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Show Results For
- All HBS Web
(3,067)
- People (9)
- News (731)
- Research (1,621)
- Events (15)
- Multimedia (5)
- Faculty Publications (880)
- December 2014
- Article
The Discipline of Business Experimentation
By: Stefan Thomke and Jim Manzi
The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
Thomke, Stefan, and Jim Manzi. "The Discipline of Business Experimentation." Harvard Business Review 92, no. 12 (December 2014): 70–79.
- August 2006 (Revised March 2008)
- Case
iPod vs. Cell Phone: A Mobile Music Revolution?
By: David B. Yoffie, Travis D. Merrill and Michael Slind
In 2006, a nascent market for music-enabled mobile phones was emerging to challenge Apple Computer's dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of... View Details
Keywords: Music Entertainment; Emerging Markets; Brands and Branding; Sales; Opportunities; Price; Business Model; Mobile and Wireless Technology; Digital Platforms; Service Delivery; Communications Industry; Music Industry
Yoffie, David B., Travis D. Merrill, and Michael Slind. "iPod vs. Cell Phone: A Mobile Music Revolution?" Harvard Business School Case 707-419, August 2006. (Revised March 2008.)
- October 1990
- Case
Parenting Magazine
Describes a set of decisions confronting Robin Wolaner, who is negotiating with representatives of Time Inc. about investing in a project to launch a new magazine called Parenting. The negotiations have reached an impasse. Among the issues to be considered are the... View Details
Keywords: Business or Company Management; Decision Choices and Conditions; Negotiation; Negotiation Deal; Valuation; Venture Capital; Financing and Loans; Outcome or Result; Risk and Uncertainty; Projects; Journals and Magazines; Journalism and News Industry; Publishing Industry
Sahlman, William A. "Parenting Magazine." Harvard Business School Case 291-015, October 1990.
- Program
Senior Executive Leadership Program—Middle East
businesses seeking the best opportunities for growth in the region need exceptional leaders—executives who are bold decision-makers, global thinkers, and skilled strategists. Taught in a series of modules offered in Boston and Dubai, this business View Details
- 08 May 2012
- First Look
First Look: May 8
Author:Malcolm S. Salter Abstract Researchers and business leaders have long decried short-termism: the excessive focus of executives of publicly traded companies-along with fund managers and other investors-on short-term results. The... View Details
Keywords: Carmen Nobel
- 19 Jul 2023
- Blog Post
A Pathway to Pursue Aspirations
While Mizuho Kanai (MBA 2018) was fulfilling her summer internship at NPR, her manager recommended that she read an HBS case study about how the Sesame Workshop CEO, Jeff Dunn (MBA 1981), was changing the institution. “I was blown away,”... View Details
- 24 Sep 2019
- Blog Post
Launching a Career in Clean Energy
Established in 2010, the HBS Business & Environment Initiative (BEI) works to deepen understanding of the environmental challenges facing business leaders and inspire new ideas and practical, effective solutions. BEI has established a network of 5,000 alumni whose... View Details
- July 2003 (Revised September 2003)
- Case
Refinancing of Shanghai General Motors (A), The
By: Mihir A. Desai and Mark Veblen
The CFO of General Motors' joint venture in Shanghai, Shanghai General Motors (SGM), wants to refinance almost $900 million of project finance it raised to begin operations. The highest priority is improving the terms of the financing with regard to costs and specific... View Details
Keywords: Business Subsidiaries; Multinational Firms and Management; Joint Ventures; Financing and Loans; Auto Industry; Shanghai
Desai, Mihir A., and Mark Veblen. "Refinancing of Shanghai General Motors (A), The." Harvard Business School Case 204-031, July 2003. (Revised September 2003.)
- September 2011 (Revised October 2012)
- Case
Ganging Up on Cancer: Integrative Research Centers at the Dana-Farber Cancer Institute (A)
By: Heidi K. Gardner, Edo Bedzra and Shereef M. Elnahal
Dr. Barrett Rollins, Chief Scientific Officer of the Dana Farber Cancer Institute, attempts to engender cross-scientist collaboration by applying project management principles to medical research. The resulting innovation, Integrative Research Centers, are novel in... View Details
Keywords: Problems and Challenges; Organizational Change and Adaptation; Change Management; Motivation and Incentives; Employees; Performance Evaluation; Leadership Style; Leadership; Collaborative Innovation and Invention; Innovation and Management
Gardner, Heidi K., Edo Bedzra, and Shereef M. Elnahal. "Ganging Up on Cancer: Integrative Research Centers at the Dana-Farber Cancer Institute (A)." Harvard Business School Case 412-029, September 2011. (Revised October 2012.)
- May 2008 (Revised August 2009)
- Case
Intel NBI: MXP Digital Media Processor
By: Willy C. Shih and Thomas Thurston
"Gila" was a high-performance image processor project housed in Intel's New Business Initiatives (NBI) group. NBI was an incubator for corporate entrepreneurs, and it had an established methodology for ensuring a degree of autonomy while these ventures got started. But... View Details
Keywords: Business Divisions; Business Growth and Maturation; Business Startups; Change Management; Corporate Entrepreneurship; Organizational Change and Adaptation; Integration; Semiconductor Industry; United States
Shih, Willy C., and Thomas Thurston. "Intel NBI: MXP Digital Media Processor." Harvard Business School Case 608-100, May 2008. (Revised August 2009.)
