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- All HBS Web (1,175)
- Faculty Publications (446)
- 29 Oct 2008
- Research & Ideas
The Next Marketing Challenge: Selling to ’Simplifiers’
sales depend on two things: the launch of new, higher-priced, higher-featured, often customized products that persuade consumers to trade in their existing appliances before they break down (think cellphones), as well as household... View Details
- 01 Mar 2008
- News
Alumni Books
most innovative, successful biotech firm ever, Amgen led its industry in revenue and sales growth in 2007. Binder, the firm’s CEO during 1988–2000, describes Amgen’s climb to success, revealing the highs and... View Details
- Web
Leadership with purpose: Redefining success and impact with Satpal Singh (SELP—India 4, 2019) - Recruiting
taught me invaluable lessons in resilience and Later as CEO at Numeric I learned the power of collective strategy, growth mindset and Inspired Teams. Now, as Sales Director for Legrand India, I’m excited to... View Details
- 06 Nov 2018
- First Look
New Research and Ideas, November 6, 2018
contracted their credit to all small firms throughout the United States. However, healthy banks expanded their operations and entered new banking markets. The market share gain of these banks was a standard deviation above the long-run historical market share View Details
Keywords: Dina Gerdeman
- 17 Apr 2007
- First Look
First Look: April 17, 2007
Kraiselburd and Noel Watson Abstract In this paper, we seek to use quantitative models to help appreciate the behavioral processes associated with successful cross-functional and cross-firm alignment in supply/demand planning. We model the interaction between a View Details
Keywords: Martha Lagace
- 04 Feb 2014
- First Look
First Look: February 4
This exercise reveals that international capital flows are mainly shaped by government decisions and sovereign-to-sovereign transactions. Specifically, we show (i) international capital flows net of government debt are positively correlated with View Details
Keywords: Sean Silverthlorne
- 01 Jun 2000
- News
VC Luminary John Doerr: Education Reform Critical to Success of New Economy
sales in excess of $73 billion. After chronicling the landscape of the new economy, Doerr remarked, "You probably figured I was going to come here and talk about technology and venture capital. But I think education is the biggest problem... View Details
- 06 Oct 2015
- First Look
October 6, 2015
economic impact of digitization, with each chapter identifying a promising new area of research. The Internet is one of the key drivers of growth in digital communication, and the first set of chapters discusses basic supply-and-demand... View Details
Keywords: Sean Silverthorne
- April 2008
- Teaching Note
Marketing Chateau Margaux (TN)
By: John A. Deighton and Leyland Pitt
Teaching Note for [507033]. View Details
- 21 Nov 2006
- First Look
First Look: November 21, 2006
three- and five-year stock performance of these offerings. RLBOs appear to consistently outperform other IPOs and the stock market as a whole, with economically and statistically meaningful positive returns. There is no evidence of a deterioration of returns over time,... View Details
Keywords: Sean Silverthorne
- 05 Aug 2008
- First Look
First Look: August 5, 2008
and by adjusting both fund purchases and full sales of stocks if their risky portfolios have performed well. Finally, the tendency for households to fully sell winning stocks is weaker for wealthy investors with diversified portfolios of... View Details
Keywords: Martha Lagace
- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
and service its own customer relationships and manage the effectiveness and efficiency of its sales funnel. Currently, a team of chat representatives worked with marketing to qualify and prime prospects for HubSpot’s View Details
Keywords: Dina Gerdeman
- Profile
Wendy Lim
curriculum, diversity of student body, and strong campus life, HBS became a place for renewal. Preparation for personal and professional growth The school’s general management approach appealed to Wendy. “The higher you go within an... View Details
- 04 Feb 2025
- Blog Post
Leadership with Purpose: Redefining Success & Impact with Satpal Singh (SELP—India 4, 2019)
more strategic and holistic lens. My career has continued to evolve since SELP—India. As Country Head of Supply Chain during the pandemic, I navigated operational complexities that taught me invaluable lessons in resilience and Later as CEO at Numeric I learned the... View Details
- 21 Dec 2022
- Blog Post
Climate Stories Episode #12: Vehicle to Everything - Claire Broido Johnson (MBA 2002), Chief Operating Officer of Fermata Energy
are hoping that the financial incentives in the new Inflation Reduction Act (IRA) help us underscore the importance of EVs as a solution for the grid to reduce electric loads.” However, Claire admitted that full EV adoption is a long way off, in part because of the... View Details
- Web
Financial Management of Smaller Firms - Course Catalog
Recession and COVID. We discuss four recent acquisitions that faced significant financial hurdles. We study capital investment decisions made by smaller businesses, decisions that emphasize financial capacity and lifestyle choices instead of maximizing market value. We... View Details
- 21 Jan 2014
- First Look
First Look: January 21
of 21% p.a. growth to reach sales of $13.6 billion in 2000. But as Gap entered the new millennium, dark clouds were building on the horizon. While sales in 2000 were up nearly... View Details
Keywords: Sean Silverthorne
- 25 Aug 2022
- News
Case Study: Sound Check
Hoffman-Senn. The founders have questions about a leap like this: How would they adapt to the sales cycles? How or when would larger clients affect their staffing structure and self-service platform? Are these worries even warranted?... View Details
- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing KnowHow, for Harvard Business. It is reprinted on HBS Working Knowledge.Customers are the source of all cash flow. Organic growth depends on... View Details
Keywords: by John Quelch
- 27 Jul 2023
- Blog Post
Buy Big, Sell Small
least 75 percent of India’s consumer goods sales despite the significant inefficiencies of an outdated business model. “Kiranas are limited-inventory, 2,000- to 5,000-square-foot shops that don’t always get on-time deliveries or access to... View Details