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Publications

Publications

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  • All HBS Web  (2,896)
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    • Research  (1,307)
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  • All HBS Web  (2,896)
    • People  (14)
    • News  (1,082)
    • Research  (1,307)
    • Events  (8)
    • Multimedia  (41)
  • Faculty Publications  (492)
← Page 42 of 2,896 Results →

    Customer Supercharging in Experience-Centric Channels

    We conjecture that for online retailers, experience-centric offline store formats do not simply expand market coverage, but rather, serve to significantly amplify future positive customer behaviors, both online and offline. We term this phenomenon “supercharging”... View Details

    • 01 Apr 2024
    • In Practice

    Navigating the Mood of Customers Weary of Price Hikes

    price hikes than others. What does this mean in practice? Even if inflation is slowing down, depending on where you live and what you buy, you may not experience this slowing down to the same degree as the official measures suggest. Let’s take some examples from the... View Details
    Keywords: by Rachel Layne; Retail; Consumer Products
    • Web

    Fellowships - Business History

    world whose primary interest is the business and economic history of the United States to spend time in residence at Harvard Business School. The main activities of the Thomas K. McCraw Fellow will be to conduct research in the archives... View Details
    • 14 Jun 2023
    • Op-Ed

    Every Company Should Have These Leaders—or Develop Them if They Don't

    focus more narrowly on specific initiatives and projects. They usually rely on their managers (or in many cases, BTLs) for a cross-enterprise view. Developing these types of leaders is more important than ever, specifically for employee retention. It’s no longer common... View Details
    Keywords: by Hise Gibson
    • July 2021
    • Article

    Structuring Local Environments to Avoid Diversity: Anxiety Drives Whites' Geographical and Institutional Self-Segregation Preferences

    By: Eric Anicich, Jon M. Jachimowicz, Merrick Osborne and L. Taylor Phillips
    The current research explores how local racial diversity affects Whites’ efforts to structure their local communities to avoid incidental intergroup contact. In two experimental studies (N=509; Studies 1a-b), we consider Whites’ choices to structure a fictional,... View Details
    Keywords: Segregration; Structural/institutional Racism; Organizational Exclusion; Diversity; Race; Organizations; Local Range; Prejudice and Bias
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    Anicich, Eric, Jon M. Jachimowicz, Merrick Osborne, and L. Taylor Phillips. "Structuring Local Environments to Avoid Diversity: Anxiety Drives Whites' Geographical and Institutional Self-Segregation Preferences." Art. 104117. Journal of Experimental Social Psychology 95 (July 2021).
    • 09 Dec 2002
    • Research & Ideas

    Unilever—A Case Study

    1920s to 8.5 percent in 1932. 18 Brands were built up by spending heavily on advertising. As a percentage of sales, advertising averaged 25 percent between 1921 and 1933, thereby funding a series of noteworthy campaigns conceived by J.... View Details
    Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail
    • May 2024
    • Background Note

    Net Revenue Retention: Unpacking the Dynamics of Customer Monetization

    By: Elie Ofek, Barak Libai and Eitan Muller
    Firms and investors alike are beginning to recognize the importance of tracking how revenues from existing customers are evolving over time and to appreciate the value in understanding what might explain changes in these revenues. Consequently, in addition to looking... View Details
    Keywords: Customer Relationship Management; Revenue; Measurement and Metrics; Customer Value and Value Chain
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    Ofek, Elie, Barak Libai, and Eitan Muller. "Net Revenue Retention: Unpacking the Dynamics of Customer Monetization." Harvard Business School Background Note 524-092, May 2024.
    • January 2020
    • Case

    Sunset Limited or Full Speed Ahead? Amtrak Talks to Congress

    By: John D. Macomber
    Richard Anderson took the helm of Amtrak in 2017 after leading a successful turnaround at Delta Airlines. Amtrak is a US state owned enterprise with about $3.5 bn in annual revenue (and a large operating loss) that is responsible for substantial segments of passenger... View Details
    Keywords: Railroad; Passenger Transportation; Urbanization; Cities; U.S. Congress; Infrastructure; Transition; Transportation; Rail Transportation; Climate Change; Urban Scope; Strategic Planning; Business and Government Relations; Rail Industry; United States
    Citation
    Educators
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    Macomber, John D. "Sunset Limited or Full Speed Ahead? Amtrak Talks to Congress." Harvard Business School Case 220-052, January 2020.
    • 15 Aug 2023
    • HBS Case

