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  • All HBS Web  (2,289)
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    • News  (446)
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    • Events  (12)
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Show Results For

  • All HBS Web  (2,289)
    • People  (4)
    • News  (446)
    • Research  (1,522)
    • Events  (12)
    • Multimedia  (16)
  • Faculty Publications  (1,069)
← Page 42 of 2,289 Results →
  • November–December 2013
  • Article

The Dynamic Effects of Bundling as a Product Strategy

By: Timothy Derdenger and Vineet Kumar
Several key questions in bundling have not been empirically examined: Is mixed bundling more effective than pure bundling or pure components? Does correlation in consumer valuations make bundling more or less effective? Does bundling serve as a complement or substitute... View Details
Keywords: Product Strategy; Bundling; Complementary Goods; Marketing; Strategy; Video Game Industry
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Derdenger, Timothy, and Vineet Kumar. "The Dynamic Effects of Bundling as a Product Strategy." Marketing Science 32, no. 6 (November–December 2013): 827–859.
  • Article

Divide and Conquer: Competing with Free Technology under Network Effects

By: Deishin Lee and Haim Mendelson
We study how a commercial firm competes with a free open source product. The market consists of two customer segments with different preferences and is characterized by positive network effects. The commercial firm makes product and pricing decisions to maximize its... View Details
Keywords: Profit; Product Launch; Network Effects; Open Source Distribution; Adoption; Competitive Strategy; Competitive Advantage
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Lee, Deishin, and Haim Mendelson. "Divide and Conquer: Competing with Free Technology under Network Effects." Production and Operations Management 17, no. 1 (January–February 2008): 12–28.
  • Article

Why Every Organization Needs an Augmented Reality Strategy

By: Michael E. Porter and James E. Heppelmann
While the physical world is three-dimensional, most data is trapped on two-dimensional pages and screens. This gulf between the real and digital worlds prevents us from fully exploiting the volumes of information now available to us. Augmented reality (AR), a set of... View Details
Keywords: Technological Innovation; Innovation Strategy; Organizational Change and Adaptation; Performance Effectiveness
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Porter, Michael E., and James E. Heppelmann. "Why Every Organization Needs an Augmented Reality Strategy." Harvard Business Review 95, no. 6 (November–December 2017): 46–57.
  • 2013
  • Case

Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired

By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
In July 2012, retired United States Army Major General Gale Pollock created Elevivo, a venture that worked on developing a comprehensive disease management software system to support the growing number of visually impaired individuals by providing them with tailored... View Details
Keywords: Disease Management; Health; Health Care and Treatment; Education; Information Technology; Insurance; Entrepreneurship; Leadership; Information Technology Industry; Health Industry; United States
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Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired." Harvard Business Publishing Case 314-029, 2013.
  • August 2015
  • Case

Yesware (A)

By: Shikhar Ghosh, Christopher Payton and Ali Huberlie
Matthew Bellows founded Yesware, a Boston-based tech startup, to solve a problem that he'd encountered as a sales manager: sales people hate entering data, rarely do it accurately, and almost always input data that can't be synthesized in a way that is useful for the... View Details
Keywords: Firing; Culture Change; Startup; Technology; Hiring; Entrepreneurship; Negotiation; Sales; Human Resources; Technology Industry; Boston
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Ghosh, Shikhar, Christopher Payton, and Ali Huberlie. "Yesware (A)." Harvard Business School Case 816-039, August 2015.
  • July 2012 (Revised January 2014)
  • Case

HGRM: Bringing Back High Touch Hospitality

By: Lynda M. Applegate and Gabriele Piccoli
The case centers on the dilemma faced by Carlo Fontana, the owner-operator of a small chain of two four-star urban hotels located in Lugano, Switzerland, and the other in Milan, Italy. Having developed an extensive customer service and operations information system,... View Details
Keywords: Entrepreneurship; Customer Relationship Management
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Applegate, Lynda M., and Gabriele Piccoli. "HGRM: Bringing Back High Touch Hospitality." Harvard Business School Case 813-019, July 2012. (Revised January 2014.)
  • February 2010 (Revised December 2010)
  • Case

Google Inc. (Abridged)

By: Benjamin Edelman and Thomas R. Eisenmann
Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats it poses to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details
Keywords: Business Model; Corporate Entrepreneurship; Corporate Governance; Organizational Culture; Organizational Structure; Competitive Strategy; Search Technology; Web Services Industry
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Edelman, Benjamin, and Thomas R. Eisenmann. "Google Inc. (Abridged)." Harvard Business School Case 910-032, February 2010. (Revised December 2010.)
  • December 2000
  • Background Note

Networked Utility Providers

By: Thomas R. Eisenmann and Alastair Brown
Defines and describes ways to categorize networked utilities, software "applets" such as RealNetwork's RealPlayer, Macromedia's Shockwave, and AOL's ICQ that are downloaded via the Internet. Networked utilities extend basic Web browser capability to allow users to... View Details
Keywords: Business Model; Software; Web Services Industry
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Eisenmann, Thomas R., and Alastair Brown. "Networked Utility Providers." Harvard Business School Background Note 801-309, December 2000.

