Publications

2003
Article

The "Moralities" of Poaching: Manufacturing Personal Artifacts on the Factory Floor

By: Michel Anteby

Keywords: Production; Moral Sensibility; Factories, Labs, and Plants

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August 2017 (Revised November 2017)
Case

Paktor: Designing a Dating App

By: Michael Luca, Stephanie Chan and Essie Alamsyah

Paktor is a popular mobile-based online dating app from Singapore, where a user can swipe right or left on a profile to indicate her interest in a potential match. The case is designed to explore issues related to pricing, market design, and launch strategies in the... View Details

Keywords: Mobile and Wireless Technology; Design; Price; Product Launch; Global Strategy

October 2012
Case

Microsoft Office 2007 (Abridged)

By: Marco Iansiti and Bianca Buccitelli

A discussion of the history and processes behind the development of Microsoft's Office 12 software. View Details

Keywords: History; Applications and Software; Research and Development; Business Processes; Product Development

1967
Other Unpublished Work

TFX (B) - Developing an Air Force/Navy Aircraft - HBS Analysis and Decision Case

By: J. Ronald Fox

Keywords: Air Transportation; Government and Politics; National Security; Product Development; Decision Making

October 2008
Case

Diagnostic Genomics

By: Regina E. Herzlinger and Mark P. Allyn

Should this gene detection firm enter the business of providing tests for the detection of genetic diseases? If so, how should it prioritize the tests it could develop? View Details

Keywords: Health Testing and Trials; Market Entry and Exit; Product Development; Genetics; Strategy; Health Industry; Medical Devices and Supplies Industry

February 2007 (Revised August 2007)
Case

Microsoft Office 2007

By: Marco Iansiti and Bianca Buccitelli

A discussion of the history and processes behind the development of Microsoft's Office 12 software. View Details

Keywords: History; Applications and Software; Research and Development; Business Processes; Product Development

Find at Harvard

November 2005 (Revised July 2007)
Case

Pine Ridge Winery, LLC (A)

By: Joseph B. Lassiter III and Lauren Barley

George Scheppler, president and CEO of Pine Ridge Winery, LLC, (the "Company") sat in his office overlooking the steep hillside vineyards of the Pine Ridge Winery in Napa Valley. It was June 2005, and he was preparing for the upcoming board of managers meeting where he... View Details

Keywords: Governing and Advisory Boards; Brands and Branding; Product Positioning; Corporate Strategy; Napa Valley

Keywords: Garry Emmons; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing

01 Apr 2014
First Look

First Look: April 1

life-saving health products and services, whether to distribute them for free, or whether to give additional incentives for individuals to use them. This note describes the latest, cutting-edge research on how pricing influences the end... View Details

Keywords: Sean Silverthorne

30 Jul 2013
First Look

First Look: July 30

https://archive.harvardbusiness.org/cla/web/pl/product.seam?c=25120&i=25122&cs=0b17ff7f3d16c64e4a6b72b71b876054 2013 pub Information and Subsidies: Complements or Substitutes? By: Ashraf, Nava, B. Kelsey Jack, and Emir Kamenica Abstract—Does providing... View Details

Keywords: Anna Secino

14 Nov 2006
First Look

First Look: November 14, 2006

Business School Case 707-012 Clearwater was trying to market value-added products in a traditionally commodities based industry while facing supply uncertainties and regulatory, environmental, and foreign exchange challenges. Clearwater... View Details

Keywords: Sean Silverthorne

01 Mar 2011
News

Making Their Way

Mequon, Wisconsin, was sitting on three very disparate Rust Belt businesses: an industrial-lighting company, a medical-packaging business, and a welding company. In the middle year of his three-year OPM schedule, Chirchirillo saw the handwriting on the wall. “Overseas... View Details

November 2009 (Revised June 2012)
Case

Jody Leleck at Broad Acres (A)

By: Paul W. Marshall and Andrew Goldin

Jody Leleck has been appointed the principal of Broad Acres Middle School in Montgomery County, Maryland. The school is underperforming all other schools in the district, and she has been asked to improve the performance. View Details

Keywords: Education; Middle School Education; Performance Evaluation; Performance Improvement; Performance Productivity; Education Industry; Maryland

April 1990 (Revised August 1997)
Case

Organizational Capabilities and U.S. War Production: The Controlled Materials Plan of World War II

By: Robert D. Cuff and Richard S. Tedlow

A vehicle for the discussion of a very important set of institutional arrangements that helped enable America to mobilize its economy for World War II. View Details

Keywords: Economy; Production; Organizational Change and Adaptation; Strategic Planning; War; United States