    (Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

    virtual-reality future yet to materialize as hoped by its biggest proponents. Chief among its backers: Facebook founder Mark Zuckerberg, who two years ago went so far as to change his social media company’s name to Meta and vowed to spend... View Details
    Keywords: by Jay Fitzgerald; Technology; Computer; Information Technology
    • 21 Nov 2022
    • Research & Ideas

    Buy Now, Pay Later: How Retail's Hot Feature Hurts Low-Income Shoppers

    offer the short-term loans to consumers. And it’s no wonder: Consumers using the payment method often spend more than they would with a credit card, according to new research by Harvard Business School professors Marco Di Maggio and Emily... View Details
    Keywords: by Rachel Layne; Retail; Financial Services; Technology
    • 21 Apr 2023
    • Research & Ideas

    The $15 Billion Question: Have Loot Boxes Turned Video Gaming into Gambling?

    worries do not apply for the vast majority of the players, they add. The results suggest that companies generate revenue by exploiting behavioral biases of whales, leading them to overspend on loot boxes. Given the concentration of overspending among whales, View Details
    Keywords: by Scott Van Voorhis; Video Game; Media & Broadcasting
    • 15 Feb 2022
    • Book

    When Working Harder Doesn’t Work, Time to Reinvent Your Career

    terrified that even that was starting to slip.” Her relationships are unsatisfactory and she drinks too much—but she can’t see another way. “Maybe I would prefer to be special rather than happy” she explains. “Anyone can do the things it takes to be happy—go on... View Details
    Keywords: by Avery Forman
    • 01 May 2013
    • What Do You Think?

    Why Isn’t ‘Servant Leadership’ More Prevalent?

    contacts, information, and insights that make them more effective and productive in what they do even though they spend a great deal of their time sharing what they learn and helping others through such things as career counseling,... View Details
    Keywords: by Jim Heskett
    • Web

    Business, Government & the International Economy - Faculty & Research

    of economic integration with non-democracies is muted. Results are stronger when democratic partners have a longer history of democracy, grow faster, spend more on public goods, are culturally closer, and export higher quality goods. The... View Details
    • 17 Apr 2012
    • First Look

    First Look: April 17

      PublicationsHappiness Runs in a Circular Motion: Evidence for a Positive Feedback Loop between Prosocial Spending and Happiness Authors:Lara B. Aknin, Elizabeth W. Dunn, and Michael I. Norton Publication:Journal of Happiness Studies 13... View Details
    Keywords: Carmen Nobel
    • 10 Feb 2010
    • Working Paper Summaries

    Investing in Improvement: Strategy and Resource Allocation in Public School Districts

    Keywords: by Stacey Childress; Education
    • 10 Nov 2009
    • Working Paper Summaries

    Endowments, Fiscal Federalism, and the Cost of Capital for States: Evidence from Brazil, 1891-1930

    Keywords: by André C. Martínez Fritscher & Aldo Musacchio
    • Web

    Health Care - Institute For Strategy And Competitiveness

    capita spending on health care in the US in 2017 - the highest of any nation in the world 17.2 % of the Gross Domestic Product (GDP) of the U.S. went to health care in 2017 - the highest share of GDP of any nation in the world Outcomes... View Details
    • 06 Dec 2016
    • First Look

    December 6, 2016

    Leisure Time Become a Status Symbol By: Bellezza, Silvia, Neeru Paharia, and Anat Keinan Abstract—While research on conspicuous consumption has typically analyzed how people spend money on products that signal status, we investigate... View Details
    Keywords: Sean Silverthorne
    • 28 Jan 2019
    • Research & Ideas

    Forget Cash. Here Are Better Ways to Motivate Employees

    rewarded, despite the fact that US companies are spending more than a fifth of their budgets on wages. What employees crave even more is to feel that their managers appreciate them and aren’t afraid to show it, not only in paycheck terms,... View Details
    Keywords: by Dina Gerdeman
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