Relational Roles of Brands

By: Jill Avery
In contemporary culture, brands play important relational roles, linking consumers to others and serving as relational partners. This chapter provides an understanding of the relational roles of brands to illuminate why and how consumers connect with brands and how... View Details
Keywords: Brands; Brand Management; Brand Equity; Brand Building; Customer Relationship Management; CRM; Customers; Customer Focus and Relationships; Brands and Branding; Marketing; Marketing Strategy; Consumer Products Industry
Related
  • 22 Feb 2022
  • Blog Post

Lessons Learned from My HBS Career Journey in Environmental Sustainability

Tesla, where I worked in manufacturing and design engineering. During my time there I learned about the power of an organization to develop technology and execute business strategy to bring positive change... View Details
Keywords: Energy / Cleantech
  • 02 Jan 2007
  • Research & Ideas

Most Popular Articles of 2006

a fundamental rethinking of how entrepreneurship works. The Strategic Way to Go to Market Too often channel strategies develop at the last minute—when a product is ready to go... View Details
Keywords: by Sean Silverthorne
  • 19 Jul 2021
  • Blog Post

Building a Powerful Network of Talent at American Tower

strategic about attracting and growing great talent, like Nyantekyi-Owusu who will be joining the Leadership Development Program in summer 2021. “The Leadership Development Program was born from the fact... View Details
Keywords: Technology; Telecommunications
  • 01 Oct 2000
  • News

Faculty Retirements

elective, as well as a doctoral seminar on Research Design and Measurement. Silk's earlier work focused on developing models and measurement systems to support decisions in the area of new product View Details
  • October 1995
  • Case

Robert Mondavi Corporation

By: Ray A. Goldberg and Thomas N. Urban Jr
As the Mondavi Corp. moves from a private to a public company and increases the number of types of wine it sells, how does it position itself in various segments of the market and what brand and distribution system is most important? View Details
Keywords: Globalized Markets and Industries; Brands and Branding; Distribution; Product Positioning; Going Public; Expansion; Change; Food and Beverage Industry
Related
  • 18 Apr 2005
  • Research & Ideas

Prosper with Multi-Channel Retailing

opportunities, but also created challenges throughout their organizations. At the Multi-Channel Retail panel, speakers from three retail companies, all heavily invested in multi-channel selling, talked about how they were tailoring their View Details
Keywords: by Julie Jette; Consumer Products; Consumer Products
  • 21 Feb 2005
  • Research & Ideas

The VC Quandary: Too Much Money

stages is because smart people are looking at the same data. "You've got big companies that are addressing wide markets and there are gaps in the product portfolio," he said. "Engineers and View Details
Keywords: by Julie Jette; Financial Services
  • 20 Feb 2018
  • News

David Perry’s Green Revolution

decided to pursue something “that would make a positive difference in the world.” That’s when he found Indigo Ag, a company that is commercializing microorganisms that help plants grow. Indigo Ag’s scientists have identified microbes that confer resistance to drought,... View Details
  • Web

1.21 Use of Course Work & Materials | MBA

1.21 Use of Course Work & Materials 1.0 Academic Information & Policies HBS has specific rules that govern the ways in which students may share their knowledge and work products and materials with other students and audiences outside of... View Details
  • Web

Online AI Course | HBS Online

at TTK Healthcare Limited Shape your organization’s digital transformation strategy and build a responsible, AI-powered business. "HBS Online courses are excellent for anyone who wishes to learn more about a particular subject area or... View Details
  • February 1998 (Revised August 2006)
  • Case

House of Tata, 1995: The Next Generation (A)

By: Tarun Khanna, Krishna G. Palepu and Danielle Melito Wu
The Tata Group began the 1990s as a confederation of loosely coupled firms. This case considers the rise to prominence of the new CEO of Tata Group, Ratan Tata, and his attempts to strengthen the inter-relationships among the group companies at a time when critics... View Details
Keywords: Business or Company Management; Business Conglomerates; Organizations; Corporate Strategy; Consolidation; Business Strategy; Alignment; Consumer Products Industry; Consumer Products Industry
Related
  • 01 Dec 2022
  • News

Educating, Connecting, and Mobilizing Around Climate Change

relevant convenings. We look forward to working with BiGS on this.” As part of this strategy, the BEI contributes to the development of curricula in both the MBA Program and Executive Education. Toffel notes that while several... View Details
Keywords: Jennifer Gillespie
  • 14 Nov 2006
  • First Look

First Look: November 14, 2006

improvement, and holding people accountable for results. The authors propose a holistic framework that district leaders can use to develop an improvement strategy and build coherent organizations to... View Details
Keywords: Sean Silverthorne
  • Web

Business and Climate Change Course | HBS Online

Leverage insights from real-world examples to inform future strategies for adapting to climate change Think critically and creatively to develop business solutions that mitigate climate change Explore... View Details
  • January 2013
  • Supplement

Austal, Ltd. (B)

By: Willy Shih, Margaret Pierson and Dawn H. Lau
Austal, Ltd. was an Australian builder of high-speed passenger ferries. It had translated that expertise into a foothold in the defense market on the US Navy Littoral Combat Ship (LCS) program with an Alabama assembly facility. In January 2009 it had just completed the... View Details
Keywords: Geographic Location; Global Strategy; Globalized Markets and Industries; Job Cuts and Outsourcing; Growth and Development Strategy; Business Strategy; Corporate Strategy; Ship Transportation; Transportation Industry; Australia; United States; Alabama; Philippines
Related
  • 20 Feb 2025
  • Blog Post

IFC India 2025: Building Resilience - Mumbai’s Journey to Sustainable Water Management

Professor Vikram Gandhi’s Immersive Field Course (IFC) “Development while Decarbonizing: India’s Path to Net-Zero" delved into the critical aspect of decarbonization and sustainability goals amid India's rapid development. The course presented an opportunity for... View Details