digital transformation - Publications - Faculty & Research

10 Jul 2018
First Look

New Research and Ideas, July 10, 2018

expenditures under the entry of new generation lab managers. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=46697 Executive Education in the Digital Matrix: The Disruption of the Supply Landscape By: Moldoveanu,... View Details

Keywords: Dina Gerdeman

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Bibliography - The Art of American Advertising

resource (Google login required) Friedman, Walter. Birth of a Salesman: The Transformation of Selling in America . Cambridge: Harvard University Press, 2004. Garvey, Eleanor. The Adman in the Parlour: Magazines and the Gendering of... View Details

10 Apr 2018
First Look

First Look at New Research, April 10, 2018

investments in digital capabilities and on-the-ground community-orientated health care resources. Will it work? Can he implement it? The case explores both the strategic issues inherent in this potential View Details

Keywords: Sean Silverthorne

19 Nov 2001
Research & Ideas

Alfred Chandler on the Electronic Century

transformed life and work in the second half of the twentieth century. I chronicle the evolution of the new high-tech industries from their beginnings by the first-movers until the end of the twentieth century. I do this by focusing on... View Details

Keywords: by Alfred D. Chandler, Takashi Hikino & Andrew Von Nordenflycht; Computer; Consumer Products; Electronics; Manufacturing; Technology

01 Jun 2024
News

Decoding the Promise and Perils of Generative AI

2023, Google and Bing both launched their own versions of a chatbot for search. The AI boom was underway—and so was the AI research boom. Many predict that GenAI will change the face of business as dramatically as the rise of the internet did. Through their work with... View Details

Keywords: April White

August 2020 (Revised January 2021)
Supplement

Facelift at Olay (B)

By: Sunil Gupta, Rajiv Lal and Olivia Hull

This supplement to Facelift at Olay (A) explains the major steps Procter & Gamble’s skincare brand Olay took to reverse several years of declining sales. View Details

Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Strategy; Competitive Advantage; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio

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13 Jun 2018
News

The First Five Years: Momchil Filev and Ben Faw (both MBA 2014)

and ranked. In February 2018, tronc, the company formerly known as Tribune Publishing, purchased a majority stake in BestReviews.com. What inspired you to launch BestReviews.com? Ben:“We both grew up reading Consumer Reports regularly and realized this brand never... View Details

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Generative AI for Business Leaders - Course Catalog

a production scale Gen AI application using a no code platform. The HBS digital transformation (DTX) team will assist in the delivery fot he project. Learn about the basic foundations of the technology as... View Details

02 Dec 2015
Blog Post

Alumni: Where Are They Now? Featuring: Laura Mackay...

models and aspirations to transform the industry. One company in particular grabbed my attention: Fibroblast, a referral management platform. The business is focused at the heart of the one for the most challenging issues for patient... View Details

Keywords: Technology; Health Care; Entrepreneurship

01 Dec 2013
News

Alumni News | Book Briefs

The Generosity Network: New Transformational Tools for Successful Fund-Raising by Jennifer McCrea and Jeffrey C. Walker (MBA 1981) with Karl Weber (Deepak Chopra Books) The authors show how traditional, prescripted, money-centered,... View Details

Keywords: Publishing Industries (except Internet); Information; Professional Services; Management of Companies and Enterprises; Management

07 Sep 2021
News

Building New Connections

between the School and its graduates.” In recent years, Foley has presented his research to a number of alumni groups; engaged with alumni and companies for his CFO courses; and chaired the Network and Community track of the Dean’s View Details

01 Dec 2015
News

Alumni and Faculty Books for December 2015

back, transforming the nature of socialist revolution in the process. This book is the first to explore the significance of this second Cold War that China and the Soviet Union fought in the shadow of the capitalist-communist clash. How... View Details

01 Sep 2009
News

E Ink’s Wild Ride

“Some decent-looking pixels and a really excellent vision.” That’s all it took for Russ Wilcox to fall for the technology that would become E Ink, a company supplying the electronic ink for a new world of digital reading devices. Now, as... View Details

Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing

14 Apr 2003
Research & Ideas

Andy Grove on the Confident Leader

its trek through that? Grove: Our last-generation growth has been fueled by a fairly major structural transformation of the computing industry from mainframe, centralized computing to distributed computing, PCs. And that defined the... View Details

Keywords: by Walter Kiechel; Technology

01 Jun 2008
News

The Prophet of Start-Ups

Christopher Columbus were, in a sense, venture capitalists. But it wasn’t until the second half of the 20th century that venture financing became a professional, large-scale industry. And the man who led that transformation was Georges... View Details

Keywords: Spencer E. Ante; George Doriot; Charles F. Kettering; Lawrence Lowell; F. Warren Hellman; Finance; Securities, Commodities, and Other Financial Investments; Finance

November 2021 (Revised December 2021)
Supplement

PittaRosso (B): Human and Machine Learning

By: Ayelet Israeli

This case supplements the "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion" case, and provides major highlights on what happened at the company since the first case. View Details

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05 Apr 2022
Blog Post

The HBS New Venture Competition Turns 25: Celebrating A Quarter Century of Innovation and Entrepreneurship

View Video Cashex is building services to make life easier for African migrants by offering seamless digital banking that allows Africans in the US to send money to their families with zero transaction fees. Peter M. Sacerdote $25,000... View Details

01 Oct 1999
News

Entrepreneur Daniel S. Bricklin: A Class Act

the single most important factor in the rapid proliferation of personal computers. Bricklin, who took a shine to computer programming while still in high school in the 1960s, earned an undergraduate degree in electrical engineering and computer science at MIT. He... View Details

Keywords: Peter K. Jacobs

01 Sep 2009
News

Alumni Books

es-says by the cocreator of the first spreadsheet, VisiCalc. Bricklin discusses how people and technologies — cell phones, e-mail, digital cameras, and personal Web sites, among others — affect one another and how the technologies can be... View Details

23 Oct 2018
First Look

New Research and Ideas, October 23, 2018

transforms the experts' probabilities into their corresponding information states, then linearly combines these information states, and finally transforms the combined information states back into the... View Details