Publications

April 1, 2012
Article

The Driver in Ford's Amazing Race

By: Nancy F. Koehn

In "American Icon: Alan Mulally and the Fight to Save Ford Motor Company" (Crown Business: $26), Bryce G. Hoffman recounts the turnaround in careful, often gripping detail. Make no mistake, this is a story, not a structured analysis of Ford's transformation. Those... View Details

Keywords: Business History; Transformation; Manufacturing Industry; Auto Industry; United States

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Research Summary

Overview

By: Andy Wu

How can technology entrepreneurs build competitive advantage from the ground up? Professor Andy Wu conducts scholarly research and develops course materials that document how technology entrepreneurs can (1) organize for innovation to create new market opportunities... View Details

Keywords: Strategy; Entrepreneurship; Venture Capital; Growth Management; Organizational Design; Organizational Structure; Technology Platform; Technological Innovation; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; United States; China; Southeast Asia; South Asia

December 2007 (Revised July 2009)
Case

Given Imaging Ltd. - First We Take Manhattan, Then We Take Berlin?

GI has developed a revolutionary video pill for imaging the small bowel in the gastro-intestinal tract. The development has required the integration of wide variety of technologies. GI founder and CEO Gabriel Meron must determine GI's marketing strategy and prioritize... View Details

Keywords: Medical Specialties; Globalized Markets and Industries; Decisions; Technological Innovation; Marketing Strategy; Market Entry and Exit; Entrepreneurship; Health Care and Treatment; Corporate Finance; Medical Devices and Supplies Industry; Japan; United States; Europe

Informed by meticulous research, field experience, and classroom-tested strategies, Dealmaking offers essential insights for anyone involved in buying or selling everything from cars to corporations. Leading business scholar Guhan Subramanian provides a lively... View Details

12 May 2014
Video

A Tribute to Mrs. Ruth Mulan Chu Chao

October 1997 (Revised November 1997)
Case

NAACP, The

By: James E. Austin, Paul Barese, Stephanie L. Woerner and Elaine V. Backman

In February 1995, the National Association for the Advancement of Colored People (NAACP), the largest civil rights organization in the United States, was in the midst of a crisis. The executive director had been fired due to financial improprieties amid charges of... View Details

Keywords: Crime and Corruption; Capital; Governance Controls; Resignation and Termination; Selection and Staffing; Rights; Leadership; Management; United States

01 May 2012
News

The #1 Productivity Tool You Aren't Using

06 Jul 2021
News

Virtual Books@Baker with Sandra Sucher, author of "The Power of Trust"

Web

Program for Research in Markets & Organizations - Doctoral

Program for Research in Markets & Organizations Explore Summer Research at HBS A 10-week program for undergraduates who wish to work closely with Harvard Business School faculty on research projects on topics ranging from business View Details

1998
Book

The Multinational Traders

By: Geoffrey Jones

This book examines the history and theory of multinational trading companies. The essays in this volume demonstrate the importance of trading companies in trade and investment flows in the world economy from the nineteenth century to the present day. The empirical... View Details

Keywords: Company History; Trade; Globalization; Books; Organizational Structure; Perspective; Diversification; Theory; Asia; Europe; United States

February 1993 (Revised September 1994)
Case

Hewlett-Packard Imaging Systems Division: Sonos 100 C/F Introduction

By: Frank V. Cespedes and Marie Bell

The marketing manager for the Imaging Systems business unit (ISY) at Hewlett-Packard Medical Products Group is considering channel strategy and channel management issues raised by the upcoming introduction of a new cardiac imaging product. Product marketing's plans... View Details

Keywords: Marketing Channels; Product Marketing; Product Launch; Market Entry and Exit; Distribution Channels; Sales; Competitive Strategy

July 1985 (Revised January 1988)
Case

American Hospital Supply Corp.: The ASAP System (A)

American Hospital Supply, the largest firm in the U.S. hospital supply industry, has achieved success in part through the use of information systems. Changes in the hospital marketplace suggest a shift in strategy would be appropriate. What role should information... View Details

Keywords: Information Technology; Order Taking and Fulfillment; Distribution Industry; Health Industry; United States

14 Sep 2021
Blog Post

How to Support Your Employees’ Career Development

development support that will create a pipeline of talent and allow your employees to thrive and serve as positive ambassadors for your organization throughout their careers. To implement effective career... View Details

Keywords: All Industries

January 2021 (Revised March 2021)
Case

Jumia's Path to Profitability

By: Ramon Casadesus-Masanell, Pippa Tubman Armerding and Gamze Yucaoglu

The case opens in September 2019 as Sacha Poignonnec and Jeremy Hodara, co-founders and co-CEOs of Jumia, the leading Pan-African e-commerce platform, are contemplating the company’s path to profitability in the aftermath of a fragile investor sentiment, as the company... View Details

2021
Working Paper

Does Social Media Cause Polarization? Evidence from Access to Twitter Echo Chambers during the 2019 Argentine Presidential Debate

By: Rafael Di Tella, Ramiro H. Gálvez and Ernesto Schargrodsky

We study how two groups, those inside vs. those outside echo chambers, react to a political event when we vary social media status (Twitter). Our treatments mimic two strategies often suggested as a way to limit polarization on social media: they expose people to... View Details

Keywords: Political Polarization; Political Elections; Internet and the Web; Attitudes; Social Media; Argentina

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14 Jun 2023
Op-Ed

Every Company Should Have These Leaders—or Develop Them if They Don't

organization to accomplish goals or meet targets. Different roles require different development Companies can help promising managers and executives become BTLs and LTLs by... View Details

Keywords: by Hise Gibson

March 2002 (Revised August 2002)
Case

Microsoft.NET

By: Alan D. MacCormack and Kerry Herman

Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges... View Details

Keywords: Applications and Software; Growth and Development Strategy; Change Management; Talent and Talent Management; Policy; Business Model; Computer Industry; Web Services Industry

Program

Rising Generation in the Family Enterprise

responsibility into plans for the future Expand your personal and professional network Extend your network by living and working with accomplished executives from various... View Details

March 2008 (Revised August 2020)
Case

Lisa Sherman (A)

By: Bill George and Jens Audenaert

Lisa Sherman is a successful executive at Verizon who is struggling with the decision to reveal her sexual orientation. After attending a diversity training workshop in which participants expressed extremely negative views about people in her community, Sherman wonders... View Details

Keywords: Diversity; Identity; Personal Development and Career; Decision Choices and Conditions; Leadership; Organizational Culture