Marketing Implementation - Publications - Faculty & Research

06 Sep 2016
First Look

September 6, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=51587 Is No News (Perceived as) Bad News? An Experimental Investigation of Information Disclosure By: Jin, Ginger Zhe, Michael Luca, and Daniel Martin Abstract—This paper uses laboratory experiments to directly test a... View Details

Keywords: Carmen Nobel

25 Jul 2017
First Look

First Look at New Research and Ideas: July 25, 2017

fact that despite careful attention to the importance of neighborhood priority, Boston’s implementation of its 50-50 reserve–open seat split was nearly identical to the outcome of a counterfactual system without any reserves. Transparency... View Details

Keywords: Carmen Nobel

05 Aug 2014
First Look

First Look: August 5

current state of access to bank capital for small business from the best available sources. We explore both the cyclical impact of the recession on small business and access to credit and several structural issues in that impede the full recovery of bank credit View Details

Keywords: Sean Silverthorne

05 Feb 2008
First Look

First Look: February 5, 2008

markets. Behind such corporations was a market for capital in which entrepreneurs had to attract investors to buy either debt or equity. This paper examines the investor protections included in corporate bylaws that enabled corporations... View Details

Keywords: Martha Lagace

12 May 2009
First Look

First Look: May 12, 2009

implementation of radical routines and resource configuration. Structural arrangements, pre-set change routines, and existing decisional priorities are insufficient to fashion relevant capabilities into new core activities. Ad-hoc problem... View Details

Keywords: Martha Lagace

30 Jan 2018
First Look

January 30, 2018

Flying J. Flying J owned and operated hundreds of truck stops—which it called Travel Plazas—nationwide and was a growing multi-billion dollar business, but broader problems in the oil and credit markets in late 2008 forced it to declare... View Details

Keywords: Sean Silverthorne

07 Feb 2005
Research & Ideas

How “Career Imprinting” Shapes Leaders

was CEO at Biogen, the firm was much more centralized and was organized primarily around functions, reflective of Abbott. Further, like Baxter, Termeer began Genzyme with a focus on niche-oriented markets, such as Gaucher disease, whereas Vincent, like Abbott, went... View Details

Keywords: by Mallory Stark

Publications