• May 1995 (Revised September 1997)
• Case

Internationalizing the Cola Wars (A): The Battle for China and Asian Markets

By: David B. Yoffie

Analyzes the strategies pursued by Coke and Pepsi in the emerging Asian soft drink market. Analyzes the tactical battle of the cola giants in China specifically. View Details

Keywords: Trade; Emerging Markets; Corporate Strategy; Competition; Globalized Firms and Management; Food and Beverage Industry; China; Asia

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Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets." Harvard Business School Case 795-186, May 1995. (Revised September 1997.)

• October 2016
• Case

Yili Group: Building a Global Dairy Company

By: William C. Kirby and Nancy Hua Dai

From its humble beginnings as a local Chinese dairy company, the Inner Mongolia Yili Group has become one of the largest dairy companies in the world. To achieve this, Yili has aggressively expanded its footprint overseas including building the world’s largest... View Details

Keywords: Globalized Markets And Industries; Global Supply Chain; Competition; Culture; Agribusiness; Animal-Based Agribusiness; Business Growth and Maturation; Food; Global Range; Local Range; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Firms and Management; Nutrition; Employee Relationship Management; Growth and Development Strategy; Growth Management; Brands and Branding; Supply Chain; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; China

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Kirby, William C., and Nancy Hua Dai. "Yili Group: Building a Global Dairy Company." Harvard Business School Case 317-003, October 2016.

• December 1980 (Revised February 1998)
• Case

Burger King Corp.

By: W. Earl Sasser and David C. Rikert

Describes the operating system of a Burger King unit. The case does not have a decision focus; it is designed for use with McDonald's Corp. Students are asked to compare the operating systems of these two fast food hamburger chains. Careful analysis will detect the... View Details

Keywords: Food; System; Operations; Food and Beverage Industry; Food and Beverage Industry; United States

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Sasser, W. Earl, and David C. Rikert. "Burger King Corp." Harvard Business School Case 681-045, December 1980. (Revised February 1998.)

• 2015
• Working Paper

Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud

By: Michael Luca and Georgios Zervas

Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit... View Details

Keywords: Information; Competition; Internet and the Web; Ethics; Reputation; Social and Collaborative Networks; Food and Beverage Industry; Food and Beverage Industry

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Luca, Michael, and Georgios Zervas. "Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud." Working Paper. (May 2015. Revise and resubmit, Management Science.)

• 09 Jul 2019
• News

Nestlé’s CEO Sees Future in Plant-Based Burgers, Chicken, Sausage, and Bacon

Keywords: Food Manufacturing; Food Manufacturing

• December 2000
• Case

Daymon Associates

By: Ray A. Goldberg

How does a firm act as a coordinater between the food retailer and manufacturer and satisfy both? View Details

Keywords: Food; Globalized Markets and Industries; Distribution; Production; Sales; Relationships; Food and Beverage Industry

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Goldberg, Ray A. "Daymon Associates." Harvard Business School Case 901-010, December 2000.

• 12 Jul 2022
• Cold Call Podcast

Can the Foodservice Distribution Industry Recover from the Pandemic?

Keywords: Re: David E. Bell; Food & Beverage; Food & Beverage

• July 2002
• Teaching Note

Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN

By: David B. Yoffie

Teaching Note for (9-702-442). View Details

Keywords: Food and Beverage Industry; United States

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Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN." Harvard Business School Teaching Note 703-403, July 2002.

• Web

Challenges and Opportunities in the Restaurant Industry - Course Catalog

(Barcelona Wine Bar and bartaco). He is currently a board member of US Foods and multiple privately-owned restaurant groups. Course Overview Uniquely within the HBS EC... View Details

• October 2007 (Revised February 2008)
• Case

The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester (Abridged)

By: Michael D. Watkins, Carin-Isabel Knoop and Cate Reavis

This is a shortened version of "The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester," HBS case #9-800-355. It eliminates some background detail and the financial data and exhibits. As with the original case, it chronicles the appointment of Douglas... View Details

Keywords: Resignation and Termination; Selection and Staffing; Managerial Roles; Food and Beverage Industry

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Watkins, Michael D., Carin-Isabel Knoop, and Cate Reavis. "The Coca-Cola Company (A): The Rise and Fall of M. Douglas Ivester (Abridged)." Harvard Business School Case 808-074, October 2007. (Revised February 2008.)

• 2021
• Case

Walmart's Blockchain Quest: Integrating New Technology into a Complex Supply Chain

By: Andrew J. Hoffman

Blockchain is a digital, distributed, immutable ledger designed to build trust among parties without requiring an independent, third-party arbitrator or intermediary. The technology has potential to improve a variety of industries, including the complex, fragmented,... View Details

Keywords: Blockchain; Supply Chain Management; Technology Adoption

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Hoffman, Andrew J. "Walmart's Blockchain Quest: Integrating New Technology into a Complex Supply Chain." William Davidson Institute Case 4-290-769, 2021.

• 13 Jun 2018
• Working Paper Summaries

Learning to Become a Taste Expert

Keywords: by Kathryn A. Latour and John A. Deighton; Food & Beverage

• 06 Feb 2013
• What Do You Think?

Is ‘Conscious Capitalism’ an Antidote to Income Inequality?

with a new name The ideas are feel good and to be desired but will fail in the market place which gives capital the primary (and therefore only) stake in the outcome of social human enterprise." Jan Fersubg said, "Whole View Details

Keywords: by James Heskett

• October 2010
• Case

innocent

By: William A. Sahlman and Harry Wake

This case describes a set of issues confronting the founders of innocent, a 10-year old beverage company that dominated the UK smoothie market. The team must decide how to proceed with expansion of the product line and outside the UK and Ireland. They must also decide... View Details

Keywords: Business or Company Management; Expansion; Capital Structure; Corporate Finance; Growth and Development Strategy; Food and Beverage Industry

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Sahlman, William A., and Harry Wake. "innocent." Harvard Business School Case 811-037, October 2010.