    Joseph B. Lassiter

    Joe is the Senator John Heinz Professor of Management Practice in Environmental Management, Retired. He focuses on one of the world’s most pressing problems: developing clean, secure and carbon-neutral supplies of reliable, low-cost energy all around the world. He... View Details

    Keywords: software; software; software; software; software; software; software; software
    • September 2020 (Revised June 2021)
    • Case

    Gong: Resonating Conversational Insights

    By: Alison Wood Brooks and Trevor Spelman
    In 2015, Amit Bendov was struck by a realization about a new technology that might be able to transcribe musical notation in real-time, which eventually became known as Gong. Gong’s business proposition was simple: provide software that automatically captures,... View Details
    Keywords: Applications and Software; Technological Innovation; Communication; Performance Effectiveness; Sales; Customer Satisfaction; Competitive Strategy
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    Brooks, Alison Wood, and Trevor Spelman. "Gong: Resonating Conversational Insights." Harvard Business School Case 921-015, September 2020. (Revised June 2021.)
    • October 2023 (Revised April 2024)
    • Case

    Veeva Systems: The Next Frontier

    By: Satish Tadikonda and William Marks
    Born out of a desire to bring technological advances in enterprise software into the healthcare vertical, Peter Gassner and Matt Wallach founded Veeva to bring life sciences companies into the digital age for data management in both the commercial and R&D sectors. Over... View Details
    Keywords: Business Model; Governance Compliance; Applications and Software; Growth Management; Expansion; Technology Industry
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    Tadikonda, Satish, and William Marks. "Veeva Systems: The Next Frontier." Harvard Business School Case 824-074, October 2023. (Revised April 2024.)
    • February 28, 2020
    • Article

    How Tesla Sets Itself Apart

    By: Lou Shipley
    Tesla and its flamboyant, and sometimes erratic, innovator Elon Musk have turned the more than a century old industry upside down in a mere 16 years. Traditional automakers are ill prepared to compete in today’s software-centered world. Unlike nimble Tesla, they are... View Details
    Keywords: Strategy; Information Technology; Transportation; Business Model; Technological Innovation; Disruption; Auto Industry
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    Shipley, Lou. "How Tesla Sets Itself Apart." Harvard Business Review Digital Articles (February 28, 2020).
    • 2003
    • Case

    E-Business Innovation at Cisco

    By: Vijay Govindarajan, Philip Anderson, Chris Trimble and Katrina Veerman
    As of March 2001, Cisco Systems prides itself as an "end-to-end networking company." The phrase describes not only their product line but the way they run their business. They created many of the e-business practices that later became cornerstones of the software... View Details
    Keywords: Technology Networks; Technological Innovation; Innovation and Management; Business Strategy; Web Services Industry
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    Govindarajan, Vijay, Philip Anderson, Chris Trimble, and Katrina Veerman. "E-Business Innovation at Cisco." 2003. (Case No. 1-0001.)
    • 11 Dec 2019
    • News

    How AI shifts enterprise decision-making into self-driving mode

    • March 2021 (Revised August 2022)
    • Case

    Seeding and Selling Asana

    By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
    In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
    Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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    Rayport, Jeffrey F., Susie Ma, and Amram Migdal. "Seeding and Selling Asana." Harvard Business School Case 821-054, March 2021. (Revised August 2022.)
    • 28 Oct 2008
    • First Look

    First Look: October 28, 2008

    important predictor of product performance, product variety, process flexibility and industry evolution. We explore this relationship in the software industry by use of a technique called Design Structure Matrices (DSMs), which allows us... View Details
    Keywords: Martha Lagace
    • October 2015
    • Article

    How Smart, Connected Products Are Transforming Companies

    By: Michael E. Porter and James E. Heppelmann
    The evolution of products into intelligent, connected devices is revolutionizing business. In a November 2014 article, "How Smart, Connected Products Are Transforming Competition," Harvard Business School professor Michael Porter and PTC president and CEO James... View Details
    Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Structure; Operations; Business Strategy
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    Porter, Michael E., and James E. Heppelmann. "How Smart, Connected Products Are Transforming Companies." Harvard Business Review 93, no. 10 (October 2015): 97–114.
    • November 2005
    • Case

    Inventec Corporation

    By: Krishna G. Palepu and Ingrid Vargas
    Inventec Corp., with $4.5 billion in annual revenues, was one of Taiwan's leading original design manufacturers (ODMs). Inventec designed and manufactured electronic products such as computers, servers, MP3 players, PDAs, and cellular telephones for client companies... View Details
    Keywords: Multinational Firms and Management; Competitive Strategy; Emerging Markets; Manufacturing Industry; Electronics Industry; China; India
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    Palepu, Krishna G., and Ingrid Vargas. "Inventec Corporation." Harvard Business School Case 106-016, November 2005.
    • November 2000 (Revised July 2001)
    • Case

    Intuit QuickBooks

    By: Rajiv Lal and Punima P Kochikar
    Internet QuickBooks, a successful product with a strong brand and an 85% share of retail sales, was faced with the challenge of meeting market growth expectations in a mature, slowing market segment. Generating recurring revenues by providing value-added online... View Details
    Keywords: Budgets and Budgeting; Decisions; Growth and Development; Brands and Branding; Market Participation; Problems and Challenges; Internet and the Web; Value; Web Services Industry
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    Lal, Rajiv, and Punima P Kochikar. "Intuit QuickBooks." Harvard Business School Case 501-054, November 2000. (Revised July 2001.)
    • 2019
    • Working Paper

    Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 17 The Wintel Standards-based Platform

    By: Carliss Y. Baldwin
    The purpose of this chapter is to use the theory of bottlenecks laid out in previous chapters to better understand the dynamics of an open standards-based platform. I describe how the Wintel platform evolved from 1990 through 2000 under joint sponsorship of Intel and... View Details
    Keywords: Open Platforms; Bottlenecks; Wintel Platform; Disintermediation; Information Infrastructure; Applications and Software; Business History; Digital Platforms; Computer Industry
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    Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 17 The Wintel Standards-based Platform." Harvard Business School Working Paper, No. 20-055, November 2019.
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