Publications

July 2008 (Revised July 2020)
Case

Managing a Global Team: Greg James at Sun Microsystems, Inc. (A)

By: Tsedal Neeley and Thomas J. DeLong

Greg James, a global manager at Sun Microsystems, Inc., sets out to meet with his entire 43-member customer implementation team spread across India, France, the United Arab Emirates, and the United States of America to resolve a dire customer system outage as required... View Details

Keywords: Groups and Teams; Global Range; Management; Customer Satisfaction; Service Delivery; Crisis Management; Conflict and Resolution; Technology Industry; India; United Arab Emirates; France; United States

May 2010
Case

Clayton Industries, Inc.: Peter Arnell, Country Manager for Italy

By: Christopher A. Bartlett and Benjamin H. Barlow

Clayton Industries, a sixty-year-old U.S.-based firm in the HVAC industry (heating, ventilation, and air conditioning), with nearly $1 billion in revenues, has gradually built a presence in a number of countries, including several in Europe. Peter Arnell, previously... View Details

Keywords: Business Subsidiaries; Multinational Firms and Management; Organizational Structure; Corporate Strategy; Problems and Challenges; Conflict and Resolution; Sales; Cross-Cultural and Cross-Border Issues; Manufacturing Industry; Consumer Products Industry; Wisconsin; Italy; United Kingdom

07 Jul 2008
Research & Ideas

Innovation Corrupted: How Managers Can Avoid Another Enron

for natural gas, and to create derivative supply contracts that could help customers manage the risks of demand volatility and price swings more effectively than before. In this way, Skilling and his colleagues solved a major contracting... View Details

Keywords: by Martha Lagace; Energy; Utilities

Research Summary

Investment Decisions and Decision Problems in Professional Investment Management

Jay O. Light is evaluating strategic business decisions in the money management industry as well as problems that arise in the management of very large pools of tax exempt money, particularly pension funds and endowments. From this research he is developing teaching... View Details

Article

The Growing Strategic Importance of End-of-Life Product Management

By: Michael W. Toffel

Requiring manufacturers to manage the their products when they become waste is an innovative form of regulation, one that has been adopted by countries in Asia, Europe, and North America on a variety of products that range from vehicles to appliances to batteries.... View Details

Keywords: Product; Environmental Sustainability; Cost Management; Wastes and Waste Processing; Strategy; Governing Rules, Regulations, and Reforms; Manufacturing Industry; Asia; Europe; North and Central America

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March 1990 (Revised July 1991)
Case

Digital Equipment Corp.: Complex Order Management

By: Janice H. Hammond

Describes the proposed creation of a low end 3000 configuration workstation using Digital's competitive advantage of offering a la carte configuration capability and ability to build different options for customers. Disadvantages of this 3000 configuration workstation... View Details

Keywords: Customer Focus and Relationships; Cost; Management Practices and Processes; Distribution; Competitive Advantage

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September–October 2024
Article

How AI Can Power Brand Management

By: Julian De Freitas and Elie Ofek

Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details

Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships

March 2006
Module Note

Managing Innovation in an Uncertain World

By: Alan D. MacCormack

Describes the second module of the 30-session Harvard Business School elective course Managing Innovation in an Uncertain World. The course helps students understand the challenges that uncertainty implies for innovation and how to overcome these challenges. The course... View Details

Keywords: Innovation and Management; Problems and Challenges; Business Processes; Perspective; Opportunities; Risk and Uncertainty; Managerial Roles; Product Design; Business Startups; Organizational Design

29 Sep 2003
Research & Ideas

Why Managing Innovation is Like Theater

If you don't know where you're going, any map will do.1 This conventional wisdom sounds right to many managers. It highlights the safety of having a clear objective for your management actions. It implies that all View Details

Keywords: by Rob Austin & Lee Devin

September 1992 (Revised November 1993)
Supplement

Germany in the 1990s: Managing Reunification, Supplement Two

By: George C. Lodge

Designed to be handed out after discussion of Germany in the 1990s: Managing Reunification and its Supplement. View Details

Keywords: Political Elections; Economy; Situation or Environment; Inflation and Deflation; Interest Rates; Central Banking; Integration; Germany; Italy; United Kingdom; Europe

19 Mar 2018
Sharpening Your Skills

8 Ways To Be An Environmentally Conscious Manager

iPhoto In an interview about his recent book Profits and Sustainability, which portrays the iconoclastic entrepreneurs who built green startups in the 19th century, Harvard Business School historian Geoffrey Jones notes that being a business-environmentalist can be... View Details

Keywords: by Sean Silverthorne; Energy

Research Summary

How can General Managers Contribute to IT Success?

US companies are currently spending approximately 5% of their revenue on information technology (IT) each year. Over half of this investment goes to IT intended to change business processes, either within a single enterprise or across several. Hovewer, 30-75% of... View Details

September 2009
Case

The Risk Management Foundation of the Harvard Medical Institutions, Inc.

By: Richard M.J. Bohmer, Stephen P. Bradley and Natalie Kindred

Through its uniquely proactive approach to medical malpractice risk management, the Risk Management Foundation (RMF) has decreased claims—and premiums—for the Harvard hospitals it insures. The RMF is the captive medico-legal insurer of the Harvard medical institutions... View Details

Keywords: Cost Management; Insurance; Health Care and Treatment; Risk Management; Performance Improvement; Safety; Health Industry; Insurance Industry; Boston

August 1995 (Revised September 1995)
Background Note

Designing and Managing the Information Age IT Architecture

By: Lynda M. Applegate

The co-evolution of technology, work, and the workforce over the past 30 years has dramatically influenced our concept of organizations and the industries within which they compete. No longer simply a tool to support "back-office" transactions, IT has become a... View Details

Keywords: Design; Management; Organizations; Information Technology

February 1996
Case

TRW's Information Services Division: Strategic Human Resource Management

By: Michael Beer and Gregory C. Rogers

Looks at a change effort initiated by a human resources manager within a division of TRW. The effort utilizes a change process to try to deal with some of the division's issues around organizational effectiveness, especially that of a long-term strategy. In so doing,... View Details

Keywords: Human Resources; Change Management; Organizational Change and Adaptation; Managerial Roles; Strategy; Problems and Challenges

10 Jan 2007
HBS Case

The Challenge of Managing National Security

attacks. Garry Emmons: The focus of your work is on how to manage integration within a highly differentiated organization. Post-9/11, how's the intelligence community doing on that score? Jan Rivkin: Intelligence issues are enormously... View Details

Keywords: by Garry Emmons; Service

2014
Working Paper

The Effect of Management Control Elements on Coordination

By: Sara Bormann, Jan Bouwens and Christian Hofmann

This study examines how control elements of a firm affect coordination among profit centers. The firm operates a network of 59 profit centers. It uses a transfer-pricing system designed to account for interdependencies between profit centers and to induce coordination.... View Details

Keywords: Business or Company Management; Organizational Structure; Performance