Show Results For
- All HBS Web
(9,984)
- People (33)
- News (2,682)
- Research (6,315)
- Events (14)
- Multimedia (266)
- Faculty Publications (4,529)
Show Results For
- All HBS Web
(9,984)
- People (33)
- News (2,682)
- Research (6,315)
- Events (14)
- Multimedia (266)
- Faculty Publications (4,529)
- December 2010
- Supplement
Fortis Industries, Inc. (D)
Tiona W. Zuzul
Tiona Zuzul is an Associate Professor in the Strategy Unit. She teaches the MBA elective Making Difficult Decisions, a PhD seminar in Strategy Research Development, and contributes to various executive education programs. Professor Zuzul studies how leaders’... View Details
- 07 Feb 2005
- What Do You Think?
If You Blink, Will You Miss?
- November 2006 (Revised May 2025)
- Case
Eli Lilly: Developing Cymbalta
- 27 Sep 2021
- Blog Post
Working to Change the Food System
Harvard Business School Online: Leading with Finance
Leading with Finance is a flexible, 6-week, highly-interactive online course which is designed to provide participants with a thorough understanding of the principles of finance – a toolkit for making smart financial decisions and the confidence to clearly... View Details
- TeachingInterests
MBA Elective Curriculum Business-to-Business Marketing
Business markets differ from consumer markets in important ways. Typically, the buying process is more complex, the buying units and purchase criteria differ, and marketing decisions are more closely interrelated with firm-wide strategic choices. In addition,... View Details
- April 29, 2020
- Article
How Should We Allocate Scarce Medical Resources?
- April 2012
- Case
Chapman International Inc.
- 08 Nov 2018
- Blog Post
Long Distance Relationships: What if my partner can’t join me at HBS?
- November 2017
- Teaching Note
Amazon.com, 2016
- September 2020
- Case
Drinkworks: Home Bar by Keurig
- Article
Doubting Driverless Dilemmas
- August 1993 (Revised April 1997)
- Case
Southwest Airlines: 1993 (A)
- August 1983 (Revised June 1986)
- Case
Johnson & Johnson (A)
- 2009
- Working Paper
Product-Market Competition and Managerial Autonomy
- 20 Jan 2022
- News
Three Steps to Help Companies Rebuild Trust During the Pandemic
- November 2006 (Revised November 2009)
- Course Overview Note
Introduction to Competitive Dynamics: Strategy and Tactics
- October 1984
- Case