- 07 Jul 2010
- First Look
First Look: July 7
competition. Their winning concept for the Water Cube combined elements of Chinese culture with innovative materials and sustainability requirements. The multidisciplinary and cross-company team, based in Sydney, Australia with counterparts in Beijing, faced View Details
Keywords: Martha Lagace
- 05 Sep 2023
- Book
Failing Well: How Your ‘Intelligent Failure’ Unlocks Your Full Potential
project fails, the employee often risks a bad performance review or even a job loss. Instead, managers should applaud the employee for embarking on a worthwhile experiment and encourage others to do the... View Details
Keywords: by Michael Blanding
The Discipline of Business Experimentation
The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As... View Details
- January 2008 (Revised May 2008)
- Case
Cape Wind: Offshore Wind Energy in the USA
By: Richard Vietor
Cape Wind is an extreme example of NIMBY--not in my backyard syndrome. This is the first offshore wind project planned for the United States, in Nantucket Sound, just south of Cape Cod, Massachusetts. Initially proposed six years ago, in 2001, the wind farm would be... View Details
Keywords: Renewable Energy; Corporate Entrepreneurship; Business Startups; Projects; Government and Politics; Environmental Sustainability; Business and Community Relations; Public Opinion; Power and Influence; Energy Industry; Massachusetts
Vietor, Richard. "Cape Wind: Offshore Wind Energy in the USA." Harvard Business School Case 708-022, January 2008. (Revised May 2008.)
Myra M. Hart
Myra Hart's research focus is high potential entrepreneurship. She has taught MBA and executive programs, co-chaired the entrepreneurship unit, and led several HBS initiatives. As a founding member
- September 2013
- Case
Boston Children's Hospital: Measuring Patient Costs (Abridged)
By: Robert S. Kaplan
The case describes a pilot project on applying activity-based costing to measure the cost of treating patients. After an overview of Boston Children's Hospital and its local health care market environment, the case presents process maps and financial data relating to... View Details
Keywords: Health Care; Time-Driven Activity-Based Costing; Costing; Hospitals; Activity Based Costing and Management
Kaplan, Robert S. "Boston Children's Hospital: Measuring Patient Costs (Abridged)." Harvard Business School Case 914-407, September 2013.
- August 1995 (Revised August 1995)
- Case
CIGNA Property and Casualty Reengineering (A)
By: Richard L. Nolan, Donna B. Stoddard, Chiara Francalanci and Elise C Martin
Reengineering was introduced at CIGNA Corp. in 1988. CIGNA entered a second wave reengineering effort through a major project at CIGNA P&C, one of CIGNA's larger businesses. P&C was in financial crisis and as a result brought in a new executive team in 1991 to head the... View Details
Keywords: Transformation; Cost vs Benefits; Design; Growth and Development; Analytics and Data Science; Growth and Development Strategy; Balanced Scorecard; Financial Crisis; Crisis Management; Projects; Information Technology; Insurance Industry
Nolan, Richard L., Donna B. Stoddard, Chiara Francalanci, and Elise C Martin. "CIGNA Property and Casualty Reengineering (A)." Harvard Business School Case 196-059, August 1995. (Revised August 1995.)
- April 2021
- Exercise
Valuing Employment Exercise
By: George Serafeim, Ethan Rouen and Katie Panella
The Valuing Employment exercise can be used to show the importance of impact measurement in designing incentives and contracts. The exercise has two phases. In the first phase, participants play the role of managers at the State of Massachusetts Infrastructure... View Details
Keywords: Bid Evaluation; Workforce; Impact Measurement; Bids and Bidding; Contracts; Design; Measurement and Metrics
Serafeim, George, Ethan Rouen, and Katie Panella. "Valuing Employment Exercise." Harvard Business School Exercise 121-086, April 2021.
- July 2018
- Case
Hironobu Tsujiguchi and His Sweet Revolution
By: Boris Groysberg and Naoko Jinjo
Hironobu Tsujiguchi, a Japanese chocolatier, had chosen an unusual path to success as a pastry chef. Instead of spending most of his time in his kitchen and focusing on one or two confectionery categories like most pastry chefs, he chose to work on diverse projects and... View Details
Keywords: Relevance; Entrepreneurship; Diversification; Personal Development and Career; Decision Making; Food and Beverage Industry; Japan
Groysberg, Boris, and Naoko Jinjo. "Hironobu Tsujiguchi and His Sweet Revolution." Harvard Business School Case 419-011, July 2018.
- July 2008 (Revised December 2011)
- Supplement
ghSMART(-er) & Co., 2008: Pioneering in Professional Services
By: Noam T. Wasserman and Ashraf Haque
Geoff Smart, founder and CEO of ghSMART & Co., wanted to build ghSMART into the #1 management-assessment firm for CEOs and investors. However, he had just received two pieces of very bad news: the demise of an existing project and the loss of a $1 million engagement he... View Details
Keywords: Business Ventures; Managerial Roles; Organizational Structure; Problems and Challenges; Loss; Motivation and Incentives; Service Industry
Wasserman, Noam T., and Ashraf Haque. "ghSMART(-er) & Co., 2008: Pioneering in Professional Services." Harvard Business School Supplement 809-025, July 2008. (Revised December 2011.)