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Show Results For
- All HBS Web
(9,999)
- People (33)
- News (2,684)
- Research (6,326)
- Events (14)
- Multimedia (266)
- Faculty Publications (4,542)
- March 2014
- Supplement
School of One: Reimagining How Students Learn (B)
- 10 Feb 2010
- Working Paper Summaries
Investing in Improvement: Strategy and Resource Allocation in Public School Districts
- March 2008 (Revised March 2022)
- Case
Cadbury Schweppes: Capturing Confectionery (A)
- October 2009 (Revised November 2016)
- Case
Generation Health: A Pioneer in Genetics Benefit Management (A)
- 09 Jan 2012
- Research & Ideas
Location, Location, Location: The Strategy of Place
- February 2003
- Supplement
Silvio Napoli at Schindler India
- December 2010
- Supplement
Fortis Industries, Inc. (D)
- April 2012
- Case
Chapman International Inc.
- April 29, 2020
- Article
How Should We Allocate Scarce Medical Resources?
- 27 Sep 2021
- Blog Post
Working to Change the Food System
- November 2006 (Revised May 2025)
- Case
Eli Lilly: Developing Cymbalta
- 07 Feb 2005
- What Do You Think?
If You Blink, Will You Miss?
- September 2020
- Case
Drinkworks: Home Bar by Keurig
Tiona W. Zuzul
Tiona Zuzul is an Associate Professor in the Strategy Unit. She teaches the MBA elective Making Difficult Decisions, a PhD seminar in Strategy Research Development, and contributes to various executive education programs. Professor Zuzul studies how leaders’... View Details
Harvard Business School Online: Leading with Finance
Leading with Finance is a flexible, 6-week, highly-interactive online course which is designed to provide participants with a thorough understanding of the principles of finance – a toolkit for making smart financial decisions and the confidence to clearly... View Details
- September 2019 (Revised May 2021)
- Case
pymetrics: International Expansion
- November 2006 (Revised November 2009)
- Course Overview Note
Introduction to Competitive Dynamics: Strategy and Tactics
- TeachingInterests
MBA Elective Curriculum Business-to-Business Marketing
Business markets differ from consumer markets in important ways. Typically, the buying process is more complex, the buying units and purchase criteria differ, and marketing decisions are more closely interrelated with firm-wide strategic choices. In addition,... View Details
- 20 Jan 2022
- News
Three Steps to Help Companies Rebuild Trust During the Pandemic
- 2016
- Working